But the zero-click surge brings an opportunity to revamp your digital marketing.
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There’s no such thing as data — Benedict Evans
Source: Essays — Benedict Evans
Data is the new oil, we are told. Every country needs a data strategy, and all of us should own our data, and be paid for it. But really, there is no…
Privacy, ads and confusion — Benedict Evans
Source: Essays — Benedict Evans
Privacy is coming to the internet and cookies are going away. This is long overdue – but we don’t know what happens next, we don’t have much consensus on what online privacy…