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OpenAI To Test Ads On ChatGPT

01/19/26

OpenAI announced on Friday it will begin testing ads in the ChatGPT responses in the coming weeks. The ads will show on the free product and low-cost subscription tier, ChatGPT Go. The ads will show under the main response and not influence the answers ChatGPT gives you. Advertisers will not get conversations with ChatGPT. The ads will be clearly labeled as ads.

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