Organic SEO & Search News

The latest xAI updates highlight major development push – New API enhancements are designed to make the company more profitable, but it’s hard to keep pace with the massive cost of artificial intelligence development.

YouTube adds custom timestamp sharing for mobile – The change means the video sharing platform is also moving away from Clips, leaving users to seek out third-party advanced clipping tools.

TikTok’s US joint venture gains security infrastructure certification – The latest milestone, from the International Organization for Standardization, verifies that the app’s data management structures meet global benchmarks.

Paid Search & Platform Innovations

Threads will add Broadcast Channels-style feature called live chats – Threads Chief Connor Hayes announced the update at Coachella and said it would be available in the app over the next few weeks.

Judge sides with plaintiffs in case against online ICE trackers – A Facebook group and an app that used publicly available information to highlight immigration agent activity have been granted a preliminary injunction, per Engadget.

General Digital Marketing

Why half of product managers are in trouble | Nikhyl Singhal (Meta, Google) – Listen now | Nikhyl Singhal on why half of product managers are at risk, how to cross the reinvention threshold, and why the next two years will be chaotic for PMs