Google Display & Video 360 Expands Connected TV Capabilities with New Inventory and AI Tools
TLDR
Google announced new connected TV inventory options and AI capabilities in Display & Video 360.
Optimixed Overview
Optimixed's original report on this story.
Google announced updates to Display & Video 360 at its NewFront event, adding new inventory sources, expanded commerce partnerships, and AI-powered features to help advertisers reach audiences on connected television.