We’re a young SEO & Content agency making bold strides. We do SEO differently at Digital Sisco, integrating it with our clients’ marketing strategy and business goals. Our goal is not just…
Is your brand guilty of greenwashing in your Google Ads?
Source: Search Engine Land
Monitor your Google Ads account for greenwashing claims and ensure your messaging aligns with your brand’s environmental efforts.
AI & SEO: How To Automatically Boost Your User Experience
Source: Search Engine Land
Learn how your phone calls can uncover keywords, discover sentiment, and locate trends when enhanced by the power of AI technology.
Personal connection is key to your marketing team’s success
Source: General SEO - SEO Blog by Ahrefs
Here are some questions you can ask to learn about your team members’ motivations and build a solid foundation of trust and respect.
Google Ads Policy For Ads That Offer Rewards To Allow Indirect or Non-Monetary Items
Source: Search Engine Land
Google Ads later this month will update its policies for ads that offer rewards to allow indirect or non-monetary items to be offered as rewards. This policy change will happen on October…
Google Business Profiles Auto Edits Business Attributes
Source: General SEO - SEO Blog by Ahrefs
There are reports that Google is automatically editing the attributes of businesses within Google Business Profiles. I am told these edits are helpful and logical, since Google is using okay logic to
Google Discover “Get The Latest On” Feature
Source: Search Engine Land
Google Discover now shows a new section named
Google Local Ads With Expanding Images In Carousel
Source: Search Engine Roundtable
Google is testing a new ad format, at least I think it is newish, where it shows local ad that has images that expand when you swipe over them to move them…
Google Ads Serving & Spending Bugs Impacting Many Advertisers
Source: Search Engine Land
Google has confirmed an issue with Google Ads this morning
Mark Zuckerberg With Bing Team Over A Decade Ago
Source: Search Engine Land
Michael Schechter from Microsoft shared some old photos from 2011 of when Mark Zuckerberg, Brett Taylor, Bubba Murarka and the Bing team were working on adding social to Bing Search. Remember when…
Unlocking business success with the power of data management
Dun & Bradstreet’s SVP, commercial operations, explains why simplification is vital to attaining winning business outcomes.
What’s new at Ahrefs? (Sept 2023)
Source: SEOSLY
Introducing a huge new initiative: Portfolios. Plus, a standalone Page inspect tool, hreflang link graphs in Site Audit, and more.
Why the Least Measurable Marketing Channels Tend to Perform Best: 5-Minute Whiteboard – SparkToro
Source: In-house SEO jobs – SEOjobs.com
Content marketing, social media, events, PR, and marketing through sources-of-influence have consistently produced remarkable results for the companies
Google Meet adds support for 1080p in group video calls
Source: In-house SEO jobs – SEOjobs.com
Still on the web and looks like not for Google One subscribers this time.
Right-to-repair is now the law in California
Source: General SEO - SEO Blog by Ahrefs
Though there’s a carve-out for game consoles.
Google Search Gets New Tools To Surface EV & Energy Info
Source: Search Engine Roundtable
Google enhances search to guide users toward electric vehicles and sustainable energy options.
Daily Search Forum Recap: October 10, 2023
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search volatility is heating…
Google Pixel phones are getting a bunch of funky new ringtones
Source: Search Engine Roundtable
Custom ringtones: still very much around.
Google Bets On AI-Powered Video Ads To Disrupt Social Media Advertising
Source: Search Engine Roundtable
Google launches AI-powered Demand Gen ads to divert social media ad dollars from Facebook and Instagram.
Google is already bringing back the software features it removed because of Sonos’ lawsuit
Source: tomcritchlow.com
The restored features are rolling out immediately.
The best deals on smartphones for Prime Day
Source: moz (en-US)
Flips, Folds, Pixels, Razrs, and more for hundreds off.
Cloudflare, Google, and Amazon explain what’s behind the largest DDoS attacks ever
Source: Search Engine Land
Attackers found a way to exploit tech that helps webpages load faster.
Google takes a victory lap after Sonos decision, calls for patent reform
Source: Search Engine Land
Users will “once again be able to group our smart speakers.”
Google Ads rolls out Demand Gen to all customers globally
Source: Search Engine Land
The new AI-powered tool, which was designed specifically for social platform advertisers, includes new features, inventory and insights.
Ranking Factors That Changed In 2023
Source: Search Engine Land
Discover the key changes in Google’s ranking systems and signals, and shape your SEO strategy with our 2023 Ranking Factors guide.
Motorola’s other Razr foldable is here for $699.99
Source: Search Engine Land
A cheaper flip phone has arrived.
Judge blasts Sonos for abusing patent system and throws out $32.5 million win against Google
Source: Search Engine Roundtable
Judge William Alsup had some very harsh words for Sonos.
Google Demand Gen campaigns: Migration and best practices
Source: The SEO MBA
Gain early insights into Demand Gen best practices, including campaign and budget management, through real-world examples from beta testing.
The enterprise guide to elevating findability and ROI
Source: Search Engine Land
Learn about the four phases of a findability strategy and how this approach can lead to lasting customer relationships and meaningful ROI.
Google starts prompting users to set up passkey login
Source: SEO Agency Jobs – SEOjobs.com
Just in case you needed encouragement to ditch your password.
5 behavioral strategies to make your content more engaging
Source: Lenny's Newsletter
Transform your content into a powerful engagement tool. Learn how to craft compelling content that resonates with your target audience.
Google Search Volatility Heats Up As Core Update & Spam Update Rollout
Source: Search Engine Land
We are now a few days into the two October Google Search algorithm updates, the October 2023 spam update and the October 2023 core update and the Google search results are getting…
Google-Extended Robots Directive Does Not Work For Search Generative Experience
Source: In-house SEO jobs – SEOjobs.com
A couple of weeks ago Google released a new robots.txt directive to tell Google not to use your content for Bard or other AI Google projects – Google-Extended. The Google Search Generative…
Google Lens Can Trigger Search Generative Experience AI Answers
Source: Search Engine Roundtable
Did you know that a search through Google Lens can trigger an AI-generated response in the Search Generative Experience? I guess it makes sense, Google Lens is generally just triggering a query…
Google People Also Ask Card Carousels
Source: Search Engine Roundtable
Google Search’s people also ask is now showing cards in carousels. This has been going on for several weeks, I believe, but I never covered it. Basically, Google is adding a carousel…
Microsoft Advertising Releases Holiday Season Marketing Guide
Source: Search Engine Roundtable
Microsoft Advertising’s new guide offers strategic insights for maximizing holiday ad reach and conversions in the 2023 season.
Google Search Local Results Expandable Refinement Feature
Source: Search Engine Roundtable
Google can show local pack results in the mobile interface with these expandable refinements section. So if Google is not sure if you want one type of business category, it might show…
Google wants to be at the center of all your climate change decisions
Source: Search Engine Roundtable
Improved search results and better predictive tools.
White YouTube Jump Suits
Source: moz (en-US)
YouTube had some event at the Google Pier 57 NYC offices and they had some staff in YouTube branded white jumpsuits. It reminds me of the Google-looking jumpsuits from some time ago.I…
The Pixel 8A is curvy and colorful in these first-look leaks
Source: Search Engine Land
No specs or price yet.
Daily Search Forum Recap: October 9, 2023
Source: Search Engine Roundtable
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google’s October 2023 spam update…
Google will stock Pixel 8 spare parts for seven years
Source: Search Engine Land
This will likely be the law in California soon.
Google-Extended does not stop Google Search Generative Experience from using your site’s content
Source: Search Engine Land
Instead, you need to block SGE by blocking Googlebot completely.
Google testing more subtle Search Generative Experience design
Source: Search Engine Land
This “lite” version as some are calling it fits better with the current traditional search results.
X (Twitter) users report new ad format that can’t be blocked or reported
The new ad product cannot be liked or shared, does not carry an ‘ad’ label and has no associated accounts to identify who the advertiser is.
Overstock’s Bed Bath & Beyond rebrand: The SEO impact
Source: Search Engine Roundtable
Merging two websites is difficult and complex. Find out how Bed, Bath & Beyond did – plus SEO considerations for a migration.
9 salary negotiation tips for search marketers
Source: Search Engine Roundtable
Get empowered in your marketing salary negotiations. Learn how to negotiate fair compensation with these practical tips and insights.
Vlog #244: Chris Long On Helping SEOs On LinkedIn & SEO Career Change
Source: Search Engine Roundtable
In part one, we learned about Chris Long and also spoke about his co-worker, the profession of SEO, Bill Slawski. In part two we dig into helping people in SEO on social…
How the Google antitrust lawsuit can impact advertisers
Source: Search Engine Roundtable
Explore the potential impact of the Google antitrust lawsuit on advertisers and the digital advertising landscape.
Google Search Generative Experience Lite Version Test
Source: moz (en-US)
Google is testing a lightweight version of the Search Generative Experience. This version shows a more subtle AI-generated answer box, without all the color and with just a few lines, which you…