SEO Daily News Recap for Thursday, October 2, 2025
Organic SEO & Search News
Data Shows That X Premium Subscribers Get Significantly More Post Reach – New data on the benefits of paying for X’s subscription package.
The Shocking Truth About Local SEO Costs – So you think SEO is expensive? You’re not wrong. I’m going to break down exactly where your money goes when you hire a local SEO agency. Real numbers and examples from my own agency.
ChatGPT Shopping is here – and it’s changing ecommerce SEO rules – Ecommerce SEOs face a new channel: ChatGPT Shopping. See how structured data, product feeds, and reviews shape rankings inside ChatGPT.
6 Top Beauty Industry Trends (2025 & 2026) – 6 key trends impacting the beauty industry, including personalization and at-home treatments.
How to Find Semantic Keywords (Tools + Tips) – Discover how to find and use semantic keywords with free tools. Boost your SEO by understanding related terms that enhance EEAT and improve your content’s ranking potential.
Paid Search & Platform Innovations
Meta unveils Business AI and new generative tools – Meta’s AI updates help with creatives, AI generated music, business assistant and more promise to make advertising more personalized.
Meta Outline Expanding AI Ad Tools, Including AI Chatbots for Websites – Meta’s also got new AI music generation options, virtual try-on, custom ad text, and more.
Spotify opens ad inventory to Amazon and Yahoo buyers – Spotify’s new partnerships with Amazon and Yahoo give advertisers easier programmatic access to its global audio and video inventory.
Future of Advertising (2024-2027) – Discover the emerging platforms, innovative technology, and consumer behaviors expected to shape the advertising industry in the coming years.
What is Search Engine Marketing and How is it Used? – Learn to boost visibility and grow your business with paid search ads and search engine marketing strategies.
General Digital Marketing
Threads Opens Up Topic-Based Communities to All Users – Threads now has its own groups, which could help to drive more conversation growth.
Instagram Tests Opening to Reels as the Main Feed – With Reels driving more engagement, this makes sense.
Top 14 Social Media Trends (2025) – Stay up to date with the 14 latest trends in social media including AI features, influencer marketing, and platform-specific changes.
How I Used
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Instagram Tests Opening to Reels as the Main Feed
With Reels driving more engagement, this makes sense.
Source:
Social Media Today – Latest News
TikTok Announces Activations for the Launch of Taylor Swift’s New Album
TikTok’s going big on Taylor Swift this month.
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Social Media Today – Latest News
SEO Tools and Data Analysis
6 Top Beauty Industry Trends (2025 & 2026)
6 key trends impacting the beauty industry, including personalization and at-home treatments.
Source:
Unknown Source
Top 14 Social Media Trends (2025)
Stay up to date with the 14 latest trends in social media including AI features, influencer marketing, and platform-specific changes.
Source:
Unknown Source
7 Top Gen Z Trends for 2025
7 trends that define Gen Z, including digital technology and nostalgia.
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Unknown Source
How to Spot Trends Before They Happen
Finding early new trends is difficult without trendspotting software. We talk about how to spot new trends before they happen with Exploding Topics.
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Unknown Source
Average Screen Time for Teens (2025)
Regularly-updated data and statistics related to average screen time, specifically for teenagers.
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Unknown Source
Future of Advertising (2024-2027)
Discover the emerging platforms, innovative technology, and consumer behaviors expected to shape the advertising industry in the coming years.
Source:
Unknown Source
60+ Stats On AI Replacing Jobs (2025)
Explore the latest data on how AI is impacting jobs in 2025: will robots replace us all or create new opportunities?
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Unknown Source
Semrush Alternatives Compared: Find the Right SEO Tool for Your Needs
Find the best Semrush alternatives for keyword research, competitor analysis, content marketing, PPC, social, and more.
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Unknown Source
Semrush vs. Moz: Which Tool Belongs in Your Marketing Stack?
Semrush and Moz may look similar at first glance, but offer different features—learn which one’s best for you.
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Unknown Source
How to Analyze Competitor Website Traffic [5 Best Tools]
Compare website traffic between your competitors to boost your SEO and find growth opportunities. Here’s how to do it right.
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Unknown Source
What is Search Engine Marketing and How is it Used?
Learn to boost visibility and grow your business with paid search ads and search engine marketing strategies.
Source:
Unknown Source
How to Find Semantic Keywords (Tools + Tips)
Discover how to find and use semantic keywords with free tools. Boost your SEO by understanding related terms that enhance EEAT and improve your content’s ranking potential.
Source:
Unknown Source
The Ultimate List of Beauty Industry Stats (2025)
Our regularly-updated list of stats about the fast-growing beauty industry.
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Unknown Source
Top 35 Social Media Platforms (2025)
Stay up-to-date with our curated list of the top social media networks, updated regularly.
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Unknown Source
How I Used Context Engineering to Complete Marketing Tasks 3x Faster
Find out what context engineering is and how top marketers are using this hot new AI trend.
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Unknown Source
The 14 Best AI Optimization Tools (Mentions & Citations)
Ready to tackle AI visibility optimization for your brand? Here are the 14 best LLM visibility optimization platforms to check out now!
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Unknown Source
Local SEO
The Shocking Truth About Local SEO Costs
So you think SEO is expensive? You’re not wrong. I’m going to break down exactly where your money goes when you hire a local SEO agency. Real numbers and examples from my own agency.
Source:
Sterling Sky Inc
AI and Machine Learning in SEO
Meta unveils Business AI and new generative tools
Meta’s AI updates help with creatives, AI generated music, business assistant and more promise to make advertising more personalized.
Source:
Search Engine Land
Meta Outline Expanding AI Ad Tools, Including AI Chatbots for Websites
Meta’s also got new AI music generation options, virtual try-on, custom ad text, and more.
Source:
Unknown Source
Meta: AI interactions will shape content and ad recommendations
Meta will soon use people’s AI interactions to refine content and ad targeting, giving advertisers richer intent signals for more relevant campaigns.
Source:
Search Engine Land
Content Marketing and Strategy
Data Shows That X Premium Subscribers Get Significantly More Post Reach
New data on the benefits of paying for X’s subscription package.
Source:
Unknown Source
Snapchat Shares Data on the Rise of Women’s Sports
Female sports are having a moment, which presents new opportunities.
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Social Media Today – Latest News
How to create product demos that convert and differentiate your brand
Great demos require empathy, practice, and competitive clarity. See how to turn presentations into powerful growth assets.
Source:
Search Engine Land
E-commerce and Affiliate SEO
ChatGPT Shopping is here – and it’s changing ecommerce SEO rules
Ecommerce SEOs face a new channel: ChatGPT Shopping. See how structured data, product feeds, and reviews shape rankings inside ChatGPT.
Source:
Search Engine Land
User Experience and SEO Optimization
Threads Opens Up Topic-Based Communities to All Users
Threads now has its own groups, which could help to drive more conversation growth.
Source:
Social Media Today – Latest News
Paid Search & Platform Innovations
Paid Search and Advertising
Spotify opens ad inventory to Amazon and Yahoo buyers
Spotify’s new partnerships with Amazon and Yahoo give advertisers easier programmatic access to its global audio and video inventory.
Source:
Search Engine Land
Job Postings
Job Postings
10/2/2025
SEO Strategist (Remote – Worldwide) ~ Powered By Search ~ Remote (Canada)
Ready to shape the future of B2B SaaS SEO while working with the fastest-growing companies in tech? If you’re equally passionate about driving strategic SEO initiatives and building strong client relationships, we want to talk to you. We’re looking for a SEO Strategist who can translate complex technical concepts into compelling business narratives. We exist […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
10/2/2025
Technical SEO Manager ~ Growth Plays ~ $75-105K ~ Remote (US)
The Basics + Benefits: Growth Plays is hiring two technical SEO managers with 4+ years of experience based in the US or Canada. This role is ideal for someone who loves to roll up their sleeves and execute on technical SEO work. We need doers who produce results, not just strategists. You are extremely detail […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
10/2/2025
Local SEO Manager – West Coast ~ SecureSpace Management ~ $75k – $90k / year ~ Remote (USA)
GSA Management is seeking an experienced SEO Manager to join our digital marketing team in driving organic traffic growth and boosting our local and organic rankings across multiple locations. This strategic role is pivotal to our digital marketing success as we expand our footprint nationally. Objective: The ideal candidate will combine technical SEO expertise with […]
Source:
Mid Level SEO Jobs – SEOjobs.com
