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SEO Tools and Data Analysis

Includes tools, techniques, and reporting for SEO analysis.

Unanswered Comments Do Not Hurt Your Google Search Rankings & SEO

Source: Search Engine Land

By: Rob Tindula

11/26/24

Martin Splitt from Google said that having unanswered comments on your site or webpages does not negatively hurt your rankings in Google Search and is not a bad SEO thing. He said…

SEO Specialist (Contract) ~ Mindlance ~ In-Office (Atlanta, US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/26/24

Company Description Mindlance is a national recruiting company which partners with many of the leading employers across the country. Feel free to check us out at http://www.mindlance.com. Job Description Job Title: SEO…

Google Search ranking bug is now resolved

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/25/24

The four-plus day ranking bug, that kicked off around the same time of the August core update is now fixed.

Google AI Overviews Impacted By Core Algorithm Updates

Source: moz (en-US)

11/25/24

Google core updates, such as the August 2024 core update, seem to directly impact if a site shows in the Google AI Overviews or not. Google did say quality is a benchmark…

What winning video advertising creative looks like in 2024

Source: Search Engine Land

By: John McAlpin

11/22/24

Here’s how a combination video production, creative, dissemination and analysis can help brands achieve long-term success.

🧠 Community Wisdom: Coping with burnout, handling too much scope, prioritizing internal tools, including a failed startup on your resume, and more

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/22/24

Community Wisdom 195

SEO Manager ~ Xe ~ $120k-$125k + Bonus ~ In-Office (Irvine, US)

Source: moz (en-US)

11/22/24

Description At Xe, we live currencies. We provide a comprehensive range of currency services and products, including our Currency Converter, Market Analysis, Currency Data API and quick, easy, secure Money Transfers for…

SEO Specialist ~ LegalMatch ~ In-Office (Austin, US)

Source: General SEO - SEO Blog by Ahrefs

By: Mateusz Makosiewicz

11/21/24

Description Are you a passionate and experienced Digital Marketing Specialist – SEO ready to make your mark? Join our vibrant marketing team where you’ll play a crucial role in driving our digital…

Thanks, Google – but we’re keeping these 5 post-cookie initiatives

Source: moz (en-US)

11/19/24

Google is letting cookies live a little longer. But they should not be an integral part of your long-term strategy. Here’s why.

Report: U.S. considering forcing a Google breakup

Source: Search Engine Land

By: Andrea Atzori

11/18/24

Could Google be broken up in the not-too-distant future? Could the U.S. government force a sale of Chrome, Android or Ads?

The complete guide to optimizing content for SEO (with checklist)

Source: Search Engine Land

By: Bluepear

11/18/24

Learn how to craft content that stands out in 2024, drives search traffic, and resonates with your audience by mastering these best practices.

Advertisers react to Google Reporting and Product Listing glitch 

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/14/24

Concern raised among advertisers have been about data privacy, competitive intelligence, and Google’s transparency in handling the situation

Search Intent and the Organic Funnel — Whiteboard Friday

Source: moz (en-US)

11/14/24

In this episode of Whiteboard Friday, Tom connects search intent to the organic funnel and how this can help guide our keyword research.

Digital ad prices rise across channels as performance holds steady

Source: Search Engine Land

By: Lotame

11/12/24

Despite costs increasing, conversion rate has remained steady, with advertisers making the most of the latest Google and Meta tools.

SEO Specialist ~ KK Group ~ £35k-£45k ~ Remote (UK)

Source: SEO - Practical Ecommerce

By: Ann Smarty

11/12/24

Description Job Specification: SEO Specialist Position: Part – Full-Time SEO Specialist Location: Remote (must be available during UK time) About Us: At the KK Group, we’re more than just a collection of…

SEO Associate ~ SMB Team ~ $55k-$60k + Bonuses ~ Remote (US)

Source: Screaming Frog

By: screamingfrog

11/12/24

Description Have you enjoy assisting in conducting keyword search, optimizing website content, and analyzing SEO performance metrics to improve organic traffic and user engagement? Are you someone that loves fast growth and…

SEO Strategist ~ WorkWave ~ $55k-$60k ~ Hybrid (Raleigh, US)

Source: SparkToro

By: Rand Fishkin

11/12/24

Passionate about your career in SEO and helping local businesses grow? Want to get your foot in the door of a healthy, growing technology company that fosters employee development and encourages a…

SEO Strategist ~ Retool ~ $67.1k-$158.9k ~ Remote (US)

Source: Search Engine Land

By: Casey Markee

11/06/24

ABOUT RETOOL Nearly every company in the world runs on custom software: Gartner estimates that up to 50% of all code is written for internal use. This is the operational software for…

Bing Generative Search Experience

Source: Kyle Poyar’s Growth Unhinged

By: Maja Voje

11/06/24

Microsoft announced yesterday it has begun testing its new Bing generative search experience – so Bing GSE (versus Google SGE). “By combining the power of generative AI and large language models (LLMs)…

SEO Manager ~ Skale ~ €40,000 ~ Remote (EMEA)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

11/05/24

At Skale our mission is simple: help SaaS brands make SEO the #1 revenue-driving channel. We’re a passionate performance SEO agency, with the goal to help SaaS companies grow their SEO efforts…

CRO for PPC: Key areas to optimize beyond landing pages

Source: SEO Blog by Aleyda

By: Aleyda Solis

11/03/24

Here’s how to increase your PPC conversion rates, reduce customer acquisition costs and apply CRO principles across multiple channels.

SEO Editor ~ GOBankingRates ~ $70k-$80k ~ Remote (US)

Source: Data & Studies - SEO Blog by Ahrefs

By: Louise Linehan

10/31/24

GOBankingRates™ is unique in the digital marketing and media industry – we combine marketing, digital, content and fintech. Our performance based approach increases brand awareness and generates targeted audience engagement on our…

Senior Editor, SEO ~ Trusted Media Brands ~ Remote (US)

Source: Search Engine Land

By: James Allen

10/31/24

About Us: TMB is the community-driven entertainment company engaging more than 250 million consumers worldwide across streaming TV, social media, web and print. Our portfolio of brands including FailArmy, Family Handyman, People Are Awesome, Reader’s Digest, Taste…

Unlocking Hidden Potential: Mastering Google’s Auction Insights for Better Ad Visibility

10/31/24

The article discusses Google’s Auction Insights tool, emphasizing its role in uncovering hidden search terms and providing crucial data to optimize ad spend. By leveraging this tool, marketers can gain a clearer picture of their competitive environment and make informed decisions to improve ad visibility and efficiency.

Google tightens AdMob policies, reshaping ad placement rules

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/31/24

Ads will be restricted in private communications and personalized advertising rules will be refined, reshaping user targeting.

Google Says Feedback On The Last Core Update Was Really Helpful

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

10/28/24

Google’s John Mueller said in a video he posted yesterday that the feedback submitted and Google collected around the March 2024 core update has “been really helpful in evaluations and discussions.” He…

SEO Account Strategist ~ BluShark Digital ~ Remote (US)

Source: SEO Blog by Ahrefs

By: Rebekah Bek

10/25/24

Are you looking for your next client-facing role? Do you excel at project management?  The SEO Account Strategist role at BluShark Digital might just be perfect for you! Whether you are looking…

How to boost SEO decision-making with correlation analysis

Source: General Marketing - SEO Blog by Ahrefs

By: Rebekah Bek

10/25/24

Uncover the power of applied mathematics in search and how to use it to validate – or challenge – your SEO approach.

Google Search Console Performance Reports Catching Up But Not Finished Yet

Source: moz (en-US)

10/23/24

As you know, Google Search Console’s performance reports were significantly delayed this week. But as of this morning, the reports are beginning to catch up. Google said last night it would take…

Google Ads Brand Exclusion Won’t Prevent Your Ads For Showing For Random Firms

Source: Screaming Frog

By: Mark Porter

10/23/24

The other day we reported about the new Google Ads brand controls. But as we gain more and more clarity, it seems it does not give advertisers all the controls they need.

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