SEO Daily News Recap for Wednesday, January 21, 2026
Organic SEO & Search News
Google rules out ads in Gemini — for now – Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.
OpenAI moves on ChatGPT ads with impression-based launch – ChatGPT ads are coming soon, offering advertisers early access to a new impression-based placement inside conversational AI.
Google confirms search ranking volatility with ongoing updates – Recent fluctuations in Google search rankings signal ongoing adjustments to algorithms and ranking factors.
Paid Search & Platform Innovations
TikTok Launches New Ad Options for Streaming Providers – New ways for entertainment brands to connect with TikTok’s audience.
Meta expands Threads ads to all users globally – Meta will roll out Threads ads worldwide next week, giving advertisers new ways to reach more than 400 million users.
Google Adds “Answer Now” Link To Gemini App – Google added an “Answer now” link or button to the Gemini app, providing instant responses using the Gemini 3 Flash model.
General Digital Marketing
Nick LeRoy turns SEO consulting into fundraiser for Minnesota immigrant support – Consulting hours become donations as a well-known SEO turns outrage over ICE raids into rapid financial support for impacted families.
How digital marketing agencies are adapting to AI search – Ten agencies explain how they retooled SEO, metrics, and client strategy as AI answers cut clicks, shorten journeys, and reward brand authority.
International SEO in 2026: What still works, what no longer does, and why – AI-mediated search introduces new risks for international SEO. See how semantic collapse and freshness drift shape global visibility.
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Same URL in AI Overviews and blue links counts as one Google Search Console impression
Google’s John Mueller confirms that when a URL appears in an AI Overview and as a blue link on the SERP, it won’t count as two impressions.
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Search Engine Land
Daily Search Forum Recap: January 21, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google is brewing again – we got more search volatility kicking into gear. Some more legal docs disclose maybe more details about Google’s search signals. Gemini has a new "answer now" button to skip the wait. Ads are not coming to the Gemini app…
Source:
Search Engine Roundtable
January 2026 Google Update: What we’re seeing so far – Lily Ray
Google has confirmed the official rollout of the January 2026 Google Update, a broad algorithm update that appears to further refine how originality, usefulness, and site-level trust are assessed inContinue readingJanuary 2026 Google Update: What we’re seeing so far
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Lily Ray
Google Search Monopoly Appeal Legal Docs On Search Factors
As you know, Google has appealed its search monopoly ruling and with that, filed a number of new documents with the court. One is an affidavit of Elizabeth Reid, Google’s Vice President and Head of Search. The other is of Jesse Adkins Director of Product Management for Search Syndication and Search Ads Syndication.
Source:
Search Engine Roundtable
Google Adds "Answer Now" Link To Gemini App
Google added an "Answer now" link or button to the Gemini app. Clicking "Answer now" will stop Google’s Gemini from thinking and then give you an answer right away using Gemini 3 Flash model.
Source:
Search Engine Roundtable
Google Search Ranking Volatility Heats Up Again January 21
Last week,I reported on January 15th of a Google Search ranking update with a lot of heated volatility. Truth is, it went through the weekend, but now it is spiking back up again as of yesterday and today – January 20th and 21st.
Source:
Search Engine Roundtable
Local SEO
The local SEO gatekeeper: How Google defines your entity
Google won’t rank what it can’t confidently identify. See how business names and primary categories determine local search eligibility.
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Search Engine Land
Google Local Service Ads Verified Section With Passed License Check, Number Of Recent Bookings, etc
Google is testing adding to the verification section of the Local Service Ads detail screen various details and qualifiers. These details and qualifiers include attributes such as Passed License Check" , "Number Of Recent Bookings", "Passed Background Check" And "Has Business Insurance."
Source:
Search Engine Roundtable
International SEO
International SEO in 2026: What still works, what no longer does, and why
AI-mediated search introduces new risks for international SEO. See how semantic collapse and freshness drift shape global visibility.
Source:
Search Engine Land
AI and Machine Learning in SEO
Meta Announces Funding Grants for Research Into AI Glasses Use
Meta’s looking for uniwue, valuable use cases for its AI glasses.
Source:
Social Media Today – Latest News
OpenAI moves on ChatGPT ads with impression-based launch
ChatGPT ads are coming soon, offering advertisers early access to a new impression-based placement inside conversational AI.
Source:
Search Engine Land
How digital marketing agencies are adapting to AI search
Ten agencies explain how they retooled SEO, metrics, and client strategy as AI answers cut clicks, shorten journeys, and reward brand authority.
Source:
Search Engine Land
Career Development and Industry Trends
Nick LeRoy turns SEO consulting into fundraiser for Minnesota immigrant support
Consulting hours become donations as a well-known SEO turns outrage over ICE raids into rapid financial support for impacted families.
Source:
Search Engine Land
YouTube’s CEO Outlines Key Areas of Focus for 2026
AI, CTV and creators are high on the agenda for YouTube CEO Neal Mohan.
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Social Media Today – Latest News
User Experience and SEO Optimization
X Adds Starter Packs to Help Users Find Relevant Creators
Which is the same feature that Bluesky and Threads also have.
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Social Media Today – Latest News
Instagram Tests Changing ‘Following’ Display to ‘Friends’
The change puts more emphasis on mutual follows, which could alter the dynamics of the app.
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Social Media Today – Latest News
75% of ChatGPT users rely on ‘keywords’ for local services: New data
New data shows people use ChatGPT to find local healthcare and aesthetics providers through short prompts, keywords, and limited follow-up.
Source:
Search Engine Land
How to Make Every Click Count with Search Experience Optimization
Go beyond rankings with Search Experience Optimization (SXO). Learn how to use user behavior data to improve clicks, engagement, and conversions.
Source:
moz (en-US)
Paid Search & Platform Innovations
Paid Search and Advertising
TikTok Adds More Control Options to Smart+ Campaigns
Some new options for your AI-powered TikTok campaigns.
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Social Media Today – Latest News
Meta Announces Global Expansion of Threads Ads
More options for your Meta ad placements.
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Social Media Today – Latest News
TikTok Launches New Ad Options for Streaming Providers
New ways for entertainment brands to connect with TikTok’s audience.
Source:
Social Media Today – Latest News
Meta expands Threads ads to all users globally
Meta will roll out Threads ads worldwide next week, giving advertisers new ways to reach more than 400 million users.
Source:
Search Engine Land
Google rules out ads in Gemini — for now
Google’s repeated stance against ads in Gemini suggests conversational AI monetization will remain limited — and cautious — for now.
Source:
Search Engine Land
Google Ads Still Not Coming To Gemini; Even After OpenAI’s ChatGPT Ad Announcement
Demis Hassabis, Google DeepMind CEO, said at the World Economic Forum in Davos, Switzerland, that Google does not have "any plans" to bring ads to Gemini. This comes even after OpenAI announced ads are coming to ChatGPT.
Source:
Search Engine Roundtable
Job Postings
Job Postings
1/21/2026
SEO Specialist ~ Toptal ~ $60,000-$80,000 ~ Remote (USA)
About Toptal Toptal is a global network of top talent in business, design, and technology that enables companies to scale their teams, on-demand. With $200+ million in annual revenue and team members based around the globe , Toptal is the world’s largest fully remote workforce . We take the best elements of virtual teams and […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
1/21/2026
Content Editor (SEO-First, AI + Tech) ~ Windscribe VPN ~ $60,000 CND ~ Toronto or Remote (CAN)
Location: Remote or Toronto HQ (must overlap with EST hours) Windscribe (the biggest VPN company in Canada) is looking for a razor-sharp SEO-first Content Editor to join our Growth Team. You’ll be the final boss standing between the internet and content that is boring, inaccurate, generic… or invisible on Google. You’ll primarily be editing AI-assisted […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
1/21/2026
SEO Specialist ~ Webtek Digital Marketing ~ $50,000-$70,000 ~ Remote (USA)
Overview Webtek Interactive is a fast-growing, full-service digital marketing agency with offices in Salt Lake City, UT and Austin, TX, and the parent company to Webtek Medical Marketing. We offer SEO, PPC, Social Media, Design, Development, Content Creation, Video Production, Conversion Rate Optimization, and more. We are adding top SEO and PPC talent to expand […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
1/21/2026
Head of Product Content Marketing ~ LogRocket ~ $130,000-$180,000 ~ In-office (USA) ~ Boston, MA, United States
About LogRocket LogRocket and its Galileo AI product assistant are designed to 10x the speed of product delivery teams. It’s the first system that gives all teams across the product delivery cycle complete, proactive visibility into their customer experience from the user’s point of view. Spanning the entire stack of product tools, Galileo AI and […]
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In-house SEO jobs – SEOjobs.com
























