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AI and Machine Learning in SEO

Explores the impact of AI and machine learning on SEO and digital marketing.

Elizabeth Reid, Head Of Google Search, Interviewed On AI, Search, SEO & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Search’s AI Evolution and Future Insights from VP Elizabeth Reid Elizabeth Reid, Google’s VP of Search,…

Google’s Liz Reid: AI isn’t replacing search – it’s augmenting it

Source: Search Engine Land

By: Danny Goodwin

09/30/25

Source: Search Engine Land by Danny Goodwin. Read the original article User queries are longer, deep clicks are rising, and creators who offer rich, trusted content will benefit most, Reid said in…

Thriving in AI search starts with SEO fundamentals

Source: Search Engine Land

By: Marcus Miller

09/30/25

Source: Search Engine Land by Marcus Miller. Read the original article Good SEO fuels AI answers. From strategy to structure, see how to evolve your approach for visibility across AI platforms.

AI Max in action: What early case studies and a new analysis script reveal

Source: Search Engine Land

By: Benjamin Wenner

09/30/25

Source: Search Engine Land by Benjamin Wenner. Read the original article See how Google’s AI Max performs in travel, fashion, and B2B campaigns – and get a script to speed up analysis…

Google AI Mode gets more visual, including inspirational shopping responses

Source: Search Engine Land

By: Barry Schwartz

09/30/25

Source: Search Engine Land by Barry Schwartz. Read the original article Google uses a visual search fan out technique, plus the Google Shopping Graph to provide a more visual experience in AI…

YouTube Enables Users to Generate Alternative Endings for Shorts with AI

Source: Unknown Source

By: Andrew Hutchinson

09/29/25

Source: Unknown Source by Andrew Hutchinson. Read the original article TL;DR Summary of YouTube’s New ‘Extend with AI’ Feature for Shorts Creators YouTube has introduced “Extend with AI,” allowing Shorts creators to…

Google Search Labs gains Agentic capabilities in AI Mode

Source: Search Engine Land

By: Barry Schwartz

09/29/25

Source: Search Engine Land by Barry Schwartz. Read the original article You can now have AI Mode help you make reservations at restaurants.

Google’s AI Max for Search: What 30 days of testing reveal

Source: Search Engine Land

By: Menachem Ani

09/29/25

Source: Search Engine Land by Menachem Ani. Read the original article AI Max expands Search targeting beyond keywords. See how it stacks up against Performance Max and when it can actually deliver…

Google is still 210x bigger than ChatGPT in search

Source: Search Engine Land

By: Danny Goodwin

09/26/25

Source: Search Engine Land by Danny Goodwin. Read the original article ChatGPT handles 66 million search-like prompts daily vs. 14 billion Google searches. AI is growing, but Google search still dominates.

Google AI Mode Agentic Features Live For Some

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/26/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Agentic Features in AI Mode for Restaurant Reservations Google’s AI Mode now includes new agentic…

YouTube Tests New AI Functions With Premium Subscribers

Source: Social Media Today - Latest News

By: Andrew Hutchinson

09/25/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of YouTube Premium Subscribers Gain Access to Exclusive AI Testing via YouTube Labs YouTube Premium subscribers…

Meta Launches Custom Feed of AI-Generated Video Clips

Source: Social Media Today - Latest News

By: Andrew Hutchinson

09/25/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta’s New AI Video Feed ‘Vibes’ Meta has launched Vibes, an AI-powered video feed featuring…

OpenAI is staffing up to turn ChatGPT into an ad platform

Source: Search Engine Land

By: Danny Goodwin

09/25/25

Source: Search Engine Land by Danny Goodwin. Read the original article OpenAI’s latest hire hints at a future where advertisers can run campaigns directly in ChatGPT, reaching 700 million weekly active users.

Cloudflare Tries To Give Sites A Way To Block Google AI Overviews

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/25/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Cloudflare Introduces Content Signals Policy to Control AI Use of Web Content Cloudflare has launched the Content…

Google Search Live is live in U.S., with voice and camera AI mode

Source: Search Engine Land

By: Danny Goodwin

09/24/25

Source: Search Engine Land by Danny Goodwin. Read the original article Google Search Live lets users talk with Search and share camera views for AI-powered answers, context, and links in real time.

The rising consumer to enterprise AI playbook

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

09/24/25

Source: Kyle Poyar’s Growth Unhinged by Kyle Poyar. Read the original article TL;DR Summary of How Fyxer Leveraged AI and Consumer Growth Strategies to Scale Rapidly Fyxer achieved explosive growth by combining…

Meta Allows US Allies to Access Llama AI Models for Military Training

Source: Unknown Source

By: Andrew Hutchinson

09/23/25

Source: Unknown Source by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Expands Military Use of Llama AI Models Among Global Allies Meta is extending access to its Llama AI…

Google Expands Conversational AI Image Editing to All US Android Users

Source: Unknown Source

By: Andrew Hutchinson

09/23/25

Source: Unknown Source by Andrew Hutchinson. Read the original article TL;DR Summary of Google Expands AI-Powered Conversational Photo Editing to All Android Users Google has broadened access to its AI-driven conversational photo…

65 AI in SEO Statistics for 2025

Source: Digitaloft

By: Ellie Wraith

09/23/25

Source: Digitaloft by Ellie Wraith. Read the original article Get all the AI in SEO statistics you need to get on top of generative engine optimisation and take lead in new search…

Schema and AI Overviews: Does structured data improve visibility?

Source: Search Engine Land

By: Molly Nogami

09/23/25

Source: Search Engine Land by Molly Nogami. Read the original article A head-to-head schema experiment uncovers whether well-implemented structured data gives pages an edge in Google AI Overviews.

Google AI Mode Travel Planning Updates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/23/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google AI’s Enhanced Travel Planning Features Google AI is rolling out advanced travel planning capabilities that integrate…

Google AI Mode Testing Moving Query To Right Side

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/23/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests Query Position Shift in AI Mode Interface Google is experimenting with moving the search query…

Meta Expands Teen Protections, Tests Updated Age Detection Process

Source: Unknown Source

By: Andrew Hutchinson

09/22/25

Source: Unknown Source by Andrew Hutchinson. Read the original article TL;DR Summary of Instagram Enhances Teen Protection with AI Age Detection and Canadian Expansion Instagram is upgrading its AI-driven age detection to…

Meta Gains Approval to Supply AI Services to US Government Departments

Source: Social Media Today - Latest News

By: Andrew Hutchinson

09/22/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Gains U.S. Government Approval to Provide AI Services Meta has received approval from the…

Google Testing New AI Search Option Named Darksteel

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/22/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests New AI Search Feature Codenamed Darksteel Google is experimenting with a new AI search option…

Google AI Mode Product Listings Testing AI-Generated Product Summaries

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/22/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests AI-Generated Product Summaries in AI Mode Results Google is **experimenting with AI-generated product summaries** in…

AI progress stalls for SEO tasks despite wave of new models

Source: Search Engine Land

By: David Bell

09/19/25

Source: Search Engine Land by David Bell. Read the original article Claude still leads, ChatGPT-5 rebounds, and Gemini rises – but new AI models show limits in handling real-world SEO tasks.

AI hype vs. SEO reality: What actually drives leads and revenue

Source: Search Engine Land

By: Adam Heitzman

09/19/25

Source: Search Engine Land by Adam Heitzman. Read the original article AI search is rising, but data shows Google still drives results. Learn why SEO fundamentals – not hype – remain your best growth…

LLM Visibility: What It Is and How to Optimize for It

Source: SEO Blog by Ahrefs

By: Si Quan Ong

09/19/25

Source: SEO Blog by Ahrefs by Si Quan Ong. Read the original article TL;DR Summary of Maximizing Your Brand’s Presence in AI Language Models As **AI assistants like ChatGPT and Claude** become…

Google AI Overviews With Citation Cards At Bottom

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

09/19/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests Citation Cards Placement in AI Overviews Google is experimenting with positioning citation cards below the…

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