Pinterest Reaches 600 Million Users

Pinterest’s growth is back on track, now it just needs its revenue to follow-suit.

Source:
Unknown Source

GEO startup Lorelight shuts down: ‘The problem didn’t need solving’

Lorelight’s closure has SEOs saying GEO is just SEO. Maybe. But that might just be the hype cycle doing its usual crash-and-correct.

Source:
Search Engine Land

Google AI Overviews drive 61% drop in organic CTR, 68% in paid

Even when AI Overviews don’t appear, users are simply clicking less everywhere, with Google CTRs hitting new lows across search.

Source:
Search Engine Land

Daily Search Forum Recap: November 4, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google added a new user agent to the list, the Chrome Web Store user agent. Google Search Console’s API has a long-standing bug when filtering by search appearance. Google Merchant Center has smart cropping…

Source:
Search Engine Roundtable

November 2025 Google Webmaster Report: Rankings, Search Console, Google AI, Local Reviews & More

We had a few unconfirmed but big Google search ranking updates but we are still waiting on an official core update, which seems unlikely. Google did have a search serving issue they confirmed early in the month.

Google Search Console had a number of issues this month but they did release a new query groups report in Search Console Insights.

Google expanded AI Mode to more people, Liz Reid was interviewed not once but twice and so was Robby Stein, here also. Google Voice Search got a big upgrade and Nano Bannana came to Google Lens.

On the local side…

Source:
Search Engine Roundtable

Google Testing Infinite Endless Scroll For Google Discover

Google is supposedly testing an endless, infinite scroll for Google Discover. When I scroll through Google Discover, it eventually just stops and doesn’t keep going. But Gagan Ghotra said he is seeing it go on and on forever.

Source:
Search Engine Roundtable

Meta Outlines Evolving Process to Tag AI Generated Content

Invisible watermarking offers improved tracking of key creation elements.

Source:
Social Media Today – Latest News

Google’s “Smart Cropping” may be trimming your Shopping Ad images

Google’s default “Smart Cropping” may be auto-cropping product images in Shopping ads, requiring a support request to disable.

Source:
Search Engine Land

How to Rank on AI Search Engines in 2025: Practical LLMO Guide

Visibility in AI search engines is a result of on-page, off-page, and technical optimization, and strong tracking. These are the success patterns I’ve found.

Source:
Unknown Source

Google Adds Chrome Web Store Google-CWS User Agent

Google added a new user agent to the Googlebot’s user-triggered fetchers documentation. The new user agent is for the Chrome Web Store named Google-CWS.

Source:
Search Engine Roundtable

10 Key Consumer Behavior Trends (2025 & 2026)

A list of trends that are impacting the way consumers find and review the things that they buy online and offline.

Source:
Unknown Source

9 Best AI Video Generators in 2025

Read reviews of 9 of the best AI video generators in 2025. Compare features, pricing plans and ease of use in our guide to the ever-evolving technology.

Source:
Unknown Source

Edits Gets Custom Captions, Color Correction and More

There’s also a range of new effects being added to the app.

Source:
Social Media Today – Latest News

Google Search Console API Bug Impacts Search Appearance Filter

Google Search Console has a bug with its API when filtering on the searchAppearance dimension. This bug occurs when using the notEquals or notContains operators, it will only return rows with the excluded value, instead of excluding those rows.

Source:
Search Engine Roundtable

Which Countries Have the Most AI Overviews? 108 Million Queries Analyzed

We analyzed our Brand Radar database of 108 million AI Overview queries to see which countries have the most AI Overviews present in Google search results.

Source:
Data & Studies – SEO Blog by Ahrefs

TikTok Adds New Generative AI Creation Options

Some simple AI tools to help in your creative process.

Source:
Social Media Today – Latest News

Getty Loses Legal Case Over Generative AI Copyright Infringement

The legal technicalities of generative AI remain fairly loose in many respects.

Source:
Unknown Source

Winning the platform shift

How marketers can use AI to drive creativity, expand their reach and provide more value to consumers.

Source:
Search Engine Land

Aja Frost on AI search, content strategy, and AEO success metrics

HubSpot’s Aja Frost talks AI search, content evolution, and why visibility (not traffic) is the new success metric for brands in the AEO era.

Source:
Search Engine Land

Social and UGC: The trust engines powering search everywhere

Search is happening everywhere – from Reddit to AI. Learn why trust, not tactics, now drives visibility across every search surface.

Source:
Search Engine Land

TikTok Shares Data on Business AI Adoption

While more businesses are adopting AI, most are not maximizing the benefits as yet.

Source:
Unknown Source

Part 2 of how to get the most out of your product pass—and welcome, Stripe Atlas to the bundle!

Tips for taking full advantage of the 17+ free premium products you have access to as a paid subscriber

Source:
Lenny’s Newsletter

Google Merchant Center Opt-Out Of Smart Cropping

Did you know that Google Merchant Center will automatically crop your product images in Google Shopping if it thinks it will look better in Google Search? Did you know that you can also opt out of what they call "Smart Cropping"?

Source:
Search Engine Roundtable

Part 2 of how to get the most out of your product pass—and welcome, Stripe Atlas, to the bundle!

Tips for taking full advantage of the 17+ free premium products you have access to as a paid subscriber

Source:
Lenny’s Newsletter

WhatsApp Launches Official Apple Watch App

Now you can keep up with your WhatsApp chats while on the go.

Source:
Unknown Source

YouTube Adds Paid Versus Organic Metrics, AI First Draft Assistance

YouTube’s also shared updates on Community Posts, its AI help bot, and more.

Source:
Social Media Today – Latest News

YouTube locks sidebar on mobile ads, removing close option

YouTube has removed the option to close mobile ad sidebars, keeping shoppable panels fixed throughout horizontal video ads.

Source:
Search Engine Land

5 Google Ads tactics to drop in 2026

Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize next year.

Source:
Search Engine Land

SEO Specialist – Franchise & Multi-Location Marketing (Remote, US Only) ~ Location3 Media ~ $50k – $70k / year ~ Remote (USA)

About the Role Location3 is looking for a results-driven SEO Specialist who thrives on helping franchise and multi-location brands grow. In this role, you’ll manage the full lifecycle of SEO campaigns—from strategic planning and technical execution to performance analysis and client consultation. You’ll work within a dedicated cross-functional Pod team, supporting both franchisor and franchisee […]

Source:
SEO Agency Jobs – SEOjobs.com

Senior SEO Strategist ~ Horizontal Digital ~ Remote (USA)

Description At Horizontal Digital, we hold ourselves to one key belief: You’re only as good as your worst customer experience. This mantra is what drives our digital consultancy to think beyond the easy answers and instead create websites, apps, portals and other experiences that solve customer needs for Fortune 500 companies in intuitive and empathetic […]

Source:
SEO Agency Jobs – SEOjobs.com