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Shopify automatically enrolls all stores in new AI shopping channels by default

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News

TLDR

Shopify has enabled automatic enrollment in new AI shopping channels for all merchants, currently including Meta and unnamed startups.

Optimixed Overview

Optimixed's original report on this story.

Search Engine Journal reports that Shopify is automatically enrolling merchant stores in new AI shopping channels through an updated agentic storefronts setting that shares products across platforms including Meta and undisclosed startups; merchants can disable this if they choose, though leaving it enabled allows their products to reach new channels as Shopify adds them.

Topics:AI & Machine Learning in SEO
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