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2025 SEO Headlines

SEO Daily News Recaps for Monday, October 27, 2025

10/28/25

SEO Daily News Recap for Monday, October 27, 2025

Organic SEO & Search News

Threads Launches ‘Ghost Posts’ Disappearing Updates – Will this get more people posting their thoughts in the app?

The future of SEO teams is human-led and agent-powered – Learn how human-led, agent-powered teams are building the next era of search success.

Google local reviews are disappearing, it appears to be a bug – Google is working to fix the issue.

Paid Search & Platform Innovations

Google Ads has a new investment strategy tab – Providing account-level suggestions to help understand the impact of increased investment.

Google Ads may soon support campaign level audience exclusions in Performance Max campaigns – A new feature showing up for some advertisers.

Introducing Query groups in Search Console Insights – A new way to see the main topics your website is about.

General Digital Marketing

7 Email Marketing Techniques to Increase Your Open Rates [Infographic] – Quick tips to improve email outreach traction.

Pinterest Adds New AI Recommendation Tools – Enhancing the user experience with relevant item showcases.

Google Business Profile Google Posts Testing Scheduler – Testing a new feature to schedule Google Posts within Google Business Profiles.

Dive into our detailed sections for more insights and updates.

Organic SEO & Search News


SEO Daily News and Algorithm Updates


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SEO Daily News and Algorithm Updates


10/27/2025


TikTok Shares Cybersecurity Tips

With cyber scams on the increase, TikTok’s looking to help raise awareness among its user community.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


10/27/2025


Threads Launches ‘Ghost Posts’ Disappearing Updates

Will this get more people posting their thoughts in the app?

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


10/27/2025


X Prompts Users to Update Security Info Ahead of ‘Twitter.com’ Retirement

If you use security keys on X, you’ll need to take note.

Source:
Social Media Today – Latest News


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SEO Daily News and Algorithm Updates


10/27/2025


Daily Search Forum Recap: October 27, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google local reviews are disappearing, it appears to be a bug Google is working to fix. Google Posts is testing a scheduler option. Google Ads has a new investment strategy tab. Google Ads may soon support campaign level audience exclusions in Performance Max campaigns. Google Merchant Center for Agencies is now available…

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


10/27/2025


Search Engine Land Awards 2025: And the winners are…

Here are all the individuals, agencies and in-house teams who have earned Search Engine Land awards for excellence in SEO in PPC in 2025.

Source:
Search Engine Land


Technical SEO


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Technical SEO


10/27/2025


Google Business Profile Google Posts Testing Scheduler

Google seems to be testing the ability to schedule your Google Posts within Google Business Profiles. At the bottom of the add Google Posts overlay, Google is testing a new option named "Schedule this post" that lets you toggle it on and schedule when you want the post to go live.

Source:
Search Engine Roundtable


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Technical SEO


10/27/2025


Does Schema Markup Help AI Visibility?

What matters for long-term AI visibility is relevant content and long-term brand building, not structured data.

Source:
SEO – Practical Ecommerce


SEO Tools and Data Analysis


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SEO Tools and Data Analysis


10/27/2025


Top 7 CB Insights Alternatives & Competitors (2025)

Looking for trend data to support business operations and pipeline development? Check out five top alternatives to CB trends that meet every budget and need.

Source:
Unknown Source


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SEO Tools and Data Analysis


10/27/2025


How Many People Use AI? (Latest 2025 Data)

Discover how many people use AI in 2025, with the latest stats by tool, use case, country, and demographics.

Source:
Unknown Source


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SEO Tools and Data Analysis


10/27/2025


Introducing Query groups in Search Console Insights  |  Google Search Central Blog  |  Google for Developers

No Description Available

Source:
Google Search Central Blog


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SEO Tools and Data Analysis


10/27/2025


Google Search Console adds Query groups

This is available in Search Console Insights and gives you a quick way to see the main topics your website is about.

Source:
Search Engine Land


Local SEO


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Local SEO


10/27/2025


Google Reviews Disappearing Bug

Over the past couple of weeks, there have been numerous reports of reviews disappearing, being removed, or being deleted from local business profiles on Google Search and Google Maps. Supposedly, this is now a known bug and is being actively worked on by the Google team.

Source:
Search Engine Roundtable


AI and Machine Learning in SEO


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AI and Machine Learning in SEO


10/27/2025


Pinterest Adds New AI Recommendation Tools

This could be an easier way to showcase relevant items to each user.

Source:
Social Media Today – Latest News


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AI and Machine Learning in SEO


10/27/2025


X Adds Another Anime-Inspired AI Chatbot

So now, X users have another AI bot to develop feelings for.

Source:
Social Media Today – Latest News


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AI and Machine Learning in SEO


10/27/2025


The future of SEO teams is human-led and agent-powered

The smartest SEOs won’t fight AI – they’ll lead it. Learn how human-led, agent-powered teams are building the next era of search success.

Source:
Search Engine Land


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AI and Machine Learning in SEO


10/27/2025


“Cursor is a much better product manager than I ever was”: How this PM uses AI for PRDs, JIRA tickets, and replying to coworkers | Dennis Yang (Chime)

Listen now | 🎙️ How a principal product manager at Chime uses Cursor for every PM task—creating PRDs, pushing to Confluence, and managing Jira tickets—all without writing a single line of code

Source:
Lenny’s Newsletter


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AI and Machine Learning in SEO


10/27/2025


The agentic web is here: Why NLWeb makes schema your greatest SEO asset

Microsoft’s NLWeb bridges websites and AI agents. Learn how to make your schema work harder – powering smarter discovery and visibility.

Source:
Search Engine Land


Content Marketing and Strategy


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Content Marketing and Strategy


10/27/2025


7 Email Marketing Techniques to Increase Your Open Rates [Infographic]

These quick tips could help you get more traction with your email outreach.

Source:
Social Media Today – Latest News


Career Development and Industry Trends


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Career Development and Industry Trends


10/27/2025


When does an influencer need to upgrade from sole proprietor to LLC?

Stop exposing your assets! Learn when an influencer’s business growth demands an LLC shield.

Source:
Social Media Today – Latest News


E-commerce and Affiliate SEO


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E-commerce and Affiliate SEO


10/27/2025


Google Merchant Center for Agencies

It looks like Google is launching a special agency version of Google Merchant Center named Merchant Center for Agencies. Google explained this version is a "tailored experience designed specifically for agency users. The product allows for the management of multiple Merchant Center accounts at scale."

Source:
Search Engine Roundtable

Paid Search & Platform Innovations


Paid Search and Advertising


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Paid Search and Advertising


10/27/2025


Why a lower CTR can be better for your PPC campaigns

High CTRs don’t always mean success. Focusing on qualified clicks and impression-based metrics can lead to stronger ROI and conversion rates.

Source:
Search Engine Land


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Paid Search and Advertising


10/27/2025


Google Ads New Investment Strategy Recommendation Tab

Google Ads added a new tab on the Recommendations page named Investment Strategy. This tab "provides account-level suggestions to help you understand the potential impact of increased investment on your key metrics, such as clicks, conversions, or conversion value," Google wrote.

Source:
Search Engine Roundtable


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Paid Search and Advertising


10/27/2025


Google Ads Adding Campaign Level Audience Exclusions To Performance Max

Google Ads seems to be bringing the ability to do campaign level audience exclusions to Performance Max (PMax) campaigns. A new Data Exclusions feature is showing up for some advertisers under campaign settings.

Source:
Search Engine Roundtable

Job Postings


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Job Postings


10/27/2025


WordPress Developer & SEO Specialist ~ BlueCat ~ Remote (Canada)

BlueCat provides a suite of solutions that help network, security, applications, and cloud and DevOps teams optimize the IP environment for outcomes that drive your business forward. At BlueCat, we take immense pride in our award-winning culture, an integral part of our identity. We are proud recipients of several prestigious accolades, including the “Great Place […]

Source:
In-house SEO jobs – SEOjobs.com


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Job Postings


10/27/2025


Organic Growth Strategist ~ Omniscient Digital ~ $80k-100k ~ Remote (US)

Omniscient Digital is an organic growth agency that partners with ambitious B2B SaaS companies like SAP, Adobe, Loom, and Hotjar to turn SEO and content into growth engines. We pride ourselves on being lean, agile, and experimental. Our team thrives on R&D and innovation, always exploring the smartest ways to deliver exceptional results. We believe […]

Source:
SEO Agency Jobs – SEOjobs.com

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