Google’s Gary Illyes on ranking signals, AI content, voice data in GSC, Core Web Vitals, the importance of links and much more.
Microsoft unveils new AI tools as it looks to ‘transform search and advertising’
Source: Search Engine Land
The tech giant said it was embarking on a new era of generative AI as it introduced its new ad products at the Surface and Copilot event.
Google’s helpful content update did not yet target hosted third-party content
Source: Lenny's Newsletter
Gary Illyes from Google said this was just a change made to the documentation and was not implemented in its algorithms yet.
Daily Search Forum Recap: September 21, 2023
Source: In-house SEO jobs – SEOjobs.com
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Why are the Google Search…
Google is planning to update its Misleading Representation policy
Source: SEOSLY
Advertisers found to be in violation of Google’s policies face having their accounts suspended.
Microsoft Advertising Introduces 3 New Generative AI Solutions
Source: In-house SEO jobs – SEOjobs.com
Explore new generative AI features for Microsoft Advertising, including Conversational Ad experiences, Ads for Chat API, and Copilot.
Google: Expect more simplification of Search results
Source: Search Engine Roundtable
The removal of SERP features like HowTo and FAQ rich results are a trend SEOs should watch, according to Google’s Gary Illyes.
Google Ads Updates Misrepresentation Policy To Strengthen Standards
Source: Search Engine Roundtable
Google Ads cracks down on misrepresentation, moving violations to a stricter policy with immediate account suspensions.
TikTok launches new tool for improved insight into customer journey
Source: Search Engine Roundtable
Attribution Analytics is a first-party measurement solution that analyzes how users make purchases, from awareness to action.
5 new YouTube features coming soon to help creators
Source: Search Engine Roundtable
The new tools have been designed to help inspire creators, boost reach and improve the quality of content.
