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How to harness the power of brand mentions across the search universe

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

08/16/24

Tips to strategically engage with and foster organic brand mentions across various channels to boost your visibility and share of search.

Writing people-first content: A process and template

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

08/16/24

A guide to writing helpful, reliable, people-first content that helps promote your business while ranking highly on search engines.

The brightonSEO Crawling Clinic April ’24 – Screaming Frog

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

08/16/24

Somehow we’re already halfway through April, which means brightonSEO is just around the corner! Once again, we’ll be in our usual spot (stand 34, right hand side of the exhibition hall as…

Google Defends Statements On Its Search Quality & Forum Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

08/16/24

Recently, we covered some of Google’s rationale for ranking forums like Reddit and Quora so well in the Discussion and Forums box for many queries. Just a few days ago, we covered…

Google Responds To The Verge Mocking Its Search Rankings (Best Printer)

Source: moz (en-US)

08/16/24

Nilay Patel, editor-in-chief of the Verge posted a new article with the intent to both rank for [best printer] in Google Search, as well as mock Google for how he can game…

Win the RFP: Nail Your Next Client Pitch With Audience Research – SparkToro

Source: The SEOFOMO Hub

08/16/24

Why do in-house teams hire agencies or consultants? It’s almost always for two types of expertise: Tactical: Mastery of a specific tactic in a domain

Google AdSense Publishers Seeing Huge RPM Earnings Drops

Source: The SEOFOMO Hub

08/16/24

Many Google AdSense publishers have been reporting massive declines in their earnings and RPMs (page revenue per thousand impressions) since late February. This comes a couple of weeks after we reported the…

Google Allocates Crawl Budget By Hostname

Source: The SEOFOMO Hub

08/16/24

Google gives every hostname its own allocated crawl budget. So that means each domain, subdomain, etc has its own unique crawl budget.

Google Threatens California By Testing Dropping Links To Publishers & Pausing Investments

Source: The SEOFOMO Hub

08/16/24

On Friday, Google responded to a pending bill in the California state legislature, the California Journalism Preservation Act (CJPA), that would require Google to pay a link tax to publishers by testing…

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