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TL;DR Summary of Digital Account Marketing Manager Role at Island Hospitality
The Digital Account Marketing Manager position at Island Hospitality focuses on executing and optimizing the company’s digital marketing strategy across hotels and restaurants. Key responsibilities include managing e-commerce initiatives, paid media campaigns, social media, and reputation management. The role requires 2+ years of experience in digital media or revenue management and offers comprehensive employee benefits and career growth opportunities in the hospitality industry.
Optimixed’s Overview: Elevate Hospitality Revenue with Strategic Digital Marketing Leadership
Position Summary:
The Digital Account Marketing Manager at Island Hospitality plays a crucial role in driving the company’s online presence and revenue growth. This in-office role based in West Palm Beach, FL, demands hands-on management of e-commerce platforms, digital marketing campaigns, and vendor relationships across the company’s portfolio of hotels and restaurants.
Core Responsibilities:
- Digital Campaign Execution: Develop and implement targeted marketing campaigns including paid media, email marketing, and social media content creation.
- E-commerce Management: Oversee e-commerce channels to boost revenue and optimize online offerings.
- Performance Reporting: Generate detailed reports to analyze marketing efforts and guide strategic decisions.
- Reputation & Social Media: Monitor and respond to customer reviews and manage brand presence on platforms like Google and TripAdvisor.
- Collaboration: Work closely with revenue management, content teams, and external vendors to align marketing strategies with business goals.
Candidate Profile:
- Minimum of 2 years experience in digital media or revenue management roles, preferably within hospitality or related sectors.
- Proficiency with Microsoft Office and familiarity with SEO, Google Analytics, paid search, and email marketing tools.
- Self-motivated, capable of working with minimal supervision, and a proactive learner of industry trends.
- Preferred background includes experience with major hotel brands such as Marriott, Hilton, or Hyatt.
Employee Benefits & Growth Opportunities:
Island Hospitality emphasizes team member wellness and professional development through:
- Comprehensive healthcare options including medical, dental, and vision insurance.
- Retirement plans with employer matching and full vesting from the first contribution.
- Incentive-based bonuses, paid time off, and wellness programs.
- Career advancement supported by formal training and personalized growth paths within the company.
- Additional perks such as free hotel stays, discounts, and event ticket offers.
This role represents an excellent opportunity for digital marketing professionals seeking to make a measurable impact on hospitality revenue while enjoying robust support and benefits.
