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Microsoft Bing Says SEOs Should Focus on Conversions & Click Value

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/17/25

Fabrice Canel from the Microsoft Bing team told SEOs that instead of focusing on traffic and rankings, they should focus on conversions and click value. He said on X, “SEOs should focus…

Google Said It Made Updates To AI Overviews Links In May?

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/17/25

Digiday reported that a Google spokesperson told them they made link updates to AI Overviews in May 2024 that added more links and made it easier for searchers to click on links….

SEO Daily News Recaps for Sunday, March 16, 2025

03/17/25

SEO Daily News Recap for Sunday, March 16, 2025 Organic SEO & Search News Instagram Experiments with AI-Generated Comments on Posts – More AI innovation from Meta. AI Harms Need to be…

Google Updates Merchant Center Return Details Code With returnPolicyCountry

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/17/25

Google added returnPolicyCountry to the return policy code examples within the Google Merchant Center structured data document. This is because Google requires returnPolicyCountry for MerchantReturnPolicy.

Google Hijacks Restaurants Booking System Leading To No Reservations Being Available

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/17/25

Imagine you own a restaurant and you get all your reservations online through your booking system; you even tell people to book online when they call, via an automated message. But then,…

Googlebot’s IP Addresses In JSON File Now Updated Daily

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

03/17/25

Google has switched from updating its googlebot.json file, the file that contains the list of IP addresses Googlebot uses, from weekly to daily. Gary Illyes from Google said this was done based…

Get Ready for Search Central Live Asia Pacific 2025  |  Google Search Central Blog  |  Google for Developers

Source: Google Search Central Blog

03/17/25

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