TL;DR
Google Search Console’s generative AI performance reports do not include query data, but AI Mode queries can still be identified in the main search performance reports. These queries often appear as conversational or follow-up questions. Google’s John Mueller confirmed that AI Mode queries are included in the general performance report, not in the generative AI reports.
Key Developments
- Google Search Console’s generative AI performance reports lack query data.
- AI Mode queries can be identified in the main search performance reports by their conversational style.
- John Mueller confirmed AI Mode queries are included in the general performance report.
- Queries such as “yes yes go on yes” suggest AI Mode interactions.
Optimixed Analysis
The inclusion of AI Mode queries in the general performance report, rather than the generative AI reports, suggests a need for SEO professionals to analyze conversational-style queries separately. This distinction may affect how query data is interpreted and utilized for SEO strategies. The lack of direct query data in the generative AI reports limits the ability to fully understand AI-driven search behaviors, requiring professionals to infer from available data in the main reports.
