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How does your landing page performance compare?

Source: Search Engine Land

By: Digital Marketing Depot

Posted on March 12, 2025

Are your landing pages converting better—or worse—than your competitors’? See the latest conversion benchmarks by industry.

Bluesky Adds Longer Videos, DM Requests Folder

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 12, 2025

The latest feature update for the Twitter-clone app.

How to Design Compelling Facebook and Instagram Ads That Convert [Infographic]

Source: Social Media Today - Latest News

By: Mark Walker-Ford

Posted on March 12, 2025

Some tips to consider in your Facebook and IG ad creation process.

8 Tips to Improve Your LinkedIn Approach [Infographic]

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 12, 2025

Some handy pointers for your LinkedIn approach. 

Google Ads Editor 2.9 brings 8 new features for advertisers

Source: Search Engine Land

By: Anu Adegbola

Posted on March 12, 2025

Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved measurement tools.

Google upgrades Display & Video 360 for CTV advertisers

Source: Search Engine Land

By: Anu Adegbola

Posted on March 12, 2025

Google’s Display and Video 360 updates include enhanced audience targeting, improved measurement, and household-level insights.

Meta wants its advertisers to connect to Google Analytics

Source: Search Engine Land

By: Anu Adegbola

Posted on March 12, 2025

Meta is offering advertisers early access to ad system updates in return for integrating Google Analytics with their ad accounts.

Google Shopping now shows ‘Price at Checkout’

Source: Search Engine Land

By: Anu Adegbola

Posted on March 12, 2025

Google is displaying the Price at Checkout in Shopping listings, enhancing transparency and helping shoppers avoid unexpected price changes.

Using Date published + Date updated can wreck your organic CTR

Source: Search Engine Land

By: Danny Goodwin

Posted on March 12, 2025

Showing the date published and updated on the page can lead to Google displaying the wrong date, which can hurt your click-through rate.

40 Essential Custom Configuration Profiles – Screaming Frog

Source: Screaming Frog

By: screamingfrog

Posted on March 12, 2025

In version 8.0 of the Screaming Frog SEO Spider, we launched custom configuration profiles. This allows you to create, and save, multiple custom configuration profiles and seamlessly switch between them when required….

Meta Faces Another Lawsuit for Using Copyright-Protected Works to Train its AI Models

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 12, 2025

The company reportedly pushed ahead with its LLM development despite knowing it was breaking copyright law.

Google expands Search Max beta to more accounts

Source: Search Engine Land

By: Anu Adegbola

Posted on March 12, 2025

Google’s Search Max match type is spotted again. The feature appears in beta within Search campaign settings.

Leverage, Not Luck: Why Most Marketers Stay Stuck

Source: General Marketing - SEO Blog by Ahrefs

By: Ryan Law

Posted on March 12, 2025

You probably deserve a promotion, but that’s rarely enough to actually get promoted. Here are four types of leverage you can use to catalyze a promotion.

Snapchat Launches Custom Video AI Lenses

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 12, 2025

A new, AI-powered version of Snap’s Lenses.

TikTok Shares Insights into How Marketers Can Tap Into Major Events

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 12, 2025

Some tips to help you boost your topical promotions.

Why website content won’t boost your Google Maps keyword rankings

Source: Search Engine Land

By: Chris Silver Smith

Posted on March 12, 2025

Blogging won’t improve your Google Maps rankings. Find out why this SEO myth persists and what strategies actually move the needle.

Should you use optimized targeting in Google Ads? A quick guide

Source: Search Engine Land

By: Jyll Saskin Gales

Posted on March 12, 2025

Learn all about optimized targeting – a powerful but controversial tool that can either enhance or hinder campaign performance.

Outsmarting Google Ads: Insider strategies to navigate changes like a pro

Source: Search Engine Land

By: Amy Hebdon

Posted on March 12, 2025

Google Ads is designed to work for Google. Here’s how to outsmart deceptive defaults, resist platform nudges, and optimize smarter.

Origins of Google Shopping’s AI Vision Match

Source: SEO - Practical Ecommerce

By: Armando Roggio

Posted on March 12, 2025

Google’s AI shopping initiatives reinforce sensible, long-standing ecommerce practices.

SEO Specialist ~ Air Apps ~ $75-90k ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 12, 2025

About Air Apps Air Apps is a remote-first company with over 50 employees worldwide, dedicated to building products that enrich people’s lives. We develop high-quality utility and productivity apps, seamlessly combining Apple’s…

Sr. SEO Lead ~ Shopify ~ Remote (US/CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 12, 2025

About Shopify Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. We propel entrepreneurs and enterprises to scale the heights of their…

SEO Analyst ~ iLawyerMarketing ~ $40-50k ~ Remote (US)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

Posted on March 12, 2025

Description About iLawyer Marketing: iLawyerMarketing, an EverService company, is the premiere digital marketing agency for law firms in the U.S. We specialize in helping our clients generate more leads and signed cases…

Why SEO is still key to visibility on search, social, and AI platforms

Source: Search Engine Land

By: Bharati Ahuja

Posted on March 12, 2025

No matter where people search – Google, social media, or AI-driven platforms – visibility starts with smart optimization.

The definitive framework to find your next scalable user acquisition channel

Source: Kyle Poyar’s Growth Unhinged

By: Sandy Diao

Posted on March 12, 2025

Proven frameworks from leading growth teams at Pinterest, Meta and Descript

Daily Search Forum Recap: March 12, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 12, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google increased the negative keywords…

Google Increases Negative Keywords For Google Ads PMax Campaigns To 10,000

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 12, 2025

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it to 100 keywords. We asked why only 100 back then. Well, Google listened…

Google Ads Review Process Uses AI & Human Evaluation

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 12, 2025

Google has updated its Google Ads review process policy documentation to clarify that it uses both AI and human evaluation for removing ads, assets, destinations, accounts and other content that goes against…

Google Search Copy Link To Search Results Paperclip Icon

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 12, 2025

Google is testing a quick way to copy a link to a search results page and share it with a friend. There is this paperclip icon at the top right of the…

SEO Daily News Recaps for Tuesday, March 11, 2025

Posted on March 12, 2025

SEO Daily News Recap for Tuesday, March 11, 2025 Organic SEO & Search News Meta May Be Looking to Expand Age Checks Using Video ID – Meta recently added more info about…

Google Ads Editor Version 2.9: PMax Age Exclusions, Ad Previews & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 12, 2025

Google has released version 2.9 of the Google Ads Editor. This new update brings a number of new features including support for manager account (MCC) owned labels, shopping ads on excluded brands,…

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