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Join a masterclass on data storytelling

Source: Search Engine Land

By: Barry Schwartz

04/26/24

Learn how to engage consumers, influence decisions and create brand loyalty.

Campaign management software: Everything you need to know

Source: Search Engine Land

By: Anu Adegbola

04/26/24

Streamlining the management of campaigns saves time and increases agility, but it’s unlikely any one solution will fit all your needs.

Daily Search Forum Recap: December 20, 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google showed us how it…

B2B Content Marketing Explained: Tactics From Real Teams

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

How 3 B2B businesses close big deals with content marketing.

Google Ads team facing major restructure amid automation boom

Source: Search Engine Land

By: Danny Goodwin

04/26/24

Google executive Sean Downey has revealed that the 30,000-person ad sales unit is set to undergo substantial changes.

Technical SEO Lead ~ Shutterstock ~ 130k – 170k ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

04/26/24

The Organic Growth Team is unlocking the vast amount and huge SEO potential of Shutterstock’s portfolio of amazing brands. We are looking for a strategic technical SEO analyst who can combine business…

Google Ads: Support is not being phased but ‘big’ AI improvements are underway

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

04/26/24

Google has addressed concerns about a potential withdrawal of the feature and a steep decline in customer service.

SEO Manager ~ ARC Health ~ $75k-$85k ~ Remote (US)

Source: Search Engine Land

By: Claire Brain

04/26/24

Job Title: SEO Manager Location: Remote Schedule: Monday- Friday Reports to: EVP, Business Development Job Summary As an SEO Manager, you’ll be the driving force behind elevating our online presence. Your mission: crafting and executing potent…

Google confirms it is testing ad copy variation in live ads

Source: Search Engine Land

By: Maria Georgieva

04/26/24

Google quietly started placing headlines within ad copy description text but did not inform advertisers of the change.

Google Explains How It Handles Non-Consensual Explicit Imagery In Spam Policies & Ranking Guide

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Google has documented how it Google handles sites with a high proportion of non-consensual explicit imagery. Google updated its spam policies and the Google ranking systems guide with links to this he

Google On Why Some Sites Should Use Hierarchical Site Category Structures

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Gary Illyes from Google explained when he thinks it makes sense to use a hierarchical versus flat structure for your website. In short, he said larger sites might benefit from a hierarchical…

Crazy Long Google Ads Description In Google Search

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Here is a wild bug in Google where the Google Ads description is just about 90 words. The limit Google Ads has for description is 90 characters, not 90 words – this…

Google’s Sullivan Collecting & Submitting Low Quality & Problematic Search Results

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Over the past few months or so there has been a lot of complaints both from the SEO community and the general internet community about the quality of the Google search results….

Google Ads Tests Headlines In Ad Description Without Notifying Advertisers

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

Google’s Ginny Marvin confirmed that Google Ads is testing placing ad headlines in your ad descriptions. This was spotted by advertisers, Anthony Higman who posted on X a screenshot showing the ad…

Interesting Google Room Divider

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/26/24

I know this is just a space at the Google office divided up but something caught my eye with this photo. The divider has the Google logo somewhat etched into it. It…

Content Planning and Budgets: Getting Ready for the Year Ahead

Source: moz (en-US)

04/26/24

With the right approach to content planning and budgets, you can ensure that the money you invest in your content marketing strategy is well-defined, fully accounted for, and aligned with helping you…

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