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3 Instagram video ad tips to captivate your audience

Source: Software Snack Bites

By: Shomik Ghosh

04/23/24

Capture attention and drive engagement with your Instagram video ads. Learn three tactics to help your ads stand out.

Google Local Panel Adds Share Button Within Three Dots

Source: SparkToro

By: Amanda Natividad

04/23/24

Google has added to some listings in the local panel in its search results a

Google Business Profile Agency Dashboard Bug With Invites

Source: moz (en-US)

04/23/24

There is a bug with the Google Business Profile agency dashboard where owners and managers cannot accept new invites. The issue started a few days ago, Google is aware of the bug…

Google Tests Expandable Image Box In Search Results

Source: Search Engine Land

By: Danny Goodwin

04/22/24

Google is testing an image box that you can click on and expand to reveal images. Google’s mobile search results can show an image link, that if you click on reveal an…

Google Search App Tests Search Bar At Bottom Of Screen

Source: In-house SEO jobs – SEOjobs.com

By: jilllynndesign

04/22/24

Google is testing placing the search bar at the bottom of the Google Search App. This might be an Android only test right now, but some users are noticing that the search…

Google Search Results Get It By December 24 Section (Christmas)

Source: Search Engine Land

By: Anu Adegbola

04/22/24

A couple of years ago, Google added a filter to its shopping search results for

How to tell better stories | Matthew Dicks (Storyworthy)

Source: Search Engine Land

By: Anu Adegbola

04/22/24

Brought to you by OneSchema—Import CSV data 10x faster | Maui Nui Venison—The healthiest red meat on the planet delivered directly to your door | Vanta—Automate compliance. Simplify security. — Matthew Dicks…

Google’s Race Car Arcade Games

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

We’ve seen photos of Google’s arcade rooms, I’ve seen them in person as well. But look, here are four high schoolers playing race car games in four different chairs. I didn’t realize…

What Is Headless SEO? – Whiteboard Friday

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

In this Whiteboard Friday, learn about headless CMSs, the advantages of using them, and the differences in your approach to SEO.

Google Ads will no longer respond to hybrid multicall requests

Source: General SEO - SEO Blog by Ahrefs

By: Chris Haines

04/22/24

The platform’s next move in transitioning to real-time bidding auctions for publishers will be implemented in January.

Daily Search Forum Recap: December 14, 2023

Source: Expert Level SEO Jobs – SEOjobs.com

By: jilllynndesign

04/22/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search Console’s API is…

6 things that happen when Googlebot can’t crawl your website

Source: Search Engine Land

By: James Allen

04/22/24

An experiment by technical SEO expert Kristina Azarenko reveals what happens you disable Googlebot from crawling a website using robots.txt.

Reminder – Google is updating ad-serving requirements in the UK and Europe

Source: Search Engine Land

By: Adam Riemer

04/22/24

If your campaigns in these regions don’t meet the updated criteria, Google may stop serving your ads, impacting monetization.

Unexpected Results of My Google Crawling Experiment – MarketingSyrup

Source: Expert Level SEO Jobs – SEOjobs.com

By: Nick LeRoy

04/22/24

I decided to do this crazy experiment to illustrate how Google will treat an established website after it’s disallowed in the robots.txt. 

Google to investigate disapproved and limited ad issues following policy update

Source: Content Marketing - SEO Blog by Ahrefs

By: Ryan Law

04/22/24

Marketers claim that the update has been implemented through automated checks that are excessively “overarching.”

Google will start phasing out third-party cookies in weeks with new feature

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

Google is rolling out a new feature in January that will impact 1% of randomly selected Chrome users globally.

Sr SEO Manager ~ Assent ~ $105k ~ Remote (US/CAN)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

Reporting to the Director, Digital Marketing, and joining a team of digital marketers and web developers managing our web and email channels, we are looking for a results-driven, seasoned SEO expert to…

Freelance Senior SEO Strategist ~ Corra ~ $35-$70/hr ~ Remote (US)

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

Corra is the global commerce consultancy and system integrator that B2B and B2C brands trust to accelerate their growth. Working at the intersection of commerce technology and customer experience strategy, we are…

Why brand mentions are the future of backlinks

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

Learn why Google’s emphasis on entities makes brand visibility crucial for organic growth and how digital PR shapes the future of SEO.

Clean Up XML Sitemaps with Search Console

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/22/24

Error-free sitemaps streamline Googlebot crawls, elevating indexation and assisting in understanding the structure.

Instagram Ad formats: Best practices for effective ad creative

Source: SEO Blog by Brodie Clark

By: Brodie Clark

04/22/24

Increase engagement and results with Instagram advertising in 2024. Learn best practices for Reels, Stories, Carousel ads and more.

Google Search Console API Is Delayed

Source: moz (en-US)

04/22/24

For the past few days or so it seems that the Google Search Console API has been delayed. There has been complaints about this on social media and in the Google forums….

Google Ads New Consumer Finance Policy Too Overreaching Says Advertiser

Source: SEO Agency Jobs – SEOjobs.com

By: Nick LeRoy

04/21/24

A couple of weeks ago, Google introduced a new Google Ads policy saying it won’t allow personalization of ads for consumer finance in the United States or Canada. Well, it seems like…

Google Business Profile Suspension Emails Add Appeal Option

Source: In-house SEO jobs – SEOjobs.com

By: Nick LeRoy

04/21/24

Google has added to the new Google Business Profile suspension emails the ability to make an appeal request, right from the email. The latest update was that the emails showed details on…

Microsoft To Bring Deep Search To Bing Chat / Copilot But It Is Way Too Slow Now

Source: Lenny's Newsletter

By: Lenny Rachitsky

04/21/24

Microsoft is working to bring its new Deep Search feature to Copilot, formerly known as Bing Chat. The issue is, (1) Deep Search is only available to a limited number of searchers…

Google Local Notice When Review Posting Is Turned Off

Source: Lenny's Newsletter

By: Kiyani

04/20/24

At the beginning of this year we covered the updated posting restrictions guidelines for Google Maps where Google said they can turn off posting for a particular place. Well, we are now…

Google NYC Chanukah Party For Jewglers

Source: In-house SEO jobs – SEOjobs.com

By: Nick LeRoy

04/20/24

Here are some photos from the Google office in New York City of the chanukah party they had for Jewglers. Jewglers are Jewish Googlers. We’ve seen many menorahs at Google over the…

2024 SEO and Marketing Predictions from Moz

Source: In-house SEO jobs – SEOjobs.com

By: Nick LeRoy

04/20/24

The SMEs at Moz bring you their predictions for what to expect in the year ahead in SEO and marketing. We’re talking search, AI, sustainability, economics, SERP features, and more.

Daily Search Forum Recap: December 13, 2023

Source: SEOSLY

By: Olga Zarr

04/20/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Most SEOs feel Google will…

Google Ads rolls out extra help for business operation verification

Source: Search Engine Land

By: Lauren Donovan

04/19/24

The guide outlines reasons for business operations verification failure and explains why advertisers might need to undergo verification.

Google on maximizing PMax results and preparing for SGE

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Susie Vowinkel, Managing Director at Google Travel, discusses what we can expect from Google’s AI solutions as we head into 2024.

SearchBot December update: User samples and new prompts

Source: Search Engine Land

By: Janet Driscoll Miller

04/19/24

SearchBot user samples, new prompts, and more!

Click Through Rate (CTR) Is A Ranking Factor – [rank theory]

Source: Search Engine Land

By: Edna Chavira

04/19/24

Is CTR a ranking factor? For years Google has said “no way, Jose,” but in their recent antitrust court testimony–WHOOPS! Looks like it may be after all…

Why traffic declines despite solid rankings and what to do

Source: SEO Agency Jobs – SEOjobs.com

By: jilllynndesign

04/19/24

Even top search rankings can’t always stop traffic drops. Here’s how to investigate root causes in search trends and new SERPs features.

SEO Manager ~ Envisionit ~ Hybrid – Chicago IL (US)

Source: Search Engine Land

By: Kevin Rea

04/19/24

Envisionit, an award-winning digital marketing agency based in Chicago, is seeking always seeking SEO Managers to join our growing team. Our clients span a number of industries from Emerging Tech to Travel & Leisure…

Looking for AI use-cases — Benedict Evans

Source: Essays — Benedict Evans

By: Benedict Evans

04/19/24

We’ve had ChatGPT for 18 months, but what’s it for? What are the use-cases? Why isn’t it useful for everyone, right now? Do Large Language Models become universal tools that can do…

Senior SEO Strategist ~ Directive Consulting ~ Remote (US)

Source: Search Engine Land

By: Melissa Mackey

04/19/24

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics…

Enterprise page speed optimization: Keys for effective collaboration

Source: Search Engine Land

By: Comarch

04/19/24

Learn to navigate the intricacies of web teams’ tech stacks and performance budgets so you can craft effective page speed recommendations.

Most SEOs Think There Will Be Another Google Algorithm Update Before 2023 Ends

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Most SEOs believe Google will push out another confirmed algorithm update before the end of the 2023 year – so within the next few weeks. I ran a poll on X asking…

Google: You Can Publish Both PDF & HTML Formats

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Google’s John Mueller said it is fine to publish some content in both PDF and HTML formats. He said both

Google Ads Step-By-Step Guide To Business Operations Verification

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Google Ads will make it easier to complete the business operations verification. Google will add

The Google Groups Search Ranking & Visibility Boost Is Now Dropping

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

A couple of weeks ago, I reported about that Google Groups was seeing a very big ranking and visibility boost. Well, it seems to have caught Google’s attention, the rankings of Google…

Google Tests Shaded Tiled Product Results Grid

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Google Search and its shopping results have been pretty wild over the past year or so and Google keeps on testing new features in this area. Now we are seeing reports of…

Failure

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/19/24

Brought to you by Sendbird—The (all-in-one) communications API platform for mobile apps | Eppo—Run reliable, impactful experiments — In this special compilation episode, we delve into failure—an overlooked source of wisdom. From…

Google Bonsai Plant

Source: moz (en-US)

04/19/24

We’ve seen bonsai plants at Google before but hey, you don’t see these every day. Here is a new bonsai plant at the Google NYC office. The person who posted it on…

Key SEO trends for 2024

Source: Search Engine Land

By: Anu Adegbola

04/18/24

This new year will be the most exciting and dynamic time to be in SEO.

The best growth advice of 2023

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

04/18/24

🔥 learnings from June, Figma, Miro, Pinecone, Pleo and more

How to Reach Your First $10k Month as an SEO Freelancer [Free Templates]

Source: Expert Level SEO Jobs – SEOjobs.com

By: jilllynndesign

04/18/24

Discover the key strategies to thrive as an SEO freelancer. Apply these tips to achieve consistent $10K months and long-term success in SEO freelancing.

YouTube adds more formats for Video Reach Campaigns

Source: The SEO Rant

By: Mordy Oberstein

04/18/24

VRCs now include in-feed and shorts ads, offering marketers a more diverse and effective approach for reaching their target audience.

Daily Search Forum Recap: December 12, 2023

Source: Search Engine Land

By: Danny Goodwin

04/18/24

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google will likely rename parasite…

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