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2025 SEO Headlines

SEO Daily News Recaps for Friday, January 23, 2026

01/24/26

SEO Daily News Recap for Friday, January 23, 2026

Organic SEO & Search News

Apple Ads adds more ad slots to App Store search results – Apple is adding more ad slots to App Store search results, creating new install opportunities while increasing competition for high-intent searches.

The URL mistake that killed Black Friday ft Nick Handley – One early-career PPC mistake nearly took campaigns offline on Black Friday, but it became a defining lesson in staying calm, & owning errors.

Google Ads bug removes notes option for some advertisers – A Google Ads bug is causing the option to add account notes to disappear for some advertisers, complicating change tracking and documentation.

TikTok launches U.S.-controlled joint venture to meet national security rules – TikTok’s new U.S.-controlled joint venture could determine whether the app survives in America and reshape how foreign-owned tech is regulated.

Google Ads bug blocks edits to Performance Max asset groups – A new Google Ads bug is preventing some advertisers from editing PMax asset groups, forcing teams to rely on Ads Editor as a workaround.

Daily Search Forum Recap: January 23, 2026 – Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Paid Search & Platform Innovations

Google launched Personal Intelligence in AI Mode within Google Search – Google will fallback to featured snippets when AI Overviews cannot be generated.

A smarter way to approach AI prompting – Prompts describe tasks. Rubrics define rules. Here’s how rubric-based prompting reduces hallucinations in search and content workflows.

How To Secure Your Google Ads Accounts Amongst The Account Hijacks – For the past year or so, I’ve seen a growing number of complaints about Google Ads accounts being hijacked. It seems to be getting worse, even after we covered the Google Ads account hijacks last November. So how do you reduce the chances of your Google Ads account being hijacked?

Gemini Local Results Shows How Google Interprets Your Business – Google’s Gemini may be rolling out new local results, it may be new, I am not sure. But the details it shows may give you insight into how Google understands and interprets your business.

Google Ads Performance Max Asset Group Editing Bug – Google Ads currently has a bug where if you try to edit your asset groups within your Performance Max campaigns in the web user interface, it simply won’t work.

General Digital Marketing

Agentic

Dive into our detailed sections for more insights and updates.

Organic SEO & Search News


SEO Daily News and Algorithm Updates


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SEO Daily News and Algorithm Updates


1/23/2026


Daily Search Forum Recap: January 23, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google launched Personal Intelligence in AI Mode within Google Search. Google will fallback to featured snippets when AI Overviews cannot be generated. Google Ads for PMax has a bug with editing asset groups in the web interface. Gemini local results can show you what Google thinks of a local business. Also, there are some details on how to secure your Google Ads account…

Source:
Search Engine Roundtable


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SEO Daily News and Algorithm Updates


1/23/2026


Video: Google Search Double Heated, Personal Intelligence in AI Mode, ChatGPT Ads & Apple Siri Updates Coming

This week, we covered the doubly heated Google Search ranking volatility, but nothing was confirmed by Google. OpenAI will soon test ads in ChatGPT responses and they will charge on an impression basis…

Source:
Search Engine Roundtable


Local SEO


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Local SEO


1/23/2026


Gemini Local Results Shows How Google Interprets Your Business

Google’s Gemini may be rolling out new local results, it may be new, I am not sure. But the details it shows may give you insight into how Google understands and interprets your business. Gemini gives new headlines and sections about your business based on what it thinks it knows about it.

Source:
Search Engine Roundtable


AI and Machine Learning in SEO


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AI and Machine Learning in SEO


1/23/2026


A smarter way to approach AI prompting

Prompts describe tasks. Rubrics define rules. Here’s how rubric-based prompting reduces hallucinations in search and content workflows.

Source:
Search Engine Land


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AI and Machine Learning in SEO


1/23/2026


Google Falls Back To Featured Snippets When AI Overviews Do Not Generate

Google will sometimes fall back to showing featured snippets when it is unable to generate AI Overviews for a query. And when that happens, it sometimes looks like an AI Overview, but it is not an AI Overview, it is a featured snippet.

Source:
Search Engine Roundtable


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AI and Machine Learning in SEO


1/23/2026


Personal Intelligence Now In Google AI Mode In Search

As expected, but sooner than I thought, Google has brought Personal Intelligence to Google Search within AI Mode. This first launched last week in the Gemini app and is now rolling out to Google AI Pro and Ultra subscribers in English in the U.S.

Source:
Search Engine Roundtable


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AI and Machine Learning in SEO


1/23/2026


What is ChatGPT Atlas?

What is ChatGPT’s Atlas? Charlie Marchant explains OpenAI’s new AI-powered browser, its "Agent Mode" capabilities, and the pros and cons of using it.

Source:
moz (en-US)


Content Marketing and Strategy


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Content Marketing and Strategy


1/23/2026


Vibes Meet Facts: Write Like the Smart Human You Are, Not the LLM Making Stuff Up Again – SparkToro

If you were to perceive the world based on a skim of my Threads feed this morning, then you would be convinced that absolutely everyone is engrossed with

Source:
SparkToro


Career Development and Industry Trends


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Career Development and Industry Trends


1/23/2026


TikTok launches U.S.-controlled joint venture to meet national security rules

TikTok’s new U.S.-controlled joint venture could determine whether the app survives in America and reshape how foreign-owned tech is regulated.

Source:
Search Engine Land

Paid Search & Platform Innovations


Paid Search and Advertising


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Paid Search and Advertising


1/23/2026


Apple Ads adds more ad slots to App Store search results

Apple is adding more ad slots to App Store search results, creating new install opportunities while increasing competition for high-intent searches.

Source:
Search Engine Land


Article Image

Paid Search and Advertising


1/23/2026


The URL mistake that killed Black Friday ft Nick Handley

One early-career PPC mistake nearly took campaigns offline on Black Friday, but it became a defining lesson in staying calm, & owning errors.

Source:
Search Engine Land


Article Image

Paid Search and Advertising


1/23/2026


Google Ads bug removes notes option for some advertisers

A Google Ads bug is causing the option to add account notes to disappear for some advertisers, complicating change tracking and documentation.

Source:
Search Engine Land


Article Image

Paid Search and Advertising


1/23/2026


Google Ads bug blocks edits to Performance Max asset groups

A new Google Ads bug is preventing some advertisers from editing PMax asset groups, forcing teams to rely on Ads Editor as a workaround.

Source:
Search Engine Land


Article Image

Paid Search and Advertising


1/23/2026


How To Secure Your Google Ads Accounts Amongst The Account Hijacks

For the past year or so, I’ve seen a growing number of complaints about Google Ads accounts being hijacked. It seems to be getting worse, even after we covered the Google Ads account hijacks last November. So how do you reduce the chances of your Google Ads account being hijacked?

Source:
Search Engine Roundtable


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Paid Search and Advertising


1/23/2026


Google Ads Performance Max Asset Group Editing Bug

Google Ads currently has a bug where if you try to edit your asset groups within your Performance Max campaigns in the web user interface, it simply won’t work. Google is reportedly aware of the issue and is telling advertisers to use Google Ads Editor or the API as a workaround for now.

Source:
Search Engine Roundtable


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Paid Search and Advertising


1/23/2026


Agentic AI and vibe coding: The next evolution of PPC management

Agentic AI and custom-built tools are changing how PPC accounts are run – and what marketers need to focus on next.

Source:
Search Engine Land


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Paid Search and Advertising


1/23/2026


Google: Forced syndication would permanently expose its ad systems

Google warns that a court-ordered ad syndication could expose its ad algorithms, increase click fraud, and deliver less relevant traffic.

Source:
Search Engine Land

Job Postings


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Job Postings


1/23/2026


SEO Manager ~ iPullRank ~ $80,000-$95,000 ~ Remote (USA) or Hybrid (New York, NY, United States)

iPullRank is a ten-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We’re not here to follow trends—we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, […]

Source:
SEO Agency Jobs – SEOjobs.com


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Job Postings


1/23/2026


SEO Strategist ~ Sosemo ~ $55,500-$72,500 ~ Hybrid (New York, NY, United States)

We are a distinguished agency that specializes in strategic media planning, purchasing, and campaign management. Our excellence is widely acknowledged in the digital realm, particularly in serving pharmaceutical and consumer brands. Our dedicated team leverages the potential of key digital channels, including search marketing (SEM/SEO), social media, display advertising, and programmatic strategies, to amplify brand […]

Source:
SEO Agency Jobs – SEOjobs.com


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Job Postings


1/23/2026


Email Outreach Assistant ~ Humble Echo LLC ~ 800-1200 USD ~ Remote (WW)

Focus: Find contacts → send outreach → track replies → keep key details clear so decisions stay fast and confident Timezone: Any, but must overlap 3–4 hours with Singapore time Salary: $800 – $1,200 per month (Full-time) What This Job Is About (Simple) Your job is to: Find contact emails or contact forms Send 1–3 […]

Source:
SEO Agency Jobs – SEOjobs.com

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Latest Headlines & Articles
  • SEO Daily News Recaps for Friday, January 23, 2026
  • Apple Ads adds more ad slots to App Store search results
  • The URL mistake that killed Black Friday ft Nick Handley
  • Google Ads bug removes notes option for some advertisers
  • SEO Manager ~ iPullRank ~ $80,000-$95,000 ~ Remote (USA) or Hybrid (New York, NY, United States)
  • Google Ads bug blocks edits to Performance Max asset groups
  • TikTok launches U.S.-controlled joint venture to meet national security rules
  • SEO Strategist ~ Sosemo ~ $55,500-$72,500 ~ Hybrid (New York, NY, United States)
  • Email Outreach Assistant ~ Humble Echo LLC ~ 800-1200 USD ~ Remote (WW)
  • A smarter way to approach AI prompting

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