Google AI Mode Now Displays Up to Four Ads in Responses
TLDR
Google can now show up to four ads in AI Mode responses for a single query, a placement the outlet notes may not be new given Google's earlier ad-count history.
Optimixed Overview
Optimixed's original report on this story.
SERoundtable reports that Google can now show up to four Google Ads within AI Mode responses for a single query. The outlet notes it is unsure whether this is new, since Google Ads has officially shown four ads in standard search results since 2016, but points out that Google said during its earnings call it would show more ads, more often, in AI Mode.
How we got here: earlier coverage
On August 31, Google expanded ad placements in AI Mode by showing shopping carousel ads inline and at the bottom of results. On October 19, Google reversed its March commitment to keep ads out of AI Mode results and began showing advertisements alongside Personal Intelligence responses. On October 28, Google expanded ads in AI Mode to 10 new countries, including Canada and India, and on October 29 its chief business officer said ads in AI Mode monetize lower than traditional search ads. Now, Google can show up to four ads in AI Mode responses for a single query, a placement that may not be new given Google's earlier ad-count history.
Summary of earlier coverage
- Oct 29Alphabet's Q3 ad revenue rises 10.5% as AI Mode ads expand to 10 more markets
Alphabet's Q3 ad revenue rose 10.5% to about $82 billion, and Google said ads in AI Mode will reach 10 more markets.
- Oct 28Google Brings Ads in AI Mode to 10 More Countries, Including Canada and India
Google is expanding ads in AI Mode to 10 new countries, including Canada and India.
- Oct 19Google reverses course: ads now showing in AI Mode search results with Personal Intelligence
Google reversed its March commitment to keep ads out of AI Mode results, now showing advertisements alongside Personal Intelligence responses.
- Aug 31Google Is Now Showing Shopping Carousel Ads Inline Within AI Mode
Google is expanding ad placements in AI Mode by showing shopping carousel ads inline and at the bottom of results.