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Local SEO

Strategies for optimizing visibility for businesses within specific geographic locations.

The cutting-edge AI strategies you need for landing page success

Source: moz (en-US)

07/15/24

In this webinar, learn how to create landing pages that deliver seamless, personalized experiences end to end.

Google Search Unleashes Manual Actions Galore After Spam Policy Updates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/12/24

Google has unleashed tons of manual actions, search ranking penalties you can see within Google Search Console, after it released its search spam policy updates on Tuesday. The manual actions seemed to…

Google March 2024 Core Update Rolling Out Now – It’s A Big Core Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/11/24

Google announced the March 2024 core update has now started to roll out and that this core update will take up to a month to fully roll out because it has updates…

Google Ads will automatically start pausing ad groups with low activity

Source: moz (en-US)

07/08/24

Advertisers will have the option to unpause cad groups but are advised to only do so if they expect impressions in the coming weeks.

3 reasons not to block GPTBot from crawling your site

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

07/02/24

There’s much more to gain than lose by embracing GPTBot. Explore three primary benefits of adopting OpenAI’s bot technology.

Google Search Hijacking Bug With TripAdvisor, Booking, Hotel.com In European Regions?

Source: moz (en-US)

07/02/24

Google Search may have a bug in the European regions with hotel listings being hijacked by spammy sites. Google will show TripAdvisor, Hotels.com, Booking.com and other legit sites in its search results…

Project management for in-house SEO teams: 6 best practices

Source: Search Engine Land

By: Barry Schwartz

06/28/24

Master project management for in-house SEO teams and navigate the never-ending flow of SEO projects while supporting broader business goals.

Instagram expands Creator Marketplace to help brands find creators for ads

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

06/28/24

The feature will be introduced to eight new markets in the coming weeks, including Canada, Australia, and the UK.

Yelp ad revenue jumps 13% to record $1.28 billion

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

06/24/24

Yelp is prioritizing businesses within the Services categories this year, aiming to help generate more quality leads for advertisers.

Google Search Testing Left Aligned Logo In Knowledge Panel

Source: Search Engine Land

By: Anu Adegbola

06/21/24

Google seems to be testing aligning the logo to the left in some knowledge panels within the search results. Typically the logo would show up on the right top corner, but now…

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