More insights into the E-E-A-T Knowledge Graph 2023 update, the evolution of Knowledge Panels and the importance of E-E-A-T signals.
SEO Tools and Data Analysis
Includes tools, techniques, and reporting for SEO analysis.
Google Ads best practices: The good, the bad and the balancing act
Source: General SEO - SEO Blog by Ahrefs
Challenging Google Ads’ best practices is a tough but necessary path to achieve PPC excellence. Here’s what you need to know.
Google Maps Local Listings Are Now “Photo-First” Results
Source: Search Engine Roundtable
Google is now showing, in some regions,
Microsoft Officially Relaunches The Old pubCenter As New
Source: moz (en-US)
Here is an interesting announcement from Microsoft, announcing the new launch of Microsoft pubCenter – which is actually not new, it is from 2006 and had a slow painful death. But Microsoft…
Google Search can now help verify an image’s origins
Source: Search Engine Land
More context, if you bother to look.
Google Ad Revenue Up 9.5% & Bing Ads Revenue Up 10%
Source: Search Engine Land
Both Google Ads and Microsoft Advertising revenue were up big this past quarter, both up about 10%. Comparing it to last quarter, Google was only up 3% and Microsoft was up 8%….
Can I bend your ear about bendy phones?
Source: Search Engine Land
This is a terrible place for a phone, but a cool party trick.
Survey: Marketers reducing ad platform investments
Source: Search Engine Land
Meta is experiencing the largest increase in expected investment, while Google will be flat, according to a Search Engine Land survey.
TikTok is piloting 15-minute video upload limits for select users
Source: Evolving SEO
Creators were previously only able to upload videos with a maximum time limit of 10 minutes.
How to lead, mentor and motivate your SEO team
Elevate your SEO team leadership skills with insights on setting meaningful KPIs, fostering diverse talents, and optimizing your workflow.