SEO Daily News Recap for Thursday, February 5, 2026
Organic SEO & Search News
X Tests Collaborative AI-Powered Community Notes – AI will compose a note, then humans will be able to refine it. Google’s February 2026 Discover Core Update is rolling out, focusing on Google Discover with implications for local rankings. Discover more on the Google Search Central Blog.
Your local rankings look fine. So why are calls disappearing? – New data reveals the impact of AI local packs and ads on organic space. Discover why calls are dropping despite 3-pack positions holding steady.
Why SEO teams need to ask ‘should we use AI?’ not just ‘can we?’ – Explore the balance between automation and trust in SEO. Learn how AI is reshaping local search and how it impacts enterprises.
Paid Search & Platform Innovations
Google Ads now offers multi-party approvals for enhanced security, while Google AdSense introduces new reporting metrics. Microsoft Advertising is testing a magazine answer card ad format, and Google’s AI search drives record engagement.
Google Ads no longer runs on keywords. It runs on intent. Stay ahead with a new approach to Google Ads strategy. Find out more about the Google Personal Intelligence app icons in responses.
Microsoft Advertising Testing Magazine Answer Card Format Ad – Explore the new magazine layout ad format being tested. Learn how first-party data drives better outcomes in AI-powered advertising.
General Digital Marketing
Reddit Posts Strong Q4 and Full Year Results – Reddit continues to enhance its market appeal. Senators request Zuckerberg to explain Meta’s teen safety approach, and TikTok offers an enhanced Shops Promotion Program.
Threads Looks to Tap Into Super Bowl Engagement – Discover how Threads aims to leverage the Super Bowl engagement. Learn about Trendjacking and how to use it in your marketing strategy.
How to Find Viral Products to Sell on TikTok – Uncover strategies to identify viral products early on TikTok. Stay updated with the latest digital marketing insights through the Daily Search Forum Recap.
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
Reddit Posts Strong Q4 and Full Year Results
Reddit continues to enhance its market appeal.
Source:
Social Media Today – Latest News
Senators Call on Zuckerberg to Explain Meta’s Teen Safety Approach
The request stems from claims that Meta failed to act on teen safety advice.
Source:
Social Media Today – Latest News
Google February 2026 Discover Core Update
Google has released its first core update of 2026, which is focused on just Google Discover. Google named it the February 2026 Discover core update. This one is rolling over the next two weeks or so just English language users in the US and at some point will roll out beyond that to all countries and languages.
Source:
Search Engine Roundtable
Google’s February 2026 Discover Core Update | Google Search Central Blog | Google for Developers
No Description Available
Source:
Google Search Central Blog
Google releases Discover core update – February 2026
This Discover update will show more locally relevant content based on the users country.
Source:
Search Engine Land
Daily Search Forum Recap: February 5, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Ads now offers multi-party approvals for enhanced security. Google AdSense added more reporting metrics. Microsoft Advertising is testing magazine answer card ad formats. Google Personal Intelligence uses fun icons. Google local hotel photos adds a "Good to know" label on photos. And Google reported earnings, it was big…
Source:
Search Engine Roundtable
Technical SEO
What is Trendjacking? How to Use it in Your Marketing
Trendjacking is the process of turning trending, popular topics into relatable and even viral content for your brand — our guide explains everything you need to know.
Source:
Unknown Source
How to Find Viral Products to Sell on TikTok
Here are 7 strategies to find viral TikTok products before your competition. Use real-time data and trend analysis to spot explosive opportunities early.
Source:
Unknown Source
SEO Tools and Data Analysis
Number of Google Employees (2025)
Explore the latest data on Google’s global workforce, including employee numbers and demographics.
Source:
Unknown Source
Google AdSense Reporting Adding Browser Breakdown, Hosting App Breakdown & Operating System Breakdown
Google AdSense seems to be rolling out new metrics for the AdSense reports in the console. These include Browser breakdown, Hosting App breakdown and Operating system breakdown metrics.
Source:
Search Engine Roundtable
Local SEO
Your local rankings look fine. So why are calls disappearing?
AI local packs and ads are shrinking organic space. New data shows why calls drop even when 3-pack positions hold — and what you must change.
Source:
Search Engine Land
Google Local Hotel Photos With Good To Know AI Labels
Google is testing labeling some photos in the local hotel listings with "Good to Know" AI-generated descriptions of some of those photos. These labels seem to summarize what the photo and reviews say about the specific area of that hotel.
Source:
Search Engine Roundtable
AI and Machine Learning in SEO
X Tests Collaborative AI-Powered Community Notes
AI will compose a note, then humans will be able to refine it.
Source:
Social Media Today – Latest News
Meta’s Working on a Dedicated AI Chatbot for Group Chats
The chatbot, called "Kai", will be able to help you find info within the group chat stream.
Source:
Social Media Today – Latest News
Why SEO teams need to ask ‘should we use AI?’ not just ‘can we?’
Automation can save SEO teams time—but at what cost? Explore where AI boosts speed, where it erodes trust, and how to protect real authority.
Source:
Search Engine Land
How AI is reshaping local search and what enterprises must do now
AI now mediates how customers discover and choose local services. Learn how AI systems evaluate trust, data quality, and relevance.
Source:
Search Engine Land
Google says AI search is driving an ‘expansionary moment’
AI-powered search is driving record engagement and ad growth, as executives say new experiences are adding usage, not replacing queries.
Source:
Search Engine Land
Google Personal Intelligence App Icons In Responses
Did you know that when Google AI Mode uses Personal Intelligence, Google will add icons of the various connected Google apps used to tailor your message. So you might see a Gmail icon, or Google Photos icon or Search or something else show up as a citation or source near the responses.
Source:
Search Engine Roundtable
How to Choose the Best Prompts to Monitor Your AI Search Visibility
Now that Ahrefs users can track AI visibility for the exact queries they care about, many people are wondering which terms they should monitor. Here’s our framework.
Source:
SEO Blog by Ahrefs
Content Marketing and Strategy
Threads Looks to Tap Into Super Bowl Engagement
Sports is the most discussed topic on X, which makes it a key focus for Threads as well.
Source:
Social Media Today – Latest News
X Calls on Users to Submit Grok-Generated Video for Super Bowl Promotion
X is offering a $1 prize for the winning entry.
Source:
Social Media Today – Latest News
E-commerce and Affiliate SEO
TikTok Offers Enhanced Shops Promotion Program
TikTok’s updated its Co-Funded promotion option to help drive more sales.
Source:
Social Media Today – Latest News
Paid Search & Platform Innovations
Paid Search and Advertising
Google Ads no longer runs on keywords. It runs on intent.
If you’re still building Google Ads around keywords, you’re behind. Here’s what that means for eligibility, structure, and PPC strategy.
Source:
Search Engine Land
Microsoft Advertising Testing Magazine Answer Card Format Ad
Microsoft Advertising is testing a new ad format within its newish Answer Card format called a magazine layout. These load ads in the card formats you see at the top of some of the Bing search results.
Source:
Search Engine Roundtable
Google Ads Multi-Party Approval To Stop Hijacking
Google has launched what it calls Multi-party approval for Google Ads. "Multi-party approval (MPA) is a security feature for Google Ads designed to protect your account from unauthorized activity by requiring a second account administrator to verify high-risk changes," Google wrote.
Source:
Search Engine Roundtable
How first-party data drives better outcomes in AI-powered advertising
Learn why first-party data plays an increasingly important role in how automated ad campaigns are optimized and measured.
Source:
Search Engine Land
Job Postings
Job Postings
2/5/2026
Digital Content Strategist
Job Description At VAL-CO we work together as a global leader in providing innovative, value-focused products and services to the poultry, livestock and horticultural industries. We believe in all that we do by valuing people, integrity, quality, profitability, and stewardship. VAL-CO recognizes the importance and value of our employees and their families, and our customers […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
2/5/2026
PT Digital Marketing & Social Media Specialist (SEO/PPC)
Job Description Position: Part Time Digital Marketing & Social Media Specialist Full/Part-Time: Part Time Help Wanted: Part-Time Digital Marketing & Social Media Specialist Location: Upper East Side, Manhattan (Hybrid or Remote Considered) Industry: Recruiting / Staffing A boutique recruiting agency based on the Upper East Side is looking for a detail-oriented and creative Digital Marketing […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
2/5/2026
Website Content Manager (Content, SEO, Technical)
POSITION DESCRIPTION Position: Website Content Manager Department: Office of Communications and Public Relations Reports To: Executive Director of Communications and Public Relations Classification: Exempt General Description The Website Content Manager develops, maintains, and optimizes archdiocesan websites and content to shape our online presence and ensure they align with and support the mission and priorities of […]
Source:
In-house SEO jobs – SEOjobs.com
Job Postings
2/5/2026
SEO Content Editor
The Content Editor is a skilled and detail-oriented individual with experience working with content and SEO teams. This role oversees the execution for all evergreen content updates across multiple brands. This person is responsible for writing, editing, and posting content on high-value pages, including operator reviews. The role requires a deep understanding of brand guidelines […]
Source:
In-house SEO jobs – SEOjobs.com























