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E-commerce and Affiliate SEO

Focuses on strategies tailored for online retailers and affiliate marketing in the digital space.

Meta, X and Snapchat Offer Discounts on Paid Subscription Packages for Summer

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on August 3, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Social Media Platforms Ramp Up Premium Subscription Discounts This Summer Meta, X, and Snapchat are…

Google Shopping Testing Clickable Submenus Categories

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 31, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Shopping Tests Clickable Sub-Menu for Product Filtering Google is **experimenting** with a new **clickable sub-menu** in…

TikYTok Adds YouTube Music to its ‘Add to Music App’ Options

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 29, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok Expands Music Integration to YouTube Music Playlists TikTok now allows YouTube Music subscribers to…

Google Help Me Shop In AI Mode

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 29, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests New “Help Me Shop in AI Mode” Button Google is **experimenting with a new button**…

xAI Partners With Kalshi to Offer Stock Insights for Investors

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 24, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Elon Musk’s X Partners with Kalshi to Integrate Grok AI Insights into Market Predictions Elon…

Google Merchant Center Adds Product Studio Tab

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 23, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Introduces Dedicated Product Studio Tab in Merchant Center Google is testing a new dedicated Product Studio…

LinkedIn Offers Notion Trial as Part of LinkedIn Premium Subscriptions

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 22, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of LinkedIn Premium’s New Partnership Offering Six Months of Free Notion Access LinkedIn Premium now includes…

Research Shows that Snapchat Delivers Better Results for E-commerce Brands

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 17, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of How Snapchat Ads Boost E-Commerce Brand Performance Snapchat delivers a 7.5% ROAS improvement over other…

TikTok Continues to Face Challenges With its In-Stream Shopping Push

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 16, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok’s Struggle to Establish a Global eCommerce Presence TikTok’s ambitious global eCommerce expansion faces significant…

Google Updates Merchant Return Policies and Loyalty Programs

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 14, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Updates Merchant Return Policies and Loyalty Program Documentation Google has **clarified key aspects** of its merchant…

Snapchat Partners with American Eagle on New Snap Map Promotion Type

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 9, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of American Eagle Partners with Snapchat to Highlight Stores on Snap Map for Back-to-School Campaign American…

Google Merchant Center Automatic Shipping Updates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 4, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Merchant Center’s New Automatic Shipping Updates Feature Google Merchant Center introduces automatic shipping updates to enhance…

TikTok Cuts Staff as its Shopping Push Fails to Reach Targets

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on July 2, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok’s Third Round of U.S. eCommerce Layoffs Amid Ambitious Sales Goals TikTok is conducting a…

Google E-Commerce Cards With At A Glance Text

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on July 2, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New “At a Glance” Labeling on E-commerce Product Cards Google is **testing a UX update** on…

TikTok Announces Two New Shopping Events to Boost In-App Sales

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 30, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok’s Big Push into In-App Shopping Featuring Small Businesses and Food TikTok is aggressively expanding…

Snapchat Shares Insight into How it Influences Consumer Electronics Purchases

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 27, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat’s Impact on Consumer Electronics Discovery and Purchasing Snapchat significantly influences consumer electronics discovery, with…

Google Offerwall Fully Launches

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on June 27, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Launches Offerwall to Boost Publisher Revenue Google Offerwall is a new monetization tool launched after a…

TikTok Adds ‘Countdown Bidding’ for Livestream Auctions

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 26, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok Introduces Countdown Bidding for Live-Streamed Product Auctions TikTok has launched Countdown Bidding, a new…

Google Launches ‘Offerwall’ to Help Publishers Maintain Monetization Opportunities

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 26, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Google’s New Offerwall to Help Publishers Offset AI Traffic Losses Google’s Offerwall introduces a new…

Snapchat Acquires Student Scheduling App Saturn

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 22, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat Acquires Calendar-Based Social App Saturn to Enhance Teen Connectivity Snapchat has acquired Saturn, a…

Google Merchant Center Website-Reported Autofeeds

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on June 18, 2025

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s Website-reported Autofeeds for Merchant Center Google’s Website-reported Autofeeds automate local inventory updates in Google Merchant Center…

YouTube Updates Shopping Buttons for Shorts, Expands Access to Communities

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 17, 2025

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of YouTube Enhances Shorts Shopping and Expands Community Features YouTube has upgraded its shopping button for…

YouTube Offers Expanded Monetization Avenues for Educational Content

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 15, 2025

TL;DR Summary of YouTube’s New Player for Education Program Boosting Creator Revenue YouTube’s Player for Education program offers creators a new way to earn revenue by having their educational videos embedded in…

TikTok Says In-Stream Shopping Has Increased 120% This Year

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 15, 2025

TL;DR Summary of TikTok Shop Sales Surge and In-App Shopping Growth TikTok Shop has experienced a significant rise in in-app shopping engagement, with U.S. sales up 120% year-over-year. Popular categories include womenswear,…

Pinterest Partners with LTK to Expand its Product Listings

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 12, 2025

TL;DR Summary of Pinterest and LTK Partnership Expands Shopping Experience Pinterest has partnered with affiliate platform LTK to cross-post top-performing image posts, enhancing shopping discovery. This collaboration connects LTK’s influencer-driven content with…

TikTok Rolls Out New Badges to Highlight Seller Performance

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 12, 2025

TL;DR Summary of TikTok’s New Seller Badges to Boost In-App Shopping Trust TikTok has introduced an enhanced badge system to highlight trusted sellers and improve shopper confidence. Badges like Official Shop, Authorized…

Snapchat Partners with McDonald’s to Promote Snapchat+ Membership

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 10, 2025

TL;DR Summary of Snapchat and McDonald’s Launch Points-for-Subscription Offer Snapchat is partnering with McDonald’s to let users redeem MyMcDonald’s Rewards points for a one-month Snapchat+ subscription. This limited-time U.S. offer targets new…

TikTok Outlines Shopping Returns Policies as Extended US Sell Off Deadline Looms

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on June 8, 2025

TL;DR Summary of TikTok Shop Returns & Refunds Policy for Retailers TikTok Shop requires retailers to follow a clear returns and refunds policy to ensure positive shopper experiences. Most items are returnable…

How Mercado Libre built Latin America’s most valuable company: 18k engineers, 30k deploys a day, and their own fleet of planes | Sebastian Barrios

Source: Lenny's Newsletter

By: Lenny Rachitsky

Posted on June 8, 2025

TL;DR Summary of How Mercado Libre Scales Engineering and Product Leadership Mercado Libre operates with a remarkably low ratio of product managers to engineers, emphasizing engineers with strong product thinking to drive…

Snapchat Provides Insight into How Snaps Drive Purchase Behavior

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on May 28, 2025

Technology Transforming the Shopping Experience Snapchat’s new report highlights how technology and social media are significantly influencing shopping behaviors, particularly through features like AI-powered personalization, augmented reality (AR) virtual try-ons, and visual…

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