Optimixed Search News

Google Expands Merchant Center Dashboard With AI Summary Insights, Search Suggestions, and Chat History

35
News

TLDR

Google continues rolling out AI features across Merchant Center, adding dashboard summaries, search suggestions, and chat history access.

Optimixed Overview

Optimixed's original report on this story.

Google is layering more artificial intelligence throughout its Merchant Center portal, following earlier additions of Merchant Advisor and AI performance reports. Per SERoundtable, the new features include AI-powered summary insights, a search box with query suggestions, and a section displaying previous chat conversations—updates first spotted by SERP Alerts and shared via X by Brodie Clark.

Topics:SEO News & Algorithm UpdatesAI & Machine Learning in SEO
Was this useful?
Share

Related articles

55
Research

49% of Marketers Plan to Deprioritize SEO, Survey Shows

A Typeface survey of 500+ marketing leaders found 49% plan to deprioritize SEO, with 62% reporting brands sacrifice content quality for AI citations.

SEO News & Algorithm UpdatesAI & Machine Learning in SEOContent & Strategy
68
News

Google Raises Inline Links in AI Overviews, Expands Preferred Sources

Google is repositioning inline links higher in AI Overviews and expanding carousels for Preferred Sources.

SEO News & Algorithm UpdatesAI & Machine Learning in SEO
55
News

Panda-Style Google Update Predicted Within Month

A prediction model suggests a 96.8% probability that Google will roll out a Panda-style update targeting scaled AI content and fake author information within the next month.

SEO News & Algorithm UpdatesAI & Machine Learning in SEOContent & Strategy
25
News

Google Tests Redesigned Search Bar in Mobile App

Google is testing a redesigned search bar in its mobile app with a new 'Ask Google' label and visual updates.

SEO News & Algorithm Updates