Local SEO

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Experiments with New Direction Buttons in Local Search Pack Google is currently testing various new direction…

Source: Search Engine Land by Elizabeth Rule. Read the original article Master Google verification for service area businesses. Prepare documents, ace video verification, and keep your profile compliant.

Source: Sterling Sky Inc by Joy Hawkins. Read the original article Updated August 29, 2025

Source: Sterling Sky Inc by Joy Hawkins. Read the original article In 2020, we took a deep dive into how proximity impacts organic rankings for law firms. Fast forward to 2025, and…

Source: Sterling Sky Inc by Joy Hawkins. Read the original article I’m going to share a story about one of the most frustrating issues I’ve seen business owners face with their Google…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Unified Local Services Ads Verified Badge Starting October 20, 2025, Google will replace all existing…

Source: Search Engine Land by Edna Chavira. Read the original article Learn what Google’s AI is prioritizing, what consumers really care about—and how smart agencies are turning reviews into ranking power and…

Source: Search Engine Land by Dayna Lucio. Read the original article LLMs highlight reviews and sentiment. Brands and businesses must control their reputations to shine in AI-powered search results.

Source: Sterling Sky Inc by Joy Hawkins. Read the original article If you’ve read Google’s guidelines, you’ve probably seen what they say: “Choose the fewest number of categories it takes to describe…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Maps Search Results Now Ranking on Google SERPs for “Near Me” Queries **Google Search** has started…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Testing Website Links in Hotel Local Pack on Mobile Search **Google** is experimenting with adding **website…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Introduces Visitor-Confirmed Attributes on Business Profiles Google is rolling out a new feature for Google Business…

Source: Sterling Sky Inc by Joy Hawkins. Read the original article Recently, a user on Reddit said they had a landscape construction company and they wanted to start a landscape design business…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests New “Ask” Button on Local Listings Google is experimenting with placing an “Ask” button among…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Introduces Edit Status Tracking for Google Business Profiles Google has launched a new feature allowing users…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Business Profiles Appeal Tool Now Details Rejection Reasons The Google Business Profiles appeal tool has been…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s Updated Local Ranking Documentation Google has streamlined its local ranking guidelines, removing detailed explanations and simplifying…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Automatically Adds Social Media Links to Business Profiles **Google** has started **automatically adding social media links**…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Now Requests Text or WhatsApp Number During Business Profile Setup Google has updated its Google Business…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Local Service Ads Reviews Now Managed by Google Business Profiles As of July 11th, 2025, Google…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Business Profiles Report Large Drop in Local Search Impressions Starting June 25, 2025 Starting June 25,…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Tests “See More” Button Placement in Bing Local Pack Microsoft is experimenting with the placement of…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Removes Utility Bills as Proof for Business Profile Appeals Google has updated its Business Profiles help…

Source: Sterling Sky Inc by Joy Hawkins. Read the original article If you’re building a local SEO agency, you’ve probably heard every “growth hack” under the sun. Contracts. Cold calls. Overpromising. Churn…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Increasing Reverification Requirements for Suspended Business Profiles Google is now **requiring more frequent reverification** for businesses…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Tests Green Background for Bing Local Listings Microsoft is experimenting with a new design by displaying…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Testing Local Panel Sub-menu Placement Google is reportedly testing a new placement for the local panel…

Source: Sterling Sky Inc by Colan Nielsen. Read the original article Google Business Profile disappeared? Wondering why my Google Business Profile disappeared without warning? Learn the top reasons it vanishes — like…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Updates Service Area Guidelines for Business Profiles Google has revised its service area guidelines for business…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Expands Review Posting Restrictions on Local Business Profiles Google is expanding its feature that disables review…