Local SEO

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Displays Third-Party Website Cards in Local Business Profiles Google has been observed showing third-party website cards…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Experiments with New Direction Buttons in Local Search Pack Google is currently testing various new direction…

Source: Search Engine Land by Elizabeth Rule. Read the original article Master Google verification for service area businesses. Prepare documents, ace video verification, and keep your profile compliant.

Source: Sterling Sky Inc by Joy Hawkins. Read the original article Updated August 29, 2025

Source: Sterling Sky Inc by Joy Hawkins. Read the original article In 2020, we took a deep dive into how proximity impacts organic rankings for law firms. Fast forward to 2025, and…

Source: Sterling Sky Inc by Joy Hawkins. Read the original article I’m going to share a story about one of the most frustrating issues I’ve seen business owners face with their Google…

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Unified Local Services Ads Verified Badge Starting October 20, 2025, Google will replace all existing…

Source: Search Engine Land by Edna Chavira. Read the original article Learn what Google’s AI is prioritizing, what consumers really care about—and how smart agencies are turning reviews into ranking power and…

Source: Search Engine Land by Dayna Lucio. Read the original article LLMs highlight reviews and sentiment. Brands and businesses must control their reputations to shine in AI-powered search results.

Source: Sterling Sky Inc by Joy Hawkins. Read the original article If you’ve read Google’s guidelines, you’ve probably seen what they say: “Choose the fewest number of categories it takes to describe…