Local SEO

Google is rolling out a new feature for Google Business Profiles named What’s Happening. This feature is for bars or restaurants to better promote events, deals, and specials prominently at the top…

One of the ways to improve your local SEO ranking is by optimizing your Google Business Profile (GBP). While it might seem like a simple task, small oversights—like selecting the wrong category—can…

Google is testing new buttons and tags on its local listings and local ads. These include a new “read reviews” button, various appointment tags and other business descriptive tags.

Imagine waking up one morning and seeing ALL your Google reviews—GONE. Thousands of them… just disappeared overnight. Sounds like a nightmare, right? Well, that’s exactly what happened to a business that made…

Google may be testing replacing local pack at the top of the Google Search results for “near me” related queries with an AI Overview. So instead of showing a map and the…

Do you need more reviews to rank better? Is your lack of reviews hurting your business? Our case study tests the impact of Google reviews on local ranking.

Google seems to be testing linking the “Reviews” button you see in the local panel, on a Google Business Profile, to AI Overviews. So when you search for a business, see the…

Google’s Lisa Landsman interviewed Google’s Google Business Profiles Verification Product Manager, Sheerna. They discussed a lot of the concerns many local SEOs and small businesses are dealing with around GBPs and also…

Google is relaxing its photo guidelines for Local Service Ads. This may result in photos that were not previously allowed, may be allowed after May 22, 2025. I am not sure if…

Google Posts/Updates are starting to disappear from the local panels within Google Search. I saw complaints about this yesterday and tested it by adding a post myself on my business, it was…

Google has added video previews to the video verification within Google Business Profiles. Google’s Lisa Landsman said this will help with “submitting, ensuring clarity and accuracy – saving you valuable time and…

Google sent emails to Google Ads advertisers about new Local Service Ads additions to its terms for its providers that they must accept by June 5, 2025 or else their ads will…

Google is testing a newish section in the Google local panel to tell searchers how far that business is from your location. Google is testing adding either a “Get there” data point…

Google seems to be rolling out a new metric in the Google Business Profiles performance report for “messaging clicks.” This was a feature we had in the old Google My Business reports…

Last November, Google began using AI to generate review summaries in Google Maps. Well, now they seem to be showing up in the local knowledge panels on the right side of the…

Advertisers have been complaining all day about being unable to manage their LSAs.

It seems the Google Search local feature that showed Questions and answers on local panels is no longer working for most businesses. I know Google disabled them in India, but they worked…

Changing your business name is something that happens a lot with local search. Here are the places that you need to update online to help transition to a new name in Google…

Expanding your business to a new location? Optimizing for one location is simple, but things get tricky when you open multiple locations in the same city. Here’s how we helped a home…

Google Business Profile edits may have a bug or some sort of glitch. A number of local SEOs are reporting seeing the message, “Your edit was not approved” when trying to make…

Sterling Sky’s Colan Nielsen tests whether setting a service area in your Google My Business listing affects your organic or maps ranking. Read on to find the scoop!

Are you seeking guidance on enhancing your automotive local SEO? Look no further! Our dedicated team specializes in SEO for car dealerships, delivering tailored solutions to elevate your online presence. With our…

We’ve seen the clipable coupons within the search results for several years now and in store listings and many places, but have we seen them in local knowledge panels? Maybe, I am…

Discover Sterling Sky’s latest insights into optimizing images for mobile search results. Explore our findings on image visibility in Google’s mobile SERPs and unlock strategies for getting an image next to Google…

Google Business Profile Performance metrics can be tough to interpret. In this article, we empower you with a breakdown of the metrics so you can strengthen your competitive advantage.

How does geotagging photos affect local SEO? A 10-week study reveals surprising effects on ‘near me’ vs city-based Google ranking.

Google seems to be testing removing the green checkmark from the Local Service Ads. I was able to replicate this for the same query, and the same set of advertisers. In one…

Unlock the power of Local SEO for Dentists and drive more patients to your practice. Discover expert Dental SEO services designed to improve your online visibility and increase your practice’s growth!

Want a simple, high-impact Local SEO tip that takes 10 minutes to implement? This one change can boost local pack rankings significantly.

Prepare for the future of search by blending GEO and SEO strategies to improve retrievability and brand recognition.

Labeling your Google Business Profile as kid-friendly is not new, but I don’t believe I have ever seen an icon that represents that within the Google Business Profile listing within Google Search….

Blogging won’t improve your Google Maps rankings. Find out why this SEO myth persists and what strategies actually move the needle.

Google sent out emails to Local Service Ads advertisers notifying them that their Google Business Profile accounts are not affiliated to your Local Service Ads account. That means your reviews will only…

Google added QR codes that you can give your customers to quickly leave you a review for your business on Google Search and Google Maps. This can be accessed in your Google…

Google has sent out an email to its Google Local Service Ads advertisers, notifying them that they are now letting searchers use a booking link to schedule an appointment or service, when…

Freelance Position | Remote (EST/CST) Whiteboard Marketing, a specialized dental marketing agency, seeks an experienced Google Business Profile specialist to drive local visibility and patient acquisition for our dental clients. The ideal…

When you manage your products within your local listings, you can now use Google Product Studio to change the background scenes.

Use these geotargeted tactics to optimize your site for local audiences and stand out in regional searches.

We recently covered how you can now drag and drop menu items for your restaurant in your Google Business Profiles. But Google also seemed to add the ability to move menu items…

​​About LegalZoom We’re here to make legal help accessible to all. LegalZoom transformed the legal industry with the launch of our online services and groundbreaking technology in 2001. Since then, millions of…

Community Wisdom 204

Google is testing expandable ads which could change how users interact with ads and impact advertiser strategies for visibility and engagement.

We are looking for a creative and expert SEO specialist, who will identify strategies, techniques, and tactics to increase the number of visitors to a website and obtain a high-ranking placement on…

Did you know that Bing removed dozens of features? 27 Bing featured were “unshipped” according to the new CEO of Bing, Mustafa Suleyman, said on X. He wrote, “Simplicity is one of…

SEO Analyst Townsquare Interactive **This position requires you to work in our Charlotte Uptown office** About Townsquare Interactive: At Townsquare Interactive, we specialize in empowering small and medium-sized businesses to thrive. Our…

TRADER Corporation is a trusted Canadian leader in online media, dealer and lender services. The company is comprised of AutoTrader.ca, AutoSync and Dealertrack Canada. AutoTrader.ca (AutoHebdo.net in Quebec) offers the largest inventory…

Google has completely reorganized its crawlers and user-triggered fetchers documentation. It used to be all on one page and now it is in several pages. Most of the changes were just moving…

Google’s new ID verification requirement for lawyers using LSAs aims to combat fraud but may pose challenges for some businesses.