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2025 SEO Headlines

SEO Daily News Recaps for Tuesday, February 3, 2026

02/04/26

SEO Daily News Recap for Tuesday, February 3, 2026

Organic SEO & Search News

Google says search algorithms, spam detection, spam policies etc have not fundamentally changed with AI Search. Bing rolled out its multi-turn search feature. OpenAI ChatGPT now has top stories and more visual knowledge panels. Google shared the biggest crawling challenges of 2025. Google says don’t spend too much time on redirect analysis for SEO purposes… Google: 75% of crawling issues come from two common URL mistakes – Gary Illyes says faceted navigation and action parameters dominate Google’s crawl waste, trapping bots in infinite URLs and straining servers. Inspiring examples of responsible and realistic vibe coding for SEO – Learn vibe coding: Use AI tools to build apps without coding. This guide covers setup, limits, risks, and SEO tool examples to inspire your own projects.

Paid Search & Platform Innovations

Microsoft launches Publisher Content Marketplace for AI licensing – New marketplace lets publishers set terms, track usage, and get paid when AI systems ground answers in premium, licensed content. How to Track Trends (Guide for Inventory Managers & SEOs) – Learn how Exploding Topics’ trend tracking helps inventory managers and SEO teams monitor demand, plan content, and stay ahead of emerging trends. 7 digital PR secrets behind strong SEO performance – As informational search declines, digital PR is driving authority, relevance, and high-intent results in SEO. Here’s how it works. Are we ready for the agentic web? – The agentic web is emerging fast. Definitions, practical applications, and pros and cons help clarify what readiness really looks like. LinkedIn: AI-powered search cut traffic by up to 60% – LinkedIn says Google’s AI Overviews cut non-brand B2B awareness traffic, forcing a rethink of how discovery works.

General Digital Marketing

LinkedIn Shares Key Trends in B2B Marketing – LinkedIn says that more B2B buying activity now stems from creator content. Downloads of TikTok Alternatives Slow in the US – Interest in UpScrolled appears to be waning as TikTok gets back on track in the US. Spain Announces Teen Social Media Restrictions – Several EU nations are looking to implement teen social media restrictions. Daily Search Forum Recap: February 3, 2026 – Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Dive into our detailed sections for more insights and updates.

Organic SEO & Search News


SEO Daily News and Algorithm Updates


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SEO Daily News and Algorithm Updates


2/3/2026


X’s French Offices Raided as Part of Ongoing Investigation

The investigation relates to algorithmic manipulation and the latest Grok misuse controversy.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


2/3/2026


X Under Investigation in the UK Over Grok-Generated Images

The UK ICO has launched a formal investigation into the app.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


2/3/2026


Downloads of TikTok Alternatives Slow in the US

Interest in UpScrolled appears to be waning as TikTok gets back on track in the US.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


2/3/2026


Daily Search Forum Recap: February 3, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google says search algorithms, spam detection, spam policies etc have not fundamentally changed with AI Search. Bing rolled out its multi-turn search feature. OpenAI ChatGPT now has top stories and more visual knowledge panels. Google shared the biggest crawling challenges of 2025. Google says don’t spend too much time on redirect analysis for SEO purposes…

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


2/3/2026


Bing Multi-Turn Search Rolls Out Globally

Bing Search has rolled out what it calls multi-turn search in Bing globally. This is something we saw Microsoft Bing test back in June, when we saw a floating Copilot follow up search box at the footer of the Bing search results page show up as you scroll. It is now globally live for all to use.

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


2/3/2026


Google Says Search Algorithms, Spam Detections, Policies Don’t Fundamentally Change With AI Search

Google’s John Mueller said that when it comes to AI Search and the changes that come with that, Google’s core search algorithms, spam detection methods, spam policies, and other search systems do not fundamentally change.

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


2/3/2026


Microsoft rolls out multi-turn search in Bing

This shows a Copilot search box on the bottom of the Bing search results, as you scroll down.

Source:
Search Engine Land


Technical SEO


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Technical SEO


2/3/2026


Google: 75% of crawling issues come from two common URL mistakes

Gary Illyes says faceted navigation and action parameters dominate Google’s crawl waste, trapping bots in infinite URLs and straining servers.

Source:
Search Engine Land


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Technical SEO


2/3/2026


Inspiring examples of responsible and realistic vibe coding for SEO

Learn vibe coding: Use AI tools to build apps without coding. This guide covers setup, limits, risks, and SEO tool examples to inspire your own projects.

Source:
Search Engine Land


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Technical SEO


2/3/2026


How to Track Trends (Guide for Inventory Managers & SEOs)

Learn how Exploding Topics’ trend tracking helps inventory managers and SEO teams monitor demand, plan content, and stay ahead of emerging trends.

Source:
Unknown Source


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Technical SEO


2/3/2026


Semrush AI Visibility Toolkit vs Ahrefs Brand Radar for AI Tracking

Compare Semrush AI Visibility Toolkit and Ahrefs Brand Radar. Features, pricing, and which AI visibility tracking tool is best for agencies and teams.

Source:
Unknown Source


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Technical SEO


2/3/2026


Google Says Don’t Spend Too Much Time On Redirects Analysis For SEO

Google’s John Mueller said he would "caution against assuming that you need to do this level of analysis for all URLs on a website in order to achieve optimal SEO" when it comes to reviewing bad redirects or CSP settings. Why, because bad redirects or CSP settings are often simply visible when doing normal browsing, and if you see it, then that is enough.

Source:
Search Engine Roundtable


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Technical SEO


2/3/2026


Google’s Top Crawling Challenges For 2025

Gary Illyes, along with Martin Splitt, of Google posted a podcast explaining the top crawling challenges Google noticed amongst its 2025 year of crawling. The top challenges Google had with crawling included faceted navigation, action parameters, irrelevant parameters, calendar parameters and other "weird" parameters.

Source:
Search Engine Roundtable


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Technical SEO


2/3/2026


Google’s biggest crawling challenges are faceted navigation, action parameters and more

Crawlers can cause your site to load slowly if you do not manage the URLs on your website properly.

Source:
Search Engine Land


SEO Tools and Data Analysis


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SEO Tools and Data Analysis


2/3/2026


X Adds Images to In-Stream Polls

A handy update to make your pol options stand out.

Source:
Social Media Today – Latest News


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SEO Tools and Data Analysis


2/3/2026


How to build AI product sense

The secret is using Cursor for non-technical work (inside: 75 free days of Cursor Pro to try this out!)

Source:
Lenny’s Newsletter


AI and Machine Learning in SEO


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AI and Machine Learning in SEO


2/3/2026


Microsoft launches Publisher Content Marketplace for AI licensing

New marketplace lets publishers set terms, track usage, and get paid when AI systems ground answers in premium, licensed content.

Source:
Search Engine Land


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AI and Machine Learning in SEO


2/3/2026


LinkedIn: AI-powered search cut traffic by up to 60%

LinkedIn says Google’s AI Overviews cut non-brand B2B awareness traffic, forcing a rethink of how discovery works.

Source:
Search Engine Land


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AI and Machine Learning in SEO


2/3/2026


OpenAI ChatGPT With Top Stories & More Visual Knowledge Panels

OpenAI seems to be jazzing up its ChatGPT responses by showing more visual responses, like Google’s knowledge panels and top stories. This goes across people, places, products, and ideas, OpenAI said.

Source:
Search Engine Roundtable


Content Marketing and Strategy


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Content Marketing and Strategy


2/3/2026


7 digital PR secrets behind strong SEO performance

As informational search declines, digital PR is driving authority, relevance, and high-intent results in SEO. Here’s how it works.

Source:
Search Engine Land


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Content Marketing and Strategy


2/3/2026


LinkedIn Shares Key Trends in B2B Marketing

LinkedIn says that more B2B buying activity now stems from creator content.

Source:
Social Media Today – Latest News


Career Development and Industry Trends


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Career Development and Industry Trends


2/3/2026


Why most SEO failures are organizational, not technical

SEO performance often degrades months before traffic drops. The cause is usually hidden in decision rights, ownership, and process.

Source:
Search Engine Land


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Career Development and Industry Trends


2/3/2026


Digitaloft

Hiring an SEO agency can be tough. Discover the essential questions to ask prospective SEO agencies to appoint the right organic growth partner.

Source:
Digitaloft


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Career Development and Industry Trends


2/3/2026


Are we ready for the agentic web?

The agentic web is emerging fast. Definitions, practical applications, and pros and cons help clarify what readiness really looks like.

Source:
Search Engine Land


User Experience and SEO Optimization


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User Experience and SEO Optimization


2/3/2026


Spain Announces Teen Social Media Restrictions

Several EU nations are looking to implement teen social media restrictions.

Source:
Social Media Today – Latest News

Job Postings


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Job Postings


2/3/2026


Content Marketing Manager

Job Description Hi, we’re TechnologyAdvice. At TechnologyAdvice, we pride ourselves on helping B2B tech buyers manage the complexity and risk of the buying process. We are a trusted source of information for tech buyers, delivering advice and facilitating connections between our buyers and the world’s leading sellers of business technology. Headquartered in Nashville, Tennessee, we […]

Source:
SEO Agency Jobs – SEOjobs.com


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Job Postings


2/3/2026


Marketing Director (SEO/SEM/Social)

Job Description Location: Florida Panhandle (In-Office) Industry: HVAC | Plumbing | Electrical Reputation: 5-Star Rated | Family-Owned | 60+ Years in Business Peaden is a trusted, family-owned company that has proudly served the Florida Panhandle for over 60 years. As a cornerstone of the community, we’ve built a legacy of integrity, craftsmanship, and 5-star customer […]

Source:
In-house SEO jobs – SEOjobs.com


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Job Postings


2/3/2026


Senior Digital Consumer Growth Marketing Manager (SEO/GEO)

Description As the Senior Digital Consumer Growth Marketing Manager, you will lead the strategy and execution of digital consumer growth across our North America web and CRM ecosystem. In this role, you will define and optimize acquisition, web, and CRM programs, partnering with cross-functional teams to accelerate consumer adoption and engagement. The ideal candidate will […]

Source:
Expert Level SEO Jobs – SEOjobs.com


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Job Postings


2/3/2026


Associate Performance Marketing Manager (SEO/SEM)

Job Description Meet Us: King Arthur Baking Company has been sharing the joy of baking since 1790. Headquartered in Norwich, Vermont, we’re the ultimate baking resource – providing education, inspiration, and the highest quality products, all while fostering connections and community through baking. Our superior flours and mixes are available in supermarkets nationwide, and our […]

Source:
In-house SEO jobs – SEOjobs.com

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