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What today’s consumers expect — and how marketers should respond

Source: Search Engine Land

By: Digital Marketing Depot

Posted on March 19, 2025

Whether you’re building campaigns in-house or guiding client strategies, one thing is clear: consumer expectations are changing fast.

Threads is Working on an Option to Replicate Your X Follows on Threads

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

The process could make it easier to transition from X to Threads.

Meta to Maintain Reliance on Third-Party Fact Checking for Upcoming Australian Election

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

Meta’s Australian public policy chief is promoting the value of third-party fact-checking in the nation. 

WhatsApp Tests Music Sharing from Spotify in Status Updates

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

Meta continues to add more music sharing features.

LinkedIn Outlines How to Run Live Video Events in the App via Zoom

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

A potentially valuable consideration for your LinkedIn strategy.

Court Rules That AI-Generated Art Does Not Qualify for Copyright Protection

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

AI generated art cannot be attributed to a human author.

X Secures $1 billion in New Funding Via New Equity Raise

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

Faith in Elon Musk remains strong among key investors. 

How to integrate GEO with SEO

Source: Search Engine Land

By: Christina Adame

Posted on March 19, 2025

Prepare for the future of search by blending GEO and SEO strategies to improve retrievability and brand recognition.

LinkedIn Shares Top Skills on the Rise Based on Job and Profile Listings

Source: Social Media Today - Latest News

By: Andrew Hutchinson

Posted on March 19, 2025

New insights into the top skills that are getting more attention from employers.

The 7 Phases of the Search Demand Lifecycle: Going Beyond Search Volume

Source: General SEO - SEO Blog by Ahrefs

By: Despina Gavoyannis

Posted on March 19, 2025

Every keyword follows a lifecycle moving through 7 distinct phases. Understand these phases and spot emerging opportunities before your competitors do.

82% of Google AI Overviews citations come from deep pages: Report

Source: Search Engine Land

By: Danny Goodwin

Posted on March 19, 2025

Homepages have long been considered the most crucial page. However, when it comes to AI Overviews, only 0.5% of citations link to homepages.

Microsoft to enforce consent compliance for advertisers

Source: Search Engine Land

By: Anu Adegbola

Posted on March 19, 2025

This is for advertisers in the EEA, UK, and Switzerland. Failure to comply by May 5 could disrupt campaign performance and data tracking.

Detailed demographics in Google Ads: Targeting with precision

Source: Search Engine Land

By: Jyll Saskin Gales

Posted on March 19, 2025

Detailed Demographics in Google Ads is a powerful way to refine audience targeting, enhance campaign performance, and avoid wasted ad spend.

How to Beat Amazon at SEO

Source: SEO - Practical Ecommerce

By: Eric Schwartzman

Posted on March 19, 2025

Ted Kubaitis once feared competing against the ecommerce giant for organic rankings. Then an epiphany hit.

Bing Webmaster Tools Down For Hours

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Bing Webmaster Tools has been down and/or loading incredibly slowly for the past couple of hours. SEOs began noticing this since around 11 am ET and as of the time I posted…

How to optimize for ROAS in Google Ads using LTV insights

Source: Search Engine Land

By: Chelsea So

Posted on March 19, 2025

Drive sustainable Google Ads growth by shifting from short-term wins to LTV-focused strategies that boost long-term growth and profitability.

SEO & PPC Executive ~ Moneycorp ~ Hybrid (London, UK)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 19, 2025

Welcome to Moneycorp We’re delighted you’re interested in being a part of Moneycorp. In the last decade, Moneycorp has transformed from a largely domestic, consumer-focused provider of foreign exchange to an end-to-end…

SEO Content Manager ~ ButterflyMX ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 19, 2025

Description Our Mission: ButterflyMX is on a mission to empower people to open and manage doors & gates from a smartphone. Our products are installed in more than 15,000+ multifamily, commercial, gated…

SEO Manager (Contractor) ~ SGK ~ Remote (US)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 19, 2025

SGK is a global packaging and brand experience company. From idea to implementation, we deliver packaging solutions and brand experiences that give brands the freedom to speak louder, scale faster and grow…

Sr. SEO Specialist ~ Entain ~ Remote (CAN)

Source: In-house SEO jobs – SEOjobs.com

By: SEOJobs

Posted on March 19, 2025

Company Description We’re Entain. Powered by our very own technology and building products that push boundaries, Entain is home to a global family of more than 30+ well-known brands and over 29,000…

Digital Agency’s 5-Step Guide to Proactive Reputation Management

Source: Unknown Source

Posted on March 19, 2025

Reputation management isn’t optional—it’s a necessity. With 20-25% of online reviews estimated to be fake, your clients could lose business unfairly.

7 power moves to accelerate your PPC career

Source: Search Engine Land

By: Aric Whiteley

Posted on March 19, 2025

Excelling at PPC involves more than just campaign management. Stand out, communicate effectively, and take extreme ownership of your success.

Should You Bid on Your Own Brand in Google Ads? – Screaming Frog

Source: Screaming Frog

By: Mark Porter

Posted on March 19, 2025

It’s a question that divides marketers and keeps PPC managers up at night: should you spend hard-earned budget bidding on your own brand? At first glance, it might seem like a no-brainer….

How Deming’s 14 principles provide the foundation for Positionless Marketing

Source: Search Engine Land

By: Optimove

Posted on March 19, 2025

Why Positionless Marketing embodies Deming’s philosophy of efficiency and innovation.

The new way to build software

Source: Kyle Poyar’s Growth Unhinged

By: Kyle Poyar

Posted on March 19, 2025

Inside Replit’s journey to making 2 million apps in 6 months

Daily Search Forum Recap: March 19, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google confirms the volatility we…

Google Confirms Volatility Prior To March 2025 Core Update Was Not The Core Update

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Google has confirmed that the volatility we all saw prior to the official announcement of the Google March 2025 Core Update was not related to the March 2025 Core Update. This is…

Google Testing AI Overviews In Middle Of Search Results Page

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Google is testing moving the AI Overviews from the top position of the search results page (also known as position zero), to the middle of the search results page. We saw Google…

Google Search Expands Health Overviews & Adds What People Suggest

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Google said it is expanding its AI Overviews and Knowledge Panels to offer more medical and health related answers. Plus, those are being expanded in more counties and languages. Also, Google launched…

Copilot Now Available For All In Bing Webmaster Tools

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

Posted on March 19, 2025

Microsoft has opened access to the Copilot feature within Bing Webmaster Tools. I played a lot with it when I was in the limited beta in December and it is a cool…

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