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Harnessing Psychology to Boost Content Engagement and Conversion Rates

Posted on November 19, 2024

This Whiteboard Friday session explores psychological principles that influence purchasing decisions. Tasmin provides insights on using mental models to develop content that genuinely connects with an audience, encouraging informed purchasing behaviors.

Revolutionizing Your Brand Storytelling with YouTube SEO

Posted on October 27, 2024

The article discusses the role of a YouTube SEO Copywriter at Flowship, a video podcast production studio. It highlights how effective YouTube SEO strategies can amplify branded storytelling, helping brands like Microsoft, PwC, Scentbird, and BookClub to engage audiences and achieve tangible results.

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