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Google offers tagging support appointments for advertisers

Source: Search Engine Land

By: Anu Adegbola

Posted on January 31, 2025

Google is offering support sessions for advertisers struggling with conversion tracking implementation which will help prevent unreliable performance data

SEO Associate ~ Merkle | Cardinal Path ~ $65-80k (CAD) ~ Remote (CAN)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

Posted on January 31, 2025

We welcome remote candidates based in Canada (EST Preferred) Merkle | Cardinal Path empowers brands to harness their data and activate against it in pursuit of their business goals. Our passionate experts…

Apple Files Emergency Motion in Google Search Antitrust Case

Source: Search Engine Optimization (SEO) Trends, Techniques & Marketing

By: David Cohen

Posted on January 31, 2025

Apple filed an emergency motion with the U.S. District Court for the District of Columbia late Thursday.

SEO Manager ~ Websiteness ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

Posted on January 31, 2025

Job Overview: We are looking for an experienced SEO Manager to take ownership of our search engine optimization strategy and execution. This role is responsible for auditing, planning, and directing project managers…

How to analyze and fix traffic drops: A 7-step framework

Source: Search Engine Land

By: Gert Mellak

Posted on January 31, 2025

Learn the most common causes of declining traffic, how to analyze the issue, and the steps to bounce back.

Head of SEO/ASO ~ Farfetch ~ Hybrid (London, UK)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on January 31, 2025

Farfetch exists for the love of fashion. We believe in empowering individuality. Our mission is to be the global technology platform for luxury fashion, connecting creators, curators and consumers. We’re a positive…

SEO Intern (Contract) ~ Blueprint Health ~ $20/hr. ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on January 31, 2025

Description This opportunity is a PAID INTERNSHIP for the Spring/Summer of 2025. As a Marketing & SEO Intern on Blueprint Health’s fast-growing team, you will make an important and lasting impact on…

SEO Content Manager ~ SmartFinancial ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on January 31, 2025

Join SmartFinancial: Empowering Insurance Agents with Cutting-Edge Technology Welcome to SmartFinancial, where our mission is clear: to drive growth and success for insurance agencies through our industry-leading technology! Voted one of the…

Google search trends every restaurant needs to know in 2025

Source: Search Engine Land

By: Claudia Tomina

Posted on January 31, 2025

From YouTube Shorts to AI-driven search trends, Google’s latest insights show what’s next for restaurant marketing.

How Do AI Content Detectors Work? Answers From a Data Scientist

Source: Content Marketing - SEO Blog by Ahrefs

By: Ryan Law

Posted on January 31, 2025

Learn how AI content detectors really work—and how to beat them, according to the research.

Daily Search Forum Recap: January 31, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Here is a recap of what happened in the search forums today…

Video: Google Ranking Volatility, Site Reputation Abuse, AI Overviews 2.0, Yahoo Search AI & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

We are seeing more Google search ranking volatility hit both over the weekend and also mid-week. Google expanded its site reputation abuse enforcement to Germany. Google AI Overviews powered by Gemini 2.0…

Demographic Exclusions To Apply To Google Ads Shopping Inventory in PMax

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Ginny Marvin, the Google Ads Liaison, has confirmed that demographic exclusions will apply to Shopping inventory in Performance Max campaigns. Marvin added that the reporting on how this is shown to advertisers…

Google Testing Review Carousels & Blocks For Product Queries

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Google is testing (I think again) review carousels and block units in its search results for product queries. A number of SEOs spotted these coming up over the past week or two,…

Google Shopping Refinements With Product Ratings

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Google Search is now sometimes showing the ability to filter products in its search results by product rating. I am not sure if this is new or not, but I cannot replicate…

SEO Daily News Recaps for Thursday, January 30, 2025

Posted on January 31, 2025

SEO Daily News Recap for Thursday, January 30, 2025 listen to our podcast version of todays SEO Daily News Recap by Optimixed.com: The “I Love You California” flag No Description Available Uncategorized…

Google Testing New Shopping Search Filter On Mobile

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Google is testing a new filter for its shopping results in the mobile search results. Instead of showing a single filter menu, Google is showing a product image carousel line first and…

Google Ask For Me – Labs Experiment

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on January 31, 2025

Google has a new Search Labs feature named Ask for me. Ask for me will have Google call businesses for you, to figure out the cost of the service and when it…

Create High-Impact Content Using Backward Design — Whiteboard Friday

Source: moz (en-US)

Posted on January 31, 2025

Join Purna in this week’s episode of Whiteboard Friday as she reveals how to create high-impact content using backward design, a strategic approach that prioritizes measurement to achieve better marketing results.

The “I Love You California” flag

Source: Danny Sullivan

By: Danny Sullivan

Posted on January 30, 2025

Meta streamlines Advantage+ catalog ad targeting, pushes automated options

Source: Search Engine Land

By: Anu Adegbola

Posted on January 30, 2025

Meta’s removal of manual Audience Types targeting from Advantage+ catalog ads signals a major shift toward AI-driven ad targeting.

Google tests AI-generated backgrounds for Shopping Ads

Source: Search Engine Land

By: Anu Adegbola

Posted on January 30, 2025

Google’s AII system will generate backgrounds for product images while maintaining the original product appearance. Advertisers can opt out.

35 Post-Event Survey Questions From Our Sold-Out Conference

Source: General Marketing - SEO Blog by Ahrefs

By: Si Quan Ong

Posted on January 30, 2025

In total, we sent three post-event surveys, targeted at the different stakeholders: attendees, employees, and sponsors.

AI Content Creation: My Process for High-Quality, SEO-Friendly Articles

Source: Content Marketing - SEO Blog by Ahrefs

By: Despina Gavoyannis

Posted on January 30, 2025

Without a clear process, AI-generated content can feel generic, miss SEO opportunities, or just not sound like you. The trick? Use AI as a tool, not a shortcut.

How to Do a Backlink Gap Analysis (With Template)

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

Posted on January 30, 2025

A backlink gap analysis is the process of finding great links your competitors have that you don’t.

How to Build an SEO Topical Map (With Template)

Source: Content Marketing - SEO Blog by Ahrefs

By: Despina Gavoyannis

Posted on January 30, 2025

SEO topical maps make your content more user and search-engine friendly. This process is methodical and easy to implement, even for beginners.

Google Search launches Ask for me

Source: Search Engine Land

By: Barry Schwartz

Posted on January 30, 2025

This is a new labs experiment where Google AI calls businesses to find out what they charge for a service & when it’s available.

Enterprise SEO Platform Buying Guide

Source: SEO Blog by Ahrefs

By: Patrick Stox

Posted on January 30, 2025

How to buy an enterprise SEO platform: advice from someone who’s been there, done it, and gotten the t-shirt.

SEO Web Engineer ~ Cleo ~ Remote (UK)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on January 30, 2025

We strongly encourage applications from people of colour, the LGBTQ+ community, people with disabilities, neurodivergent people, parents, carers, and people from lower socio-economic backgrounds. If there’s anything we can do to accommodate…

SEO & Content Specialist ~ Later ~ $80-95k (CAD) ~ Remote (CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on January 30, 2025

Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. Following our acquisition of Mavely, the Everyday Influencer Platform®, Later…

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