SEO Daily News Recap for Monday, October 13, 2025
Organic SEO & Search News
Google Launches Grouped Ad Label For Search Ads – Google has officially launched the new grouped sponsored label in the search results, streamlining the sponsored results display.
Meta Shares Tips to Help App Advertisers Maximize Their Holiday Campaigns – Data-backed pointers from Meta to enhance app campaign performance during the holiday season.
How Pinterest SEO Works [Infographic] – Insights into optimizing your Pin strategy for better visibility and engagement on Pinterest.
Paid Search & Platform Innovations
Google Rolls Out New Global ‘Sponsored Results’ Ad Label – Google’s updated ad labeling could transform user interactions with sponsored results on Google Search.
YouTube Previews Coming Updates to Shorts Editing, AI Creative Options – YouTube introduces new editing features for Shorts creation, enhancing creative options for users.
Google Ads Auto-Apply Recommendations Setting Update – Google updates its recommendations setting within Google Ads, improving usability for advertisers.
General Digital Marketing
Digitaloft Announces Partnership with Preply – Digitaloft collaborates with Preply to implement a digital PR strategy, boosting brand visibility in the online language learning sector.
Google’s AI Reshapes Organic Listings – Google integrates AI into organic search results, changing traffic acquisition strategies for marketers.
5 Ways to Drive Action with Your PPC Report – Strategies to turn PPC reports into actionable plans that drive results for your campaigns.
Dive into our detailed sections for more insights and updates.
Organic SEO & Search News
SEO Daily News and Algorithm Updates
YouTube Previews Coming Updates to Shorts Editing, AI Creative Options
YouTube’s rolling out a multi-stream editing display for Shorts creation.
Source:
Social Media Today – Latest News
Daily Search Forum Recap: October 13, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google local results without the call button, might be the Web Guide layout or a bug. Google’s Robby Stein was interviewed again about AI Search. Google’s goldmine search content ranking system was exposed. Google has a new help page for Discover feed source. Google Ads auto-apply recommendations setting was updated. And I am offline again this week, Tuesday and Wednesday, anything posted was pre-written and scheduled…
Source:
Search Engine Roundtable
Google Search gets Nano Banana in Google Lens
This is Google’s latest image generation technology from within Gemini – now available in Search.
Source:
Search Engine Land
Programming Note: Offline For Simchat Torah 5786
This is a programming note that Tuesday and Wednesday are Simchat Torah and I will be offline the next two days. I will be offline on Tuesday and Wednesday, October 14th and October 15th.
Source:
Search Engine Roundtable
Google Help Page For Discover Feed Source
A couple of weeks ago, Google added a new help page titled Discover feed source overview. This page discusses those cards in the Google Discover feed and when Google gets the source name wrong, like for those <a href="https://www.seroundtable.com/google-discover-publisher-entity-pages-39982.html">entity Discover pages</a>.
Source:
Search Engine Roundtable
Technical SEO
Google Goldmine Search Content Ranking System
Have you heard of the Google Goldmine Scoring System? It supposedly looks at your page, your content, and Google gives it a goldminePageScore, title tag factor, body factor, anchor factor, heading factor and more.
Source:
Search Engine Roundtable
SEO Tools and Data Analysis
A first look at Gemini Enterprise / Gemini for Business: A review – Marie Haynes
Last week Google launched Gemini Enterprise and although I see very few people talking about it, I think this tool will likely be used by most businesses. There are two features that make it extremely useful: 1) You can use Gemini across your Google Docs, Calendar and Gmail. 2) You can create Agents that your […]
15 Ahrefs MCP Use Cases for SEOs & Digital Marketers
With the recent launch of our remote MCP server, anyone can now chat directly with Ahrefs data to get actionable SEO insights.
Source:
General SEO – SEO Blog by Ahrefs
Local SEO
Google Local Results Without Call Button – Web Guide
Over the past few days, the local SEO community is pretty upset that Google appears to be testing removing the call button from the local results. I am not sure if this is a bug or part of the design of the new Web Guide interface that more people are seeing. Either way, I do think this must be an oversight and the call button should be added back, I would hope.
Source:
Search Engine Roundtable
AI and Machine Learning in SEO
Google’s Robby Stein on AI Mode, GEO, and the future of Search
AI is fueling more (not fewer) searches as users ask more complex, conversational, and visual questions, says Google’s VP of Product.
Source:
Search Engine Land
Google’s AI Reshapes Organic Listings
Google is changing organic search results as it integrates AI, necessitating new traffic tactics and priorities.
Source:
SEO – Practical Ecommerce
Evals, error analysis, and better prompts: A systematic approach to improving your AI products | Hamel Husain (ML engineer)
Watch now | 🎙️ How to build better AI products through data-driven error analysis, evaluation frameworks, and systematic quality improvement
Source:
Lenny’s Newsletter
Robby Stein Of Google On AI Not Replacing Search, AI Within Search, AEO & SEO For AI & More
Lenny Rachitsky interviewed Robby Stein, VP of Product at Google, who we cited here numerous times over the past couple of years. The interview covers how AI is not replacing search, search is not dead, how AI Mode will be incorporated within Google Search, how to do AEO or SEO for AI answers, how AI Mode came to market and more.
Source:
Search Engine Roundtable
AI KPIs: Turning mentions into strategy in the age of LLMs
From mentions to sentiment, new AI KPIs show marketers how LLMs shape visibility, perception and authority in the buying journey.
Source:
Search Engine Land
Content Marketing and Strategy
How Pinterest SEO Works [Infographic]
Some pointers for your Pin approach.
Source:
Social Media Today – Latest News
Digitaloft announces a new partnership with Preply
Digitaloft announces new partnership with Preply. Digitaloft will support Preply by implementing a strong digital PR strategy to boost Preply’s brand authority and overall online visibility in the online language learning sector.
Source:
Digitaloft
Career Development and Industry Trends
SEO strategy in 2026: Where discipline meets results
Discipline is what separates strategy from chaos in SEO. Learn how to balance quick wins, long-term bets, and essential maintenance in 2026.
Source:
Search Engine Land
Facebook Launches Updated Job Listings in the US
Facebook’s trying out in-stream job listings once again.
Source:
Social Media Today – Latest News
Paid Search & Platform Innovations
Paid Search and Advertising
Google Adds AI Features to Search, New Search Ads Controls
Google will not list Search Ads in their own in-feed section.
Source:
Social Media Today – Latest News
Meta Shares Tips to Help App Advertisers Maximize Their Holiday Campaigns
Some data-backed pointers for your app campaigns.
Source:
Social Media Today – Latest News
Google Launches Grouped Ad Label For Search Ads
Google has officially launched the new grouped sponsored label in the search results. This is where Google groups multiple ads under one larger sponsored label, and then places a "hide" button at the end of the sponsored results.
Source:
Search Engine Roundtable
Google rolls out new global ‘Sponsored results’ ad label
The new global ad labeling could reshape how users see and interact with sponsored results, effecting CTR, on Google Search.
Source:
Search Engine Land
Google to expand ads in AI Overviews to more markets
The expansion of AI Overviews ads will increase the challenges of how advertisers engage users through AI-driven search experiences.
Source:
Search Engine Land
5 ways to drive action with your PPC report
Turn your PPC reports into action plans, not data dumps by focusing on what your audience needs to know, feel, and do.
Source:
Search Engine Land
Google Ads Auto-Apply Recommendations Setting Update
Google has updated its Auto-Apply Recommendations setting within the Google Ads interface. The button moved to just above the regular recommendations section.
Source:
Search Engine Roundtable
Job Postings
Job Postings
10/13/2025
In-House SEO Manager ~ MarketDing ~ $7,500 per month ~ Remote (US)
Location: Remote (U.S. Only) Hours: 9 AM–5 PM ET Start Date: November 2025 Compensation: $7,500 / month + performance bonuses About MarketDing MarketDing is a fast-scaling, performance-obsessed SEO and digital marketing powerhouse, trusted by 300+ businesses across healthcare, eCommerce, financial services, and more. We don’t just “do SEO” — we dominate it. Our campaigns consistently […]
Source:
SEO Agency Jobs – SEOjobs.com
Job Postings
10/13/2025
Sr. SEO Copywriter ~ Certus ~ $70,000-$80,000 per year ~ Remote (USA)
Job description Company Overview: Our success lies at the powerful intersection of people and technology. Bringing innovative training and education solutions to more than 2 million customers a year, Certus enables lifelong learners at every level — from trusted industry brands, such as Amazon, Siemens, Geico and Chick-fil-A, to individual learners seeking to enter, sustain […]
Source:
SEO Agency Jobs – SEOjobs.com