Thanksgiving Google Search Ranking Algorithm Volatility

Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an update. I suspect the update and volatility started a couple of days ago, maybe on Monday, November 24th.

Source:
Search Engine Roundtable

Google’s Thanksgiving 2025 Doodle Goes To An AI Mode

Google uploaded its Thanksgiving Doodle to the Google Search home page, google.com. It is a typical and expected cute Google Doodle – more on that later. But when you click on it, you are not taken to the Google search results page, instead you are taken directly into AI Mode.

Source:
Search Engine Roundtable

Daily Search Forum Recap: November 26, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google jokes about SEOs offering GEO-detox services next year. Google’s local pack now links to the Places tab and then the pagination breaks. Google Ads overview tab gets custom views and two new metrics: trends and performance by stage. Google Ads now supports Facebook Messenger and Zalo…

Source:
Search Engine Roundtable

Google Jokes About Future GEO-Detox Billable Work

Google’s John Mueller made a joke about how next year, SEO companies will be offering GEO-Detox services as a billable line item after many of the SEO companies already billed their clients for GEO services.

Source:
Search Engine Roundtable

How AI answers are disrupting publisher revenue and advertising

A deeper look at the traffic losses, revenue shifts, and emerging models reshaping publishing and search in an AI-first era.

Source:
Search Engine Land

Google Local Pack Jumps To Places Tab With Pagination Bug

The Google local pack within the Google Search results changes, I think. When you click on the "More businesses" button at the bottom of the local pack, you aren’t taken into Google Maps anymore; you are taken to the Google Places tab. And then when you scroll to see more, the pagination is broken.

Source:
Search Engine Roundtable

Google Ads’ Nano Banana Pro AI get rigorously tested

Testing shows Nano Banana Pro excels at quickly creating seasonal, mood, and lighting variations for visuals, making it ideal for ideation and rapid asset generation.

Source:
Search Engine Land

Do AI Assistants Link When Mentioning Brands? For Ahrefs, Only 28% of the Time

Most of our AI mentions don’t link back to us, but those that do reach a wider audience. Here’s why and how to check that for your brand.

Source:
SEO Blog by Ahrefs

Gemini 3 now used for some queries in AI Mode

This is only live for Google AI Pro & Ultra subscribers in the U.S.

Source:
Search Engine Land

Beyond SERP visibility: 7 success criteria for organic search in 2026

As search shifts into AI and multi-surface discovery, these seven signals show what real organic success looks like in 2026.

Source:
Search Engine Land

Google expands custom segments for restricted Display Campaigns

Google’s vague update on expanding Custom Segments under its Personalized Ads policy is raising more questions than answers for advertisers.

Source:
Search Engine Land

Google Ads overview tab now supports custom views

Google Ads now lets advertisers create up to five custom Overview tab views, making it easier to track key metrics.

Source:
Search Engine Land

Google Ads search terms report: 5 tips for better results

Mastering the search term report can dramatically improve targeting, cut wasted spend, and reveal what real customers are searching for.

Source:
Search Engine Land

Google Ads Overview Tab With Trends & Performance By Stage

Google Ads is testing two new sections in the Overview tab. There is a new trends section and a new performance by stage section.

Source:
Search Engine Roundtable

Google Ads Overview Tab Gains Supports Custom Views

Google Ads now lets you create up to five custom views on the Overview tab. The Overview now supports custom views and you can add up to five tabs and create Overview pages customised for your unique needs, Google wrote on the Google Ads console.

Source:
Search Engine Roundtable

Google Ads Gains Facebook Messenger & Zalo Vietnamese Messaging Support

Google Ads has supported adding WhatsApp Messenger for a while to your ad extensions. Now, it seems Google is also rolling out support for more messaging apps, including Facebook Messenger and Zalo, the Vietnamese instant messaging multi-platform service.

Source:
Search Engine Roundtable

SEO Specialist ~ Array Digital ~ $60,000 – $70,000 ~ Remote (US)

As an SEO specialist, you will be responsible for optimizing our home service clients’ portfolios for search engines and driving traffic to their websites. You will work closely with our chief strategist and content team to develop and implement effective SEO strategies that align with clients’ business objectives, increase brand visibility, and improve user experience. […]

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SEO Agency Jobs – SEOjobs.com

Technical SEO / AI Search Strategist ~ Private ~ Remote (CAN)

Role: Technical SEO / AI Search Strategist Location: Remote (Canada) Compensation: Competitive Experience: 3–5+ years technical SEO About the Company We’re a fully remote digital search team working with growth-focused companies that prioritize inbound performance. We use advanced internal SEO, PPC, and AI tooling to solve complex search problems. Responsibilities Full-stack SEO diagnostics: crawlability, indexation, […]

Source:
SEO Agency Jobs – SEOjobs.com

Local SEO Specialist ~ VINIO Marketing LLC ~ $18-$26/hr. ~ Remote (USA)

Job Description Benefits: Competitive salary Flexible schedule Opportunity for advancement Job Overview We are seeking a detail-oriented and innovative SEO Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of hyper focused local search engine optimization strategies and digital marketing principles. This role is crucial in enhancing our online […]

Source:
SEO Agency Jobs – SEOjobs.com

SEO Specialist ~ Market My Market ~ $50,000 – $57,000 ~ Remote (USA)

Job Description SEO Specialist Position Overview The SEO Specialist will focus on executing specialized SEO tasks across all client accounts with high-quality standards and volume requirements. This role specializes in one primary area of SEO (technical, local, on-page, or auditing) and contributes to elevating this specialty across all client campaigns. The Specialist may oversee overseas […]

Source:
SEO Agency Jobs – SEOjobs.com