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Google Ads adds VTC bidding for App campaigns

Source: Search Engine Land

By: Anu Adegbola

12/15/25

Source: Search Engine Land by Anu Adegbola. Read the original article Google Ads now lets Android App campaigns optimize bidding for view-through conversions, showing a shift toward video-driven performance.

Sergey Brin: Google ‘messed up’ by underinvesting in AI

Source: Search Engine Land

By: Danny Goodwin

12/15/25

Source: Search Engine Land by Danny Goodwin. Read the original article Sergey Brin, Google co-founder, says Google was slow to scale AI and cautious about chatbots because they say ‘dumb things.’

SEO, AI, & Audience Growth Associate ~ Pillar4 Media ~ In-office (USA) ~ Charlotte, NC, United States

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

12/15/25

Source: SEO Agency Jobs – SEOjobs.com by SEOJobs. Read the original article The Opportunity Pillar4 Media is seeking an SEO, AI, & Audience Growth Associate to join its fast-growing team. Pillar4’s mission…

Google says don’t use JavaScript to generate a noindex tag in the original page code

Source: Search Engine Land

By: Barry Schwartz

12/15/25

Source: Search Engine Land by Barry Schwartz. Read the original article Google updated its JavaScript SEO basics documentation to clarify that may skip rendering and JavaScript execution.

Why share of search matters more than traffic in the AI era

Source: Search Engine Land

By: Andrew Holland

12/15/25

Source: Search Engine Land by Andrew Holland. Read the original article As AI reduces clicks and fragments discovery, share of search offers a clearer signal of brand demand and competitive momentum.

This week on How I AI: How Zapier’s EA built an army of AI interns

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/15/25

Source: Lenny’s Newsletter by Lenny Rachitsky. Read the original article TL;DR Summary of How Cortney Hickey Transformed Executive Assistance with AI Automation Cortney Hickey leverages AI agents to automate repetitive executive assistant…

Are AI Mode and AI Overviews Just Different Versions of the Same Answer? (730K Responses Studied)

Source: Data & Studies - SEO Blog by Ahrefs

By: Despina Gavoyannis

12/15/25

Source: Data & Studies – SEO Blog by Ahrefs by Despina Gavoyannis. Read the original article TL;DR Summary of Google’s AI Mode vs AI Overviews: Citation and Content Differences Revealed Google’s AI…

Why click-based attribution shouldn’t anchor executive dashboards

Source: Search Engine Land

By: Jenny Williamson

12/15/25

Source: Search Engine Land by Jenny Williamson. Read the original article Click metrics tell part of the story, but overreliance skews budgets and strategy. Build PPC measurement frameworks tied to real outcomes.

How to build an effective content strategy for 2026

Source: Search Engine Land

By: Adam Tanguay

12/15/25

Source: Search Engine Land by Adam Tanguay. Read the original article Adapt your content strategy for traditional search and emerging AI experiences through audience insight, originality, and structured content.

Digital Marketer – Performance Marketing & SEO ~ Peoplebox ~ $80,000-$110,000 ~ In-office (USA) ~ San Francisco, CA, United States

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

12/15/25

Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article WHAT YOU’LL DO As a digital marketer, you will own the Performance Marketing and SEO channels at Peoplebox. You will…

Primer on ChatGPT’s 3 Bots

Source: SEO - Practical Ecommerce

By: Ann Smarty

12/15/25

Source: SEO – Practical Ecommerce by Ann Smarty. Read the original article TL;DR Summary of Understanding ChatGPT’s Distinct Bots: GPTBot, OAI-SearchBot, and ChatGPT-User ChatGPT operates three separate bots for different tasks: GPTBot…

How Zapier’s EA built an army of AI interns to automate meeting prep, strengthen team culture, and scale internal alignment | Cortney Hickey

Source: Lenny's Newsletter

By: Claire Vo

12/15/25

Source: Lenny’s Newsletter by Claire Vo. Read the original article TL;DR Summary of How a Zapier EA Revolutionized Executive Assistance with AI Automation Cortney Hickey, Zapier’s executive assistant, uses AI-powered workflows to…

Uncontested ads are quietly draining your holiday budget. Here’s how to fight back.

Source: Search Engine Land

By: BrandPilot.ai

12/15/25

Source: Search Engine Land by BrandPilot.ai. Read the original article Discover why your holiday CPCs stay inflated even when you’re the only bidder — and how smart marketers are reclaiming that wasted…

Daily Search Forum Recap: December 15, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google December 2025 Core Update and Latest Search Engine Developments Google’s December 2025 core update is causing…

Your Next Launch Will Fail Without an Amplifier Strategy – SparkToro

Source: SparkToro

By: Amanda Natividad

12/15/25

Source: SparkToro by Amanda Natividad. Read the original article TL;DR Summary of Why Building Marketing Into Your Product From Day One Drives Successful Launches **Separating product development from marketing** weakens your launch…

Google Search Live Gets Language Conversational Gemini Upgrade

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Gemini Model Enhancing Search Live Interactions Google has introduced updates to Search Live powered by…

Google Says Pre-Announcing Core Updates Isn’t Possible

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Why Google Can’t Pre-Announce Core Search Quality Updates Google cannot pre-announce core search quality updates because these…

Microsoft Bing Testing See More Search Results Button

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Tests New “See More” Button in Bing Search Results Microsoft is experimenting with a “see more”…

SEO Daily News Recaps for Sunday, December 14, 2025

12/15/25

SEO Daily News Recap for Sunday, December 14, 2025 Organic SEO & Search News Google December 2025 Core Update Intense Impact: Google’s latest core update in December 2025 has shaken up search…

Google Search Testing Property Listings In Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Full Property Sale Listings in Search Results Google is testing a new feature that displays…

Google Changing Q&A Feature In Google Maps For Ask

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/15/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Replaces Q&A Feature in Maps with AI-Powered Ask Button Google is phasing out the traditional Q&A…

YouTube Looks to Streamline Sponsored Content Partnerships

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/14/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of YouTube Enhances Branded Content Partnerships with New Brand Partner Access YouTube has introduced Brand Partner…

Australian Teens Still Accessing Social Media Amid New Bans

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/14/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Australia’s Under-16 Social Media Ban: Early Insights and Challenges The recent Australian under-16 social media…

Meta Establishes New Partnerships to Gather Data for AI

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/14/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of How Meta’s New AI Partnerships Aim to Capture Everyday Conversations for Enhanced AI Development Meta…

X Launches New Lock Screen Widgets for iOS Devices

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/14/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of X’s New Real-Time iOS Widgets for Custom Feeds and Notifications X has introduced new customizable…

X Posts Higher Revenue Result in Q3

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/14/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of X’s Q3 Revenue Growth and Future Outlook X has posted a 17% revenue increase in…

Alexander

Source: Lenny's Newsletter

By: Lenny Rachitsky

12/14/25

Source: Lenny’s Newsletter by Lenny Rachitsky. Read the original article TL;DR Summary of How OpenAI’s Codex Revolutionizes AI-Led Software Development Codex, OpenAI’s powerful coding agent, has experienced a remarkable 20x growth since…

Search Engine Optimization/Marketing & Social Media Specialist/Website ~ Turnkey Hospitality Solutions LLC ~ In-office (USA) ~ Houston, TX, United States

Source: Entry Level SEO Jobs – SEOjobs.com

By: SEOJobs

12/14/25

Source: Entry Level SEO Jobs – SEOjobs.com by SEOJobs. Read the original article Benefits: Health insurance Paid time off Search Engine Optimization/Marketing & Social Media Specialist/Website Design Job Description: Curve Hospitality is…

Google December 2025 Core Update Intense Impact

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/14/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google December 2025 Core Update: Early Impact and SEO Community Reactions The Google December 2025 core update…

SEO Daily News Recaps for Saturday, December 13, 2025

12/14/25

SEO Daily News Recap for Saturday, December 13, 2025 Organic SEO & Search News Community Wisdom: The ROI of “wrapped” campaigns, identifying early product-market-fit, working with a non-PM manager, using Google AI…

🧠 Community Wisdom: The ROI of “wrapped” campaigns, identifying early product-market-fit, working with a non-PM manager, using Google AI Studio for rapid prototyping, and more

Source: Lenny's Newsletter

By: Kiyani

12/13/25

Source: Lenny’s Newsletter by Kiyani. Read the original article TL;DR Summary of Community Wisdom Weekly Edition This edition of Community Wisdom offers a curated glimpse into the most valuable discussions from the…

Website Designer & SEO Specialist ~ BEYOND KARATE ~ $22-$25/hr. ~ Remote (USA)

Source: Mid Level SEO Jobs – SEOjobs.com

By: SEOJobs

12/13/25

Source: Mid Level SEO Jobs – SEOjobs.com by SEOJobs. Read the original article Benefits: Flexible schedule Paid time off Training & development Our Mission At Beyond Karate, we provide physical training beyond…

SEO Daily News Recaps for Friday, December 12, 2025

12/13/25

SEO Daily News Recap for Friday, December 12, 2025 Organic SEO & Search News Google Business Profiles Notification For Removal Of Reviews and Rating Restrictions – Google is now sending email notifications…

Sophie Fell talks why double-checking campaign settings matters

Source: Search Engine Land

By: Anu Adegbola

12/13/25

Source: Search Engine Land by Anu Adegbola. Read the original article Even experienced PPC pros can be caught out by defaults, making it essential to double-check campaign settings.

Doctor: Google’s AI Overview made up career-damaging claims about me

Source: Search Engine Land

By: Danny Goodwin

12/12/25

Source: Search Engine Land by Danny Goodwin. Read the original article A UK doctor and YouTuber says Google AI falsely accused him of selling sick notes and being suspended. Is Google AI…

Google Ads quietly unlocks Merchant Center videos for Performance Max

Source: Search Engine Land

By: Anu Adegbola

12/12/25

Source: Search Engine Land by Anu Adegbola. Read the original article Google’s new Merchant Center video integration gives PMax advertisers faster setup, stronger product relevance, and scalable video performance.

Senior SEO Strategist ~ Launch That ~ On-Site – Orlando, FL (USA)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

12/12/25

Source: SEO Agency Jobs – SEOjobs.com by SEOJobs. Read the original article We are seeking a Senior SEO Strategist to own and elevate the organic search strategy for Asbestos.com and related properties….

What 15 years in enterprise SEO taught me about people, power, and progress

Source: Search Engine Land

By: Jenn Mathews

12/12/25

Source: Search Engine Land by Jenn Mathews. Read the original article SEO careers stall more from people and process than algorithms. Learn the skills that build influence and long-term enterprise success.

The AI gold rush is over: Why AI’s next era belongs to orchestrators

Source: Search Engine Land

By: Purna Virji

12/12/25

Source: Search Engine Land by Purna Virji. Read the original article Why the ‘more is better’ era of marketing technology is officially over, and what actually works instead.

Sr. Product Manager, AI Search ~ ZipRecruiter ~ $180,000-$220,000 ~ Remote (USA)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

12/12/25

Source: In-house SEO jobs – SEOjobs.com by SEOJobs. Read the original article Job Description We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be…

What Black Friday reveals about how LLMs understand ecommerce

Source: Search Engine Land

By: Jordan Koene

12/12/25

Source: Search Engine Land by Jordan Koene. Read the original article Analysis of 10,000 LLM responses reveals the domains and signals shaping AI-driven shopping – and what brands must do to stay…

How breakthrough TV ads trigger search spikes and conversions

Source: Search Engine Land

By: Greg Jarboe

12/12/25

Source: Search Engine Land by Greg Jarboe. Read the original article Breakthrough TV creative continues to spark search demand. Learn what top ads reveal about emotion, attention, and user behavior.

Top Brand Visibility Factors in ChatGPT, AI Mode, and AI Overviews (75k Brands Studied)

Source: Data & Studies - SEO Blog by Ahrefs

By: Louise Linehan

12/12/25

Source: Data & Studies – SEO Blog by Ahrefs by Louise Linehan. Read the original article TL;DR Summary of How YouTube Mentions Drive AI Brand Visibility Across Platforms YouTube mentions are the…

Daily Search Forum Recap: December 12, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google December 2025 Core Update and AI Enhancements in Search Google’s December 2025 core update rolled out…

Video: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google December 2025 Core Update and Recent Search Engine Developments Google launched the December 2025 core update…

Google Gemini Can Now Service Local Results In A Visual Format

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Gemini Enhances Local Search with Visual Results Google Gemini now delivers local search results in a…

Google AI Max Relevance By Inferred Intent vs Raw Text

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Understanding Google Ads AI Max’s Impact on Keyword Matching and Reporting Google Ads AI Max can override…

Google Maps Share Button Removes X For Reddit & Facebook

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Maps Updates Sharing Options with Reddit and Facebook Integration Google Maps has **updated its sharing buttons**,…

SEO Daily News Recaps for Thursday, December 11, 2025

12/12/25

SEO Daily News Recap for Thursday, December 11, 2025 Organic SEO & Search News TikTok Announces Two Live Events to Drive Interest in its Streams – TikTok’s looking to draw in more…

Google News AI-Powered Article Overviews Go Live

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/12/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Introduces AI-Powered Article Overviews in News Google is testing AI-powered article overviews in Google News to…

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  • Google Ads adds VTC bidding for App campaigns
  • Sergey Brin: Google ‘messed up’ by underinvesting in AI
  • SEO, AI, & Audience Growth Associate ~ Pillar4 Media ~ In-office (USA) ~ Charlotte, NC, United States
  • Google says don’t use JavaScript to generate a noindex tag in the original page code
  • Why share of search matters more than traffic in the AI era
  • This week on How I AI: How Zapier’s EA built an army of AI interns
  • Are AI Mode and AI Overviews Just Different Versions of the Same Answer? (730K Responses Studied)
  • Why click-based attribution shouldn’t anchor executive dashboards
  • How to build an effective content strategy for 2026
  • Digital Marketer – Performance Marketing & SEO ~ Peoplebox ~ $80,000-$110,000 ~ In-office (USA) ~ San Francisco, CA, United States

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