Organic SEO & Search News

Meta’s Consolidating More of its Detailed Ad Targeting Options – Meta’s looking to push advertisers towards trusting its AI targeting tools.

TikTok Implements Five Hashtag Limit for Some Users – The move seemingly aims to improve the presentation of clips in-stream.

Paid Search & Platform Innovations

Getting Started With Google Ads [Infographic] – Some pointers to help you maximize your Google Ads efforts.

LinkedIn Adds More Post-Level Analytics Updates – Some new post-level insights to help guide your LinkedIn strategy.

Snapchat Launches ‘Buddy Passes’ to Boost Snapchat Membership – Buddy passes will enable Snapchat+ members to share a free week of access with friends.

General Digital Marketing

Why ChatGPT will be the next big growth channel (and how to capitalize on it) | Brian Balfour (Reforge) – Listen now | 🎙️ Reforge founder Brian Balfour on why ChatGPT is on track to become the next major distribution platform, how to capitalize on it, and why companies that don’t play this game will lose.