Paid Search and Advertising

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Advertising’s Upcoming Bidding Strategy Changes Starting August 4, 2025, Microsoft Advertising will retire Target CPA and…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s Upcoming Ban on Ads for Tablet and Pill Presses Google will prohibit ads for tablet and…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Reddit Introduces Automated Ad Tips to Boost Campaign Performance Reddit has launched automated ad recommendations…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta’s New Messaging-Focused Ad Features Enhancing Brand Engagement Meta streamlines ad creation by integrating WhatsApp…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google AdSense Updates Universal Opt-Out Mechanisms for Multiple US States Google AdSense has introduced new universal opt-out…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta’s New Advertising Verification Rules for Securities and Investments in India Meta is introducing new…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat Ad Attention Measurement Advances by IAS and DoubleVerify Both Integral Ad Science (IAS) and…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Microsoft Advertising Trust and Safety Report Highlights Microsoft Advertising removed or restricted over one billion ads and…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Broad Match Keywords Experiment Approach Google has introduced a new method for running broad match…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of X’s Upcoming Ad Pricing Changes Based on Vertical Size Elon Musk announced that X will…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads API Outage Impacts Microsoft Advertising Imports Google Ads is currently facing technical difficulties affecting its…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Ad Preview Tool Update Enhances Asset Visibility The Google Ads Ad Preview tool has received…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Elon Musk Bans Hashtags from Ads on X to Improve Aesthetics Elon Musk has announced…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google AdSense for Search Introduces Restricted Access Features Starting August 2025 Google AdSense for Search will implement…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s Upcoming Change to Hotel Rate Management Google will discontinue self-service hotel rate management starting July 30,…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Tests More Compact Segment Dropdown Menu Google Ads is experimenting with a new, compact segment…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests New Promotion Preview Tool for Search Ads Google is **testing a new Promotion Preview tool**…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Re-accredited by MRC for Content-Level Brand Safety Meta has been re-accredited by the Media…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Testing New Horizontal Line Design for Sponsored Search Ads Google is experimenting with a new visual…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta’s Latest AI-Powered Ad Innovations Transforming Digital Marketing Meta has introduced advanced AI tools that…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Introduces New Step-by-Step Conversion Setup Interface Google Ads has launched a refreshed, more intuitive conversion…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Pinterest and Instacart Partnership Enhances Targeted Advertising and Shoppable Pins The new partnership between Pinterest…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Reddit Launches New AI-Powered Community Insights and Conversation Summary Add-Ons Reddit introduces Community Intelligence, an…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok Unveils New AI-Powered Tools for Enhanced Video Creation TikTok has introduced advanced AI-driven features…

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Revisits WhatsApp Monetization with Ads in Status Updates Meta is reintroducing ads in WhatsApp…

TL;DR Summary of Google Ads Tests Enhanced Charts and Graphs Interface Google Ads is experimenting with a new charts and graphing UI featuring larger visual boxes in the campaign tab. This update…

TL;DR Summary of Google Ads Adds Estimated Audience Size for Custom Segments Google Ads now provides an estimated audience size for custom segments, helping advertisers gauge campaign reach. This feature shows potential…

TL;DR Summary of Google AdSense Removing Additional Ad Technology Vendors Opt-Out Control Google is removing the additional ad technology vendors opt-out control from AdSense by July 7th. This control, once used by…

TL;DR Summary of Google Ads Policy Update on Pausing Individual Accounts Linked to Manager Accounts Google updated its Ads policy to allow pausing of individual accounts linked to Manager accounts violating third-party…

TL;DR Summary of Google Ads Performance Max Asset-Level Reporting Update Google Ads is rolling out new asset-level reporting for Performance Max campaigns, showing detailed cost and conversion data. Previously, advertisers only saw…