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Video: Google Volatility With Gains & Losses, Updated Web Spam Policies, Cache Gone & More Search News

Source: Search Engine Land

By: Anu Adegbola

01/03/25

Google Search rankings gains were lost for many, followed more more volatility this week. Google updated its web search spam policies…

The brightonSEO Crawling Clinic October ’24 – Screaming Frog

Source: Junior Level SEO Jobs – SEOjobs.com

By: jilllynndesign

01/03/25

The biannual brightonSEO events have been marked in our calendar for well over 12 years now, and next week’s is no exception. As always, you can find us in our usual spot…

The future of keyword targeting

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

01/03/25

Leverage your existing search expertise on a new performance marketing platform.

Google Local Panel Gains “About This Place”

Source: In-house SEO jobs – SEOjobs.com

By: jilllynndesign

01/03/25

Google is testing adding a new section named “About this place” to the local panel in the Google Business Profile listings within Google Search and Google Maps. This section shows you text…

Google’s Ads Data Hub: What you need to know

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

01/03/25

Explore Ads Data Hub – Google’s tool for privacy-centric advertising insights, data integration, campaign optimization and more.

Google’s Updated Spam Policy – Repeated Manipulation May Get You Removed From Search

Source: Mid Level SEO Jobs – SEOjobs.com

By: SEOJobs

01/03/25

Google’s latest spam update clarifies site reputation abuse, hints that links aren’t the main factor for relevancy and indicates sites can be removed from search for manipulation.

Move Beyond Google Traffic as Zero-Click Becomes 2025 Norm

Source: Search Engine Optimization (SEO) Trends, Techniques & Marketing

By: @adweek

01/03/25

AI Overview is the next evolution of search in response to changing user behavior.

Move Beyond Google Traffic as Zero-Click Becomes 2025 Norm

Source: Search Engine Optimization (SEO) Trends, Techniques & Marketing

By: @adweek

01/03/25

AI Overview is the next evolution of search in response to changing user behavior.

Small Changes Or Additions To Your Google Business Profile May Trigger Re-Verification

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/25

Krystal Taing, a Google local product expert in the Google Business Profiles forum and Vice President at Uberall, said she is seeing a rise in re-verifications from Google Business Profiles even after…

Navigating Content Marketing Amidst the Rise of AI — Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

01/03/25

In this episode of Whiteboard Friday, Ross talks about how search has changed and how we, as marketers, can navigate that change to produce quality content. With the increased use of AI…

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