Organic SEO & Search News

Google Search Testing Link Icon Box With Anchor Feature – Google is testing a new link feature in the search results, it is in the form of a link box, in the search result snippet, that when you click on it, it anchors you down on the page to a specific portion of that text.

LLMO Is in Its Black Hat Era – When SEO became a race to the bottom, we lost trust, quality, and creativity. Let’s not do it again with LLMs.

How Search Console Reveals AI Overviews – Google provides no comprehensive reports of links in Overviews. We’re left with Search Console.

Paid Search & Platform Innovations

Google Outlines AI Advances at I/O Event, Including Shopping and Search Updates – A range of new advances announced at Google’s annual showcase event.

Google Ads Graphs Gain Performance Explanations – Google Ads has added explanations for your performance changes directly in the charts and graphs in your Google Ads console. You can click the highlighted section of the graph to see explanations for your performance changes, like cost increases or decreases.

Google Testing Search Results Links In Light Blue Cyan Again – Google is once again testing a light blue color, cyan, for its title links in the search results. Google tested this on and off quite a lot over the years, but Google is testing it again.

General Digital Marketing

YouTube Expands Voice Replies, Adds Shorts Quiz Sticker – The latest feature updates from YouTube.

Edits Adds Enhanced Video Cropping, Provides Tips on Video Quality – The latest feature updates for Meta’s new video editing app.

Microsoft Hiring Creators To Promote Copilot Search in Bing – Microsoft’s Jordi Ribas announced they are partnering with creators to showcase how they use Copilot Search in Bing.