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Google Rolling Out Blue Background for Google Business Profile Dashboard

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News

TLDR

Google is testing a blue background color for the Google Business Profile dashboard interface in Google Search, replacing the previous white background.

Optimixed Overview

Optimixed's original report on this story.

SERoundtable reports that Google is gradually rolling out a cosmetic update to the Google Business Profile dashboard, shifting the background from white to blue. The change, spotted by local SEOs including Vinay Toshniwal on LinkedIn, appears to be a gradual A/B test affecting some users while others continue to see the original white interface.

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