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TL;DR Summary of Digital Marketing Manager Role at Snooze
Snooze is hiring a Digital Marketing Manager in Denver to lead digital campaigns, optimize online ordering, and innovate sales channels. The role demands expertise in loyalty programs, paid media, SEO, and data-driven performance analysis. Competitive salary ($80,000-$100,000), comprehensive benefits, and a vibrant, inclusive work culture await qualified candidates. This position requires strategic thinking, strong collaboration, and 3+ years of digital marketing experience.
Optimixed’s Overview: Unlocking Growth Through a Strategic Digital Marketing Manager Position at Snooze
Role and Responsibilities
The Digital Marketing Manager at Snooze plays a critical role in driving the brand’s digital initiatives. Key responsibilities include:
- Loyalty & Lifecycle Execution: Managing email, SMS, and push campaigns to boost guest engagement and frequency.
- Paid Media & SEO Management: Collaborating with agencies to optimize Google Ads, Meta, and Yelp campaigns for maximum ROI.
- Online Ordering Optimization: Enhancing the customer journey by analyzing behavior and improving the conversion funnel.
- Sales Channel Innovation: Identifying and integrating emerging digital sales platforms to diversify revenue streams.
- Performance Analysis: Reporting actionable insights to refine digital strategies and ensure profitability.
- Strategic Leadership: Building systems for execution and contributing to cross-functional planning initiatives.
Compensation and Benefits
Snooze offers a competitive salary range between $80,000 and $100,000 annually, paired with a robust benefits package including:
- Equity program eligibility and incentive bonuses
- Comprehensive health, dental, vision, and pet insurance
- 401k and Roth 401k plans
- Unlimited paid time off and paid sick days
- Employer-paid life and disability insurance
- Meal benefits and reimbursement for work-related cell phone use
- Community engagement activities and personal development opportunities
Ideal Candidate Profile
The position requires a candidate with:
- At least 3 years of digital marketing experience, preferably in hospitality
- Proficiency with ESPs, SMS marketing tools, paid media platforms, and analytics
- Strong business acumen and data-driven decision-making skills
- Excellent communication, organization, and team collaboration abilities
- Positive mindset and resilience under pressure
- Ability to work 45-55 hours weekly, including some travel
Work Environment and Location
The role is based in Denver, CO at Snooze’s Restaurant Support Center with a hybrid schedule requiring three days in the office weekly. Candidates must be authorized to work in the U.S. and able to travel approximately 10% of the time.
