Career Development and Industry Trends

Bob’s Watches is seeking a creative and analytical Head of SEO Content Strategy to lead our content and SEO efforts. In this role, you will develop and execute a comprehensive content strategy…

Copilot Pro gives you the latest features and best models that Microsoft AI has to offer.

This episode is a perfect fit for anyone who wants to learn how to apply AI into their product especially for high fidelity analytics use cases. Utkarsh Ohm is Director of AI…

Google’s John Mueller said that changing from www to non-www for your domain shouldn’t change much. I suspect he means that doing that wouldn’t hurt or benefit your rankings that much and…

Community Wisdom 166

$80 wasted.

Are you looking for a way to combine your passion for writing and editing with your interest in digital marketing strategy? The Digital Content Specialist role at BluShark Digital might just be…

For the original iTunes version, click here. We reported on three different Google algorithm updates this week, a bug one on January 9th and 10th, another one on January 5th and 6th…

Google has updated its structured data documentation to now use hashtags for @id references. If you don’t use hashtags, it is fine, but Google said it is “schema best practice to use…

Autocomplete suggestions are based on search volume and thus helpful for keyword research.

GPT-4 isn’t the be-all for SEO automation. Compare its performance to Google Cloud’s APIs for text analysis, content transformation and more.

Google said these changes are to “focus on quality and reliability” but Google has also fired hundreds of employees with these changes.

Google has been battling with site name issues since it launched the site name feature in October 2022 for mobile and then site names for desktop results in March 2023. Danny Sullivan,…

I was inspired to write a song with my friend ChatGPT about Imposter Syndrome in the SEO Industry. Pick your favorite style: R&B version | Beatles version | Bob DylanContinue reading…A Song…

Marketers use these ads to reach high-intent Google users and deliver products within an hour for an improved user experience.

This episode is a perfect fit for anyone who wants to get tactical insights on how to automate aspects of the SDR role without sacrificing quality and first principles thinking on managing…

We’re delighted to announce the release of the Screaming Frog Log File Analyser 6.0, codenamed ‘Cookie’. If you’re not already familiar with the Log File Analyser, it allows you to upload your…

John Shehata posted some data he gathered through his NewzDash service regarding the Google Perspectives search feature. He shared some interesting data, probably nothing that will shock you, but Twitter, YouTube and…

Google has finally done away with the crawl rate setting within the legacy Google Search Console. It now redirects to the blog post about the feature going away.

When done correctly, digital public relations enables brands to elevate their presence in online news publications while boosting website authority with a relevant, growing backlink profile. Learn more in this article.

Shoppers in-store will receive ads featuring new products and personalized recommendations based on their real-time browsing history.

Explore the transformative role of AI in search engines and discover how it will affect the future of search, shaping marketing strategies.

Danny Sullivan, Google’s Search Liaison, posted this morning that the search company has changes coming to better deal with the recent flux of search spam we’ve all been seeing in the search…

It looks like Google has stopped showing FAQ-rich results again. Yes, again. Google told us that FAQ-rich results in the Google search results will be shown for only authoritative sites. Then, around…

Google is now accepting and running sports betting ads in Delaware, however, eligible advertisers will need to apply for accreditation.

Microsoft seems to have rolled out a new shape for the favicons in its Bing search results. Instead of being circles, now they seem to be square.

Although users have the choice to opt-out, the feature is turned on by default for everyone on the social networking site.