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Go beyond Google Ads with programmatic advertising

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/21/23

Is your B2B digital advertising program ready for a boost? Explore programmatic advertising and its potential for B2B success.

Google September 2023 Helpful Content Update Current Impact & Volatility

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Google started to roll out the Google September 2023 Helpful Content Update last Thursday afternoon and I’ve been seeing mixed signals about how strong and widespread this update is. There are defini

Disavowing The Disavow Tool [Case Study] – How a site owner finally removed a disavow file with 15K+ domains, stopped continually disavowing links, and surged back from the dead

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Glenn Gabe covers a disavow tool case study where a site owner finally decided to remove a huge disavow file containing 15K+ domains, stopped continually disavowing links, and ended up surging back…

Google Raised Ad Prices To Hit Revenue Goals, Google Executive Said

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Jerry Dischler, Vice President and General Manager at Google, said under oath in 2020 that Google tuned its ad prices to meet its revenue targets. Ad prices went up 5% to sometimes…

Google Site Names Issues Continue For News Tab?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Last week we reported that the Google site names issues, according to Google, have massively dropped off, after the last big upgrade to site names in Google Search. Well, that might not…

SEO Content Editor ~ Content at Scale ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Content at Scale is completely changing the content marketing landscape by building the world’s first AI-driven platform + service that helps companies truly scale their content marketing. Clients hire us to publish…

Google: Compilation Of ChatGPT Output Is Not Unique Content

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Google’s John Mueller said on X that a compilation of ChatGPT output does not make your content unique or worthy of outranking other content on the internet. He posted on X that…

Google Bikes On Google Wall

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/21/23

Here is a photo from the Google Pier 57 office of two Google branded bikes hanging on a wall in that building. There are also an array of helmets hanging on the…

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