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Why advanced semantic techniques still matter in PPC and SEO

Source: Search Engine Land

By: Rémi Kerhoas

12/02/25

Source: Search Engine Land by Rémi Kerhoas. Read the original article AI can generate keywords at scale, but semantic techniques provide the structure and signal quality needed to keep PPC and SEO…

Meta Shares Reels Tips for Marketers

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/02/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of How Brands Can Maximize Reels Performance on Facebook and Instagram Meta’s research reveals that strategic…

How To Win SEO Buy-In From The C-Suite | Digitaloft

Source: Digitaloft

By: Liv Day

12/02/25

Source: Digitaloft by Liv Day. Read the original article Learn nine crucial tactics to win buy-in from the C-suite for SEO investment, including how to pitch organic growth in their language.

Daily Search Forum Recap: December 2, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Search Engine Roundtable’s December 2025 SEO and AI Industry Recap **Google** expands its AI capabilities with Gemini…

Search Engine Roundtable’s 22nd Anniversary

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Celebrating 22 Years of Search Engine Roundtable: Insights and Industry Trends Barry Schwartz marks over 22 years…

December 2025 Google Webmaster Report: Volatility, AI Mode, Gemini 3, Search Console & More

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of December 2025 Google SEO Updates: Key Changes and Innovations December 2025 brought significant Google ranking volatility, driven…

Google Expands Gemini 3 and Nano Banana Pro In AI Mode To More Countries

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Expands Gemini 3 and Nano Banana Pro AI Mode to 120 Countries Google’s Gemini 3 and…

SEO Daily News Recaps for Monday, December 1, 2025

12/02/25

SEO Daily News Recap for Monday, December 1, 2025 Organic SEO & Search News Google unveils “Partner Match” for YouTube targeting – Google’s new Partner Match tool will let advertisers target YouTube…

100MB Video File Won’t Have A Noticeable Effect On Your SEO, Google Says

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Impact of Large Video Files on SEO According to Google’s John Mueller **Google’s John Mueller** clarified that…

SEO Daily News Recaps for Monday, December 1, 2025

12/02/25

SEO Daily News Recap for Monday, December 1, 2025 Organic SEO & Search News Google unveils “Partner Match” for YouTube targeting – Google’s new Partner Match tool will let advertisers target YouTube…

Google Officially Testing Blending AI Mode Into AI Overviews

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests Seamless AI Mode Integration in Mobile Search Results Google is **testing a new feature** that…

Google Ads Disallows Online Horse Racing Betting

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/02/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Updates U.S. Horse Racing Gambling Policy **Google Ads** will **ban all online gambling promotions related…

Google Tests Direct Link to AI Mode From Search

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/02/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Google’s New AI Mode Integration in Search Results Google is testing a new feature that…

The Smart Marketer’s Guide to Reddit SEO

Source: Unknown Source

12/02/25

Source: Unknown Source. Read the original article TL;DR Summary of How to Leverage Reddit for SEO and Brand Growth Reddit serves as a powerful platform for both SEO research and off-page brand…

Google unveils “Partner Match” for YouTube targeting

Source: Search Engine Land

By: Anu Adegbola

12/01/25

Source: Search Engine Land by Anu Adegbola. Read the original article Google’s new Partner Match tool will let advertisers target YouTube audiences built from third-party hashed data once it launches.

Microsoft Ads introduces asset-level disapprovals

Source: Search Engine Land

By: Anu Adegbola

12/01/25

Source: Search Engine Land by Anu Adegbola. Read the original article Microsoft Ads now disapproves individual assets and provides precise 90% conversion reporting, giving advertisers greater control and insight.

Gemini 3 and Nano Banana Pro expanding to more searchers

Source: Search Engine Land

By: Barry Schwartz

12/01/25

Source: Search Engine Land by Barry Schwartz. Read the original article Gemini 3 is available in 120 countries in English, after launching in the U.S. just a couple of weeks ago.

Google tests pushing searchers from AI Overviews show more button to AI Mode

Source: Search Engine Land

By: Barry Schwartz

12/01/25

Source: Search Engine Land by Barry Schwartz. Read the original article This brings AI Mode more directly into Google Search and sadly, will likely result in fewer clicks to websites.

15 Social Media Marketing Trends for 2026 [Infographic]

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/01/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Key Social Media and Digital Marketing Trends for 2026 AI integration will become increasingly essential…

ChatGPT ads: Android code reveals OpenAI’s plans as user reports first ad

Source: Search Engine Land

By: Danny Goodwin

12/01/25

Source: Search Engine Land by Danny Goodwin. Read the original article OpenAI appears to be testing ChatGPT ads, with new Android clues and a user report hinting that the rollout may be…

Google pulls EU antitrust complaint against Microsoft

Source: Search Engine Land

By: Anu Adegbola

12/01/25

Source: Search Engine Land by Anu Adegbola. Read the original article Google drops its EU antitrust complaint against Microsoft after a new EU probe into cloud licensing practices.

Inbound Marketing Strategist ~ Geear ~ $69,000 – $73,000 ~ Remote (USA)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

12/01/25

Source: SEO Agency Jobs – SEOjobs.com by SEOJobs. Read the original article Job Description About the Job Geear is a HubSpot Diamond Partner and has repeatedly been voted one of the Best…

Shopify hit by login outage on major sales day

Source: Search Engine Land

By: Anu Adegbola

12/01/25

Source: Search Engine Land by Anu Adegbola. Read the original article Shopify is experiencing major login outage on one of the year’s biggest shopping days, leaving merchants locked out of their stores.

Google Ads tests new “Website Optimizer” Tool

Source: Search Engine Land

By: Anu Adegbola

12/01/25

Source: Search Engine Land by Anu Adegbola. Read the original article Google revives “Website Optimizer” documentation inside Google Ads Help Center, hinting at a new built-in A/B testing tool connected to GA4.

This week on How I AI: “PMs who use AI will replace those who don’t” with Marily Nika

Source: Lenny's Newsletter

12/01/25

Source: Lenny’s Newsletter. Read the original article TL;DR Summary of How AI Transforms Product Management: Insights from Marily Nika’s Workflow Marily Nika, a Google AI Product Lead, reveals an end-to-end AI workflow…

Snapchat’s 2025 Holiday Marketing Playbook [Infographic]

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/01/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat’s 2025 Holiday Advertising Playbook: Key Tips to Boost Seasonal Sales Snapchat’s 2025 Holiday Advertising…

Meta’s Not Going to Scan Your Private DMs for AI Training

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/01/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Meta Privacy Update: Your Private DMs Are Not Used for AI Training There is a…

How to run compliant, effective medical and mental health ads

Source: Search Engine Land

By: Chris Cabaniss

12/01/25

Source: Search Engine Land by Chris Cabaniss. Read the original article See how to target the right searches, avoid policy violations, and improve landing pages to drive more patients and clients.

Report Looks at Evolving Social Media and Online Shopping Trends

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/01/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Key Digital Marketing Insights from DoubleVerify’s 2026 Global Report The latest DoubleVerify Global Insights report…

Digital Marketing Contractor ~ Addison Group ~ $50/hr. ~ Remote (USA)

Source: SEO Contractor Jobs – SEOjobs.com

By: SEOJobs

12/01/25

Source: SEO Contractor Jobs – SEOjobs.com by SEOJobs. Read the original article Job Description Job Title: Digital Marketing Contractor Location: 100% remote but must work CST hours Duration: 20 weeks Compensation: $50…

Snapchat Launches ‘Winter Village’ Luxury Brands Showcase

Source: Social Media Today - Latest News

By: Andrew Hutchinson

12/01/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Snapchat Launches Festive AR Winter Village Featuring Luxury Brands Snapchat has introduced the Winter Village,…

Google Search Console Index Coverage report delayed

Source: Search Engine Land

By: Barry Schwartz

12/01/25

Source: Search Engine Land by Barry Schwartz. Read the original article This is just a reporting issue and indexing is working as expected.

“PMs who use AI will replace those who don’t”: Google’s AI product lead on the new PM toolkit | Marily Nika

Source: Lenny's Newsletter

By: Claire Vo

12/01/25

Source: Lenny’s Newsletter by Claire Vo. Read the original article TL;DR Summary of How AI Tools Revolutionize Product Management Workflows AI-powered tools enable product managers to accelerate workflows by automating user research,…

Daily Search Forum Recap: December 1, 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Search Updates: Gemini UX, AI Mode Tests, and Search Console Enhancements Today’s update highlights Google’s Gemini…

Google Doodle For Seasonal Holidays 2025

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s 2025 Seasonal Holidays Doodle Launch On December 1, 2025, Google unveiled its Seasonal Holidays Doodle celebrating…

Google Working On New Gemini App User Experience

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Gemini App UX 2.0: Upcoming Major User Experience Overhaul Google is making a significant investment in…

Google Discover Testing Top Searches Widget Which Leads To AI Mode

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Tests New “Top Searches” Widget in Discover Feed Google is experimenting with a “Top Searches” widget…

SEO Daily News Recaps for Sunday, November 30, 2025

12/01/25

SEO Daily News Recap for Sunday, November 30, 2025 Organic SEO & Search News TikTok’s US Sell-Off Deadline is About to Expire Once Again – Will TikTok go dark on December 16th,…

Google AI Mode Testing Hover Style Inline Links

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google’s New Inline Hover-Style Citation Links in AI Mode Google is testing inline, hover-style citation links within…

Google Ads To Bring Back Website Optimizer

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Ads Introduces New Website Optimizer Tool Google Ads is launching a new tool called Website Optimizer,…

The 7 Marketing Problems Pinball-Shaped Buyer Journeys Create – SparkToro

Source: SparkToro

By: Rand Fishkin

12/01/25

Source: SparkToro by Rand Fishkin. Read the original article TL;DR Summary of Navigating the Challenges of Modern Pinball Marketing Journeys The shift from traditional marketing funnels to **pinball-like buyer journeys** complicates attribution…

Google Search Console Annotations Supports Future/Current Dates

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Search Console Now Supports Annotations for Current and Future Dates Google Search Console has updated its…

Google Search Console Page Indexing Stuck Again

Source: Search Engine Roundtable

By: barry@rustybrick.com (Barry Schwartz)

12/01/25

Source: Search Engine Roundtable by barry@rustybrick.com (Barry Schwartz). Read the original article TL;DR Summary of Google Search Console Page Indexing Report Delay Explained The Google Search Console page indexing report has been…

The Most Visited Websites in the US [Infographic]

Source: Social Media Today - Latest News

By: Andrew Hutchinson

11/30/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Google Still Dominates US Website Visits Despite AI and ChatGPT Rise Google remains the most…

Threads Experiments With AI Interaction Summaries on Profiles

Source: Social Media Today - Latest News

By: Andrew Hutchinson

11/30/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Threads Explores AI-Powered Interaction Summaries to Enhance User Experience Threads is reportedly testing AI-generated summaries…

X Now Algorithmically Ranks Posts in Your Following Feed

Source: Social Media Today - Latest News

By: Andrew Hutchinson

11/30/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of X’s New AI-Powered Feed Ranking and Its Impact on User Experience X has integrated its…

Pinterest Shares Q5 Marketing and Trend Tips

Source: Social Media Today - Latest News

By: Andrew Hutchinson

11/30/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of Post-Christmas User Trends and Marketing Opportunities on Pinterest Pinterest’s Q5 period—the week between Christmas and…

TikTok’s US Sell-Off Deadline is About to Expire Once Again

Source: Social Media Today - Latest News

By: Andrew Hutchinson

11/30/25

Source: Social Media Today – Latest News by Andrew Hutchinson. Read the original article TL;DR Summary of TikTok’s Uncertain Future in the U.S. Amid Sale Deadline The **TikTok sale deadline** in the…

🧠 Community Wisdom: Using Cursor for PM work, AI workflows for writers, tips for writing cold emails, building defensible moats, and more

Source: Lenny's Newsletter

By: Kiyani

11/30/25

Source: Lenny’s Newsletter by Kiyani. Read the original article TL;DR Summary of Community Wisdom: Weekly Highlights from Our Slack Community This edition of Community Wisdom delivers a concise roundup of the most…

Growth Marketing Manager (SEO) ~ NoGood ~ Remote (USA)

Source: SEO Agency Jobs – SEOjobs.com

By: SEOJobs

11/30/25

Source: SEO Agency Jobs – SEOjobs.com by SEOJobs. Read the original article We are: NoGood is an award-winning, tech-enabled growth consultancy that has fueled the success of some of the most iconic…

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