For years now, Google has shown phone numbers on some search result snippets when Google thinks you want to call that store. We have screen captures of this from 2016 and 2014. But now Google is testing a new button that is more button-like.

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For years now, Google has shown phone numbers on some search result snippets when Google thinks you want to call that store. We have screen captures of this from 2016 and 2014. But now Google is testing a new button that is more button-like.