Optimixed Search News

Google Opens Preview of Connected Apps Platform for Building Apps in Search and Gemini

By the Optimixed Newsroom
45
News

TLDR

Google has launched a preview of its Connected Apps Platform, which lets app developers bring their apps directly into Gemini and Search.

Context:The 4th Google Search beta launch we've covered in the last 30 days

What this means for your site

Status
Beta
Platform
Google Search
Affects
Connected Apps Platform
Who
App developers
Effective
Not specified in the source
Action needed
Not specified in the source

Optimixed Overview

Optimixed's original report on this story.

Google announced a preview of its Connected Apps Platform, which it describes as a unified way for more app developers to bring their capabilities directly into Gemini and Search. The announcement means developers can now build apps for both Google Search and Gemini.

How we got here

  1. Oct 28
    Google Opens Preview for Developers to Put Their Apps Inside Search and Gemini

    Google has opened a preview that lets developers bring third-party apps into Search and Gemini via a cloud MCP server or Android AppFunctions.

  2. Oct 22
    Google expands Gemini with brand management features and third-party app support

    Google has added brand management tools, third-party app integration, and enhanced image generation to Gemini.

  3. Sep 15
    Google upgrades Search Live to Gemini 3.8 Live, its latest AI model

    Google upgraded its Search Live feature to run on Gemini 3.8 Live, its latest AI model.

  4. Sep 2
    Google deploys Gemini 3.8 Flash in AI Mode for Search

    Google has deployed Gemini 3.8 Flash as the latest model powering AI Mode in Search, following Gemini 3.7 Flash by roughly two weeks.

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