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AI Reputation Management – 5 Trends to Help you Scale

Source: Unknown Source

Posted on March 11, 2024

Using AI reputation management tools can help you streamline your workflow, respond to reviews faster, and scale your review strategy.

Google Search Console Redesigns Page Experience Overview Screen

Source: Search Engine Land

By: Julia McCoy

Posted on March 11, 2024

Google seems to have redesigned the page experience overview report within Google Search Console. The overview screen now looks more like a basic informational screen with a lot less data on it…

Parasite SEO Is Not A Term Google Uses Internally

Source: SparkToro

By: Rand Fishkin

Posted on March 11, 2024

There has been a lot of talk about parasite SEO over the past several months in the SEO community. Heck, we even saw it mentioned in notes Danny Sullivan shared with the…

Google Search Local Panel Tests New Reviews Layout

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 11, 2024

Google is testing a new reviews user experience from the local panel listing in the search results. Instead of popping up the reviews in a new window over the search results, Google…

Google Ads AI Asset Generation For Performance Max Rolling Out

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 11, 2024

Google is now rolling out the generative AI asset generation features for performance max Google Ads campaigns in the US. This allows you to let Google’s AI create headlines, descriptions, and images

Microsoft Poll: Users Split On Wanting Faster Bing Chat & DALL-E 3.0

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 11, 2024

Microsoft’s Mikhail Parakhin posted a poll on X asking where Microsoft should prioritize its efforts in terms of speeding up different services. Do you want a faster Bing Chat or a faster…

Crochet Googlebot On Mini Couch

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 11, 2024

Here is a creation from Lizzi Sassman from Google that Martin Splitt from Google shared from his desk. You can see there is a crochet Googlebot sitting on a mini sofa seat…

SEO / Digital Marketing Strategist ~ SERVPRO® ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 11, 2024

Candidate is expected to reside in the Austin metro area as it will be a hybrid remote roll with set days in the office and in field with cross-functional teams Position Description:…

Content Optimization: The Complete Guide

Source: moz (en-US)

Posted on March 11, 2024

Improve content performance.

The Location Landing Pages Salad Bar: Making Smart Local Business Content Choices in 2024

Source: Search Engine Land

By: Barry Schwartz

Posted on March 10, 2024

Navigate the complex world of creating engaging and unique location landing pages in this article with a buffet of content options, a checklist for creativity, and a lightning round of questions and…

Daily Search Forum Recap: November 7, 2023

Source: Lenny's Newsletter

By: Lenny Rachitsky

Posted on March 10, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google had some material released…

The Impact of Article Comments on SEO

Source: Software Snack Bites

By: Shomik Ghosh

Posted on March 9, 2024

Allowing readers to post comments and contribute to your site is great for engagement and loyalty, but does come with some SEO repercussions.

Why this advertiser doesn’t trust Amazon Ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 9, 2024

Bryan Porter, the eCommerce Officer at Simple Modern, has highlighted how inefficient ad spending can harm organic sales.

Offline conversion tracking: 7 best practices and testing strategies

Source: Lenny's Newsletter

By: Kiyani

Posted on March 9, 2024

Run better-targeted, higher-performing PPC ads using these seven must-dos when tracking offline conversions.

SEO Expert and Brand Ambassador ~ Clearscope ~ $80-120k ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: nick

Posted on March 9, 2024

Clearscope is the SEO content discoverability platform that’s trusted by the best companies in the world like Adobe, Nvidia, and HubSpot. Our platform leverages machine learning to arm content marketers with the…

Senior SEO/CRO Strategist ~ Orbit Media ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: nick

Posted on March 9, 2024

We’re looking for a passionate Senior SEO/CRO Strategist to add to our tight-knit team. Who we are Orbit Media is an award-winning web design, development and optimization company based in the Ravenswood…

Microsoft patent on website and site content reliability scores for Bing Search ranking

Source: Expert Level SEO Jobs – SEOjobs.com

By: nick

Posted on March 9, 2024

Having a patent does not mean that Bing is using these techniques in Bing Search – but it is fun to read.

Google Performance Max adds new AI features

Source: Search Engine Land

By: Nicola Agius

Posted on March 8, 2024

Advertisers in the U.S. will be able to use the tools to generate text and image assets for campaigns by the end of the year.

How to optimize your content for social: Facebook, Slack and X

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Learn strategies for boosting your content’s visibility and reach on social media channels, from Facebook to Slack.

What’s the state of email beyond 2023?

Source: Search Engine Land

By: Nicola Agius

Posted on March 8, 2024

A look back at this year’s trends in email marketing and what to look forward to next year.

Google’s 3 Pillars Of Search Ranking Via DOJ Documents

Source: Entry Level SEO Jobs – SEOjobs.com

By: nick

Posted on March 8, 2024

The SEO community is buzzing about some recent U.S. Department of Justice documents released that hint at some ranking concepts at Google. One slide is named

Google Business Profiles New Activities Section

Source: Search Engine Land

By: Kevin Rea

Posted on March 8, 2024

Google has added a new

Microsoft Bing Patent On Web Site/Content Reliability Scores

Source: Search Engine Land

By: Barry Schwartz

Posted on March 8, 2024

Microsoft has published a new patent application named Web Content Reliability Classification (US 20230350956 A1). It seems this patent describes how to figure out a reliability score for a website or

Microsoft: Bing Chat Demand Not Going Down

Source: Search Engine Land

By: Matt Tutt

Posted on March 8, 2024

Some may feel like all the buzz around Microsoft and Bing Chat is somewhat dwindling but according to Mikhail Parakhin, the CEO, Advertising and Web Services at Microsoft, that is not true….

New Google Ads Policy Disallows Location Assets For Closed Locations

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Google has sent out an email to some advertisers using location asserts within Google Ads with

Introducing DRICE: A modern prioritization framework

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Boost your experiment win rate and help your team drive more impact

Google Pumpkin Carving

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Here is a photo from one of the Google offices last week, around Halloween time, of a Googler showing off the pumpkin he carved. Pretty good job.We’ve seen a lot of pumpkin…

Google rolls out new shopping features to boost conversions

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Brands have several new opportunities to reach potential customers including a deals hub and a gift ideas page.

How to Generate Top-Shelf Content with Budget Constraints

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Discover proven strategies to create high-quality content on a budget and tight deadlines. Turn constraints into opportunities for growth and innovation.

The Official Ahrefs Tutorial: How to Use Ahrefs to Improve SEO

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 8, 2024

Get more organic traffic to your website.

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