SEO Daily News Recap for Friday, August 22, 2025
Organic SEO & Search News
Google Discover Testing New Publisher Entity Pages and Follow Counts
Google Ads Experimenting with Label Showing Visits in Past Month
Google Merchant Center Enhances Deals and Loyalty Benefits Display
Google Testing Moving Follow Button Within Knowledge Panel Menu
Paid Search & Platform Innovations
Google Ads Testing Label for X Visits in Past Month on Ads
Google Discover Introduces Publisher Entity Page with Follow and Social Features
Google Merchant Panel Now Displays Deals and Loyalty Benefits Boxes
Google Shopping Ads Include Discount Codes for Enhanced Shopping Experience
General Digital Marketing
Insights on Good Web Crawler Attributes from Google Experts
Google AI Mode Expansion to 180 Countries with Added Features
ChatGPT Updates Impact Traffic Sent and Ad Reporting in SPN
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Daily Search Forum Recap: August 22, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Discover has these new publisher entity pages with follow counts, latest posts and more. Google Ads is testing a label that shows how many visits the page got in the past month. Google Merchant Center panel with deals…
Source:
Search Engine Roundtable
Good Web Crawler Attributes
Myriam Jessier asked Google about what would be good attributes of a web crawler. In which both Martin Splitt and Gary Illyes gave some responses to.
Source:
Search Engine Roundtable
Google Testing Moving Follow Button Within Knowledge Panel Menu
Google is testing moving the follow button within the knowledge panels in Google Search from a primary button on the main search results page to within the three dots menu button.
Source:
Search Engine Roundtable
Video: Google Volatility Check, AI Mode Expands Big Time, ChatGPT Sends Less Traffic & SPN Ad Reporting
This week, we did a check in on the ongoing Google Search ranking volatility. Google AI Mode expanded to 180 countries, added agentic experiences, got more personalized and gained sharable links. ChatGPT may be…
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Search Engine Roundtable
Technical SEO
Google Discover Publisher Entity Page With Follow, Social & Latest Posts
Google seems to be testing a new publisher entity landing page from the Google Discover feed. When you click on the publishers name from your Google Discover feed (it is a test, you may not see it live), you are taken to this new publisher landing page that has the publisher’s name, logo, follow button, social counts and recent social shares.
Source:
Search Engine Roundtable
Content Marketing and Strategy
Career Development and Industry Trends
E-commerce and Affiliate SEO
Google Merchant Panel Deals & Loyalty Benefits Boxes & Shopping Ads Discount Codes
Google is now showing the deals and loyalty benefits details in the retailer/merchant knowledge panels. Plus, Google Shopping Ads show a "discount code" link that opens a dialog box with the code and a button to "continue to site."
Source:
Search Engine Roundtable
Paid Search & Platform Innovations
Paid Search and Advertising
Google Ads With X Visits In Past Month Label
Google Ads is testing displaying how many visits a specific ad or website or landing page has received in the past month. The label would say, "X visits in the past month" right below the unit.
Source:
Search Engine Roundtable
Job Postings
Job Postings
8/22/2025
SEO Strategist ~ Madden Media ~ $60-64K ~ Remote (US)
At Madden, we’re not your typical marketing agency. We’re a full-service destination marketing agency that blends tech-savvy know-how with creative flair to help destinations shine. Innovation? Check. Data-driven strategies? Double check. A passion for storytelling that brings destinations to life? Oh yeah, we’ve got that too. We’re constantly evolving to meet the needs of our […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
8/22/2025
SEO/AEO Manager ~ Moburst ~ Remote (UK/EU)
Moburst is a global, full service digital marketing agency with approximately 100 employees, dedicated to helping companies of all sizes optimize their digital presence and achieve growth. The world’s most prestigious brands and startups, including Google, Samsung, Discovery, and Uber, have leveraged our expertise to implement innovative strategies that drive exceptional results. We’re looking for a highly skilled […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
8/22/2025
Director of SEO ~ El Toro Interactice ~ $90,000-$100,000 per year ~ Remote (USA)
Description Description ***This is a fully remote position.**** El Toro Interactive is a digital marketing agency that lies in a full service eCommerce ecosystem, specializing in fashion and beauty. With aim to have the best talent in the US, so physical location is not an issue. *****This is a Remote Position***** The SEO Director will […]
Source:
SEO Agency Jobs – SEOjobs.com